Mochila Uses Obama Girl to Make Play for Political Gen-Y 'Net Users

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Amber Lee Ettinger -- better known as Obama Girl -- is seriously amazing. She didn't just shake her ass for politics; she turned that ass-shaking into a recognized brand.

Mochila is partnering with Barely Political, Obama Girl's parent, to promote online political coverage of the 2008 Presidential campaign. The pair will sponsor NetRoots Nation 2008 in Austin from July 17-20.

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by Angela Natividad    Jul-17-08    
Topic: Brands, Campaigns, Celebrity, Online, Political, Sponsorship



Google -- Yes, Google -- Premiers Radiohead's 'House of Cards'

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Aside from being the first-ever music video to debut courtesy of your friendly neighborhood search and ad giant, it is also the first video ever to be shot without cameras. Only lasers and scanners were used, which is why Thom Yorke looks kind of like a sonogram.

Watch House of Cards -- better yet, "interact" with it on Google. There's also a making-of video that talks about Geometric Informatics and Velodyne LIDAR, the technology used to capture all the imagery in 3D.

Directed by James Frost of Zoo Films.

by Angela Natividad    Jul-15-08    
Topic: Celebrity, Online, Video



Mr. T Eradicates World of Goofy Speedwalkers

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Uh oh. The cause group for...speedwalkers is going to get their jockstraps in a twist over this new AMV BBDO-created Get Some Nuts commercial (higher quality Quicktime here) for Snickers in which Mr. T, atop a Mad Max-style pick up truck, shoots Snicker bars at a speedwalker using a Gatling gun. While hurling bars at the walker, Mr. T lets lose his usual "I pity the fool" tirade telling the walker he's a "disgrace to the man race" and that it's time to "run like a real man."

While most would prefer to rid the streets of these goofy walkers for fear they will unduly influence their children into adopting the goofiness that is speedwalking, it won't be surprising if some speedwalking fanatics make their way to Mars headquarters and slingshot, en mass, their jockstraps at the building pummeling executives into submission.

by Steve Hall    Jul-14-08    
Topic: Celebrity, Commercials, Good, Strange



Hottie Carrie Underwood Makes Men Want to be Small

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The men in this Vitamin Water commercial featuring country singer Carrie Underwood are so enamored with her ability to horse whisper sweet nothings to small things, they all want to be...miniature. Not exactly the way most men think but for those not so fortunate men who are on the miniature side of things, they are, no doubt, plenty pleased the very desirable Carrie Underwood has a thing for...small things.

by Steve Hall    Jul-14-08    
Topic: Celebrity, Commercials



Virginia Madsen Fronts Allergen's Botox. Nikki Cox Should Rethink Use

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So Botox. Many Hollywood actors use the stuff but most won't admit to it. Not Virginia Madsen who openly admits using the stuff and has been the spokesperson for Allergen's Botox and Juvederm since last year. Continuing in her roles as spokesperson for the brand, Madsen will front a new campaign for an anti-wrinkle treatment for Botox Cosmetic which will include broadcast, magazine and online.

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Madsen appears to be one of the few people who don't go overboard plumping up their lips or other facial features to obscene proportions. Perhaps Madsen should have a conversation with Nikki Cox who appeared in an episode of Jennifer Love Hewitt's Ghost Whisperer with lips so shocking inflated, it was near impossible to look at anything but her lips when she was onscreen.

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by Steve Hall    Jul-12-08    
Topic: Brands, Campaigns, Celebrity



Vivienne Tam Gets Into Nuddies to Serve Whims of Would-Be Fashionistas

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Vivienne Tam and fashionista/paper doll site Stardoll have partnered to bring virtual couture to a seething throng of 9-17-year-old girls. (17? Really?)

Feening to put some clothes on her? Go yonder. There are plenty of options but I personally dig the bouffant-and-knee-high look. It's daring.

by Angela Natividad    Jul-11-08    
Topic: Celebrity, Good, Online, Strange



Eddie Heads, Interns Boinked, Monkey's Advertise, Ketel One Hated

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- Eddie Murphy's head traverses the country in search of viewers for his new movie, Meet Dave.

- This...is just gross.

- If you don't want people to make fun of your goofy in-house video, don't send bloggers email attacking them for posting it. That's just dumb.

- Oops. Atlanta agency guy boinks college interns and gets home late for dinner. Accusatory emails ensue.

- Beyond Madison Avenue analyzes the theory of using monkeys in advertising.

- Writing for Animal, Copyranter continues his hatred for the Ketel One campaign and identifies a recent ad as one of the most annoying ads ever created.

by Steve Hall    Jul- 8-08    
Topic: Agencies, Celebrity, Guerilla



Doogie Howser Endorses Old Spice

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In the classic style of the make-believe doctor-style ad, former make-believe doctor Doogie Howser a.k.a. Neil Patrick Harris vamps soap opera-style for Old Spice Pro Strength Anti-Perspirant. In the commercial, he plays up the fact he used to be a fake doctor and that, combined with the fact one does not need a prescription for Old Spice, makes it prfectly OK for him to recommend it.

It's one of the better spoof-style commercial that's come along. Created by Wieden + Kennedy, the commercial is accompanied by print.

by Steve Hall    Jul- 8-08    
Topic: Brands, Celebrity, Commercials, Strange



Tila Channels Wordsworth, Obama Goes on Tour, 'I Love Money' Strips Down, Google Irks Babies

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- Attention all bleeding hearts: Tila Tequila is now an angst-ridden poet. (Such clever manipulation of iambic pentameter! Such masterful use of "cunt!") See an example without having to visit her MySpace.

- Obama rawks -- online, at least, but also literally (with help from PhotoShop).

- VH1 sent over a clip for its upcoming I Love Money "celebreality" show. It managed to be ghetto, valley and trashy all at once. Two words: naked cartwheels. (Tastefully censored with the Rock of Love logo.)

- What keeps Dungeons & Dragons in cauldron cash? "Part web savvy, part faith and all awesome." Also, there are podcasts.

- Google upsets the children it helped spawn. You kind of have to read it to believe it. Unless you already do believe it, in which case ... go you!

- AOL snags an ex-Googler to head Bebo Europe.

by Angela Natividad    Jul- 8-08    
Topic: Bad, Celebrity, Commercials, Online, Political, Spoofs, Television



Mathew McConaughey Intones Creepiness in Beef Spots

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Defamer is obsessed with the new Matthew McConaughey-voiced radio spots for the National Cattleman's Beef Association. There certainly is something quirkily-alluring about the way McConaughey intones the spot and in an effort to visualize that, Defamer put together a video to accompany the spot. If you like McConaughey's hotness...and cow meat, you'll love this video. Be sure to appreciate the awkwardly-worded copy "Discover the power of protein in the land of lean beef," which paints a picture far different than what was likely intended.

by Steve Hall    Jul- 8-08    
Topic: Celebrity, Radio, Strange








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