Diet Pepsi Brings Back Joy (Horror) of Sleepover and Recess


Want your childhood back? Sleepovers? Recess? Courtesy of BBDO Toronto, all you have to do is grab a Diet Pepsi and reminisce. That is until, for some, the realization childhood wasn't actually so great after all slaps you upside the head.

by Steve Hall    Jan-20-09    
Topic: Brands, Campaigns, Commercials, Good

Ain't No One Buyin' A Pizza Pop After Viewing These Commercials


We're quite sure most people would agree the general purpose of a commercial is to get people to buy something. After viewing these four commercials from Cossette Communications Toronto for Pillsbury Pizza Pops, we're also quite sure the last thing anyone would want to do is go out and buy a Pillsbury Pizza Pop.

If there were ever a more disgusting way to represent the appetizing qualities of a food item, we are at a loss to think of anything.

Robot. Monkeys. Deer. Karate.

OK, we'll admit they're kinda funny. Still.

by Steve Hall    Jan-20-09    
Topic: Commercials, Strange, Worst

Contest Encourages People to Out-Bimbo Jim Beam Bimbo


Remember the Jim Beam girlfriend ad? It's back. And this time it comes with a contest which kicks off today. As part of the campaign, people will be urged to create and upload their own versions of the Girlfriend commercial for a chance to win $25,000 and a trip to Las Vegas.

The commercial which will air through February 15 on sports networks including TNT and ESPN during the NBA playoffs. People will have until March 19 to enter the contest.

So if you've got something even more bimbo-headed that the original then, by all means, send it in. No doubt we'll feature the winner here.

by Steve Hall    Jan-19-09    
Topic: Commercials, Good, Promotions, Racy

'Just 1' Square of Toilet Paper, and Lots and Lots of Twitter News


- Ketchum's FedEx faux-pas. "True confessions" probably don't belong on Twitter. Particularly if you're a Veep trying to seal a deal.

- Various types of Twitter birds complete with cheesy-but-empowering! traits of eagles.

- If you cannot heat the Healthy Choice mixers, you don't deserve to.

- "Where balloons go to die."

- A goal worth texting for.

- Twitter as Hudson crash citizen journalist.

- A yarn worth remembering: Lotus claims you can successfully swab your sunshine with "Just 1" square of super-strong TP. Uh-huh.

by Angela Natividad    Jan-16-09    
Topic: Bad, Brands, Commercials, Good, Online, Television

Danica Exposes Herself in the Name of GoDaddy. Again


As always, domain-buying service GoDaddy took the fullest advantage of its liaison with Danica Patrick -- and her beaver -- for this year's Super Bowl spots, whose scripts appear to have been written by pornographers in financial distress.

Here's a trope you might've seen before: pubescent boy's fantasies, realized.

And this spot, confusingly dubbed "Baseball," plays on trashy court TV. I think it would be better served if it were renamed "Enhanced? I'll show you enhanced."

Cast votes for your favorite on up to January 23rd. Like last year, each spot continues in a (gasp!) unrated online version.

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Pancreatic Cancer: The Assassin with Flair.


"That's Dan. And I'm Dan's pancreatic cancer."

How do you even begin to take a pitch like that seriously?

I just love how, after describing Dan's untimely death with a listless "eh," Pancreatic Cancer looks out the backseat window and croons (with the most subtle of accents), "I have 35,000 other people to kill this year."

Blase, baby, blase. Unintentionally hilarious work by Gardner Nelson + Partners for the Lustgarden Foundation. Somebody needs to page Charlie Brooker and tell him to update his list.

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by Angela Natividad    Jan-15-09    
Topic: Campaigns, Cause, Commercials, Strange, Television

Just Because It Doesn't Love You Doesn't Mean It's Defective


Think adopting a Russian teenager is hard? Try taking home a shy yet obstinate pet.

In these Saatchi & Saatchi spots for Iams, Felicity Huffman selflessly reminds us that "the real reward in adopting a pet is when the pet adopts you." So don't fish for that return receipt just yet.

This is part of Iams' Home for the Holidays Adoption Drive. It was only supposed to last through the holidays, but it fared so well that Iams thought, What's the harm? If it sells more munchies...

See dog ad and cat ad. Oh, and more credits here.

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by Angela Natividad    Jan-15-09    
Topic: Brands, Campaigns, Cause, Commercials, Television

Pfizer Wages War Against Unregulated Drug Trade


"Get Real, Get a Prescription Advert" is an ad Pfizer UK put together to discourage people buying prescription drugs from unofficial websites. The Langland-developed work is nauseatingly convincing.

The ad will run in 600 movie theatres nationwide until March. It was put together in response to recent research that found one in 10 UK men buy prescription-only drugs from unregulated sources per year.

Aww. Think of all the money not filtering into Pfizer's pocket.

In all seriousness though, around 50-90% of medicines sold illegally aren't actually what they claim to be -- which served as the muse for this spot.

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by Angela Natividad    Jan-15-09    
Topic: Brands, Campaigns, Cause, Commercials, Television

Skittles Loses the Plot.


In the latest of its "_______ THE RAINBOW, TASTE THE RAINBOW!" ads, Skittles gives us the perplexing "Tailor." In it, a guy gets measured for a suit in front of three mirrors, each of which reflects a man of a totally different ethnicity. (One viewer felt this approach represents the "different perspective" each mirror brings to your life. Uh ... hrm.)

Anywho, one reflection pulls out a pack of Skittles and starts poppin' them. "Wait. I'm not eating Skittles," the customer protests, at which point the tailor starts shouting at the reflection in Thai.

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by Angela Natividad    Jan-15-09    
Topic: Bad, Brands, Campaigns, Commercials, Television

Doritos Narrows 'Crash the Super Bowl' Finalists Down to 5.


Having long ago concluded it never has to finance another agency-produced ad EVER AGAIN, Doritos announced the five finalists of this year's "Crash the Super Bowl" contest. They are:

1. "Free Doritos," Joe Herbert, Batesville, IN
2. "New Flavor Pitch," Oren Brimer, New York, NY
3. "Power of the Crunch," Eric Heimbold, Venice, CA
4. "The Chase," Chris Roberts, Burbank, CA
5. "Too Delicious," Michael Goubeaux, Los Angeles, CA

Impressively, they all share Doritos' abrupt frat-boyish brand persona. Almost like they were made by guys cut out of the same mold but of varying degrees of funniness.

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