Back in September 2006, Saturn ran a Goodby, Silverstein & Partners - created ad in which people, amazed by the new models exclaimed, "That's a Saturn?" It was pretty mundane. So mundane we only got around to covering it on Adrants this past March. Likely bored out of their minds shooting the spot, the creatives, crew and actors decided to spice things up by offering up a version in which the exclamations more closely match the ones real people might utter when something suddenly changes.
Obviously, the commercial never aired. And you'll only see it here. That is until everyone grabs the embed code and places it on their site. Enjoy.
This Dibs commercial depicts the giant lollipop's fall from grace. It starts out a snack food, becomes a hair remover, and ultimately ends life as blender fodder. Its sad descent is meant to highlight Dibs' desirability.
The ad also includes guest appearances from the "Will It Blend?" guy and some dude from ER.
loves likes this spot (albeit under the gentle influence of vodka and caffeine). I feel sort of nauseous: I'm at a cafe, and there are blenders, and something in the air really does smell like hairy lollipop smoke. But maybe that's just burnt coffee.
Tearing a page out of Dell's playbook, Mazda's latest spot features sinister robotic women with a minimalist sense of style. Watch as they pursue a cherry-red Mazda 3 with hive mind perseverance, then attack it with off-white paint.
The car sits a moment, bathed in the colour of hotel linens, then scrapes to a start and washes the world in red -- including its (possibly Vicodin-dazed) antagonists. The premise is to fight conformity ... but it looks like one monochrome universe just makes way for another.
Oh my. These ads for the Sci Fi channel make me want to adopt a sweet little potbellied alien. And name it Oliver. And maybe homeschool it.
The tagline: "Open your heart to science fiction. Adopt Sci Fi." Agency: BETC EURO RSCG 4D (thanks, in:fluencia!).
See the short version, but it's the long one that made me the suffer the angst of shedding genre prejudice. Anime overload, here I come.
InGrid Home Security recently tapped video site National Banana -- whose online offerings include "Gay 4 Obama" and "Spitzer Call Girl Resigns" -- to help build some saucy new ads.
See the results of the collabo on InGrid. The idea behind the spots is to compare InGrid's sexy "wired" home security with the cumbersome systems of yore. The out-of-touch dad/embarrassed-young-daughter gimmick was not lost on us.
I'm not really sure what to say about "Spare a Rib" for KC Masterpiece (agency: DDB, SF). I guess I'd argue that if some guy solicits you for food with a catchy chorus, then compels everyone around you to leap up and perform choreographed dance moves, you should probably leave, because that's some unnerving Pied Piper shit, and we all know how that story ended.
Oh, and nice touch with the ragey guy breaking his banjo over the anvil.
In specific, the Honda Pilot will steer you into the path of geriatric ballooning nudists, jetpack users and at least one guy trapped in a cement block. All will be male, and all will be slightly left of your comfort zone.
These unlikely Good Samaritan scenarios highlight the Pilot's merits: rearview camera, navigation with voice recognition and "surprising" fuel efficiency. None of that is terribly unique, but all of it is now lodged in my brain, if only so I can turn the ads into slow-night bar fodder.
But wait! There's print stuff too. See Youtility and Ride Ready, which are less creepy, but also less interesting. Agency: RPA.
Ladies, when a bartender peers lustfully into your eyes while thrusting a large, stiff brush deep inside a glass, slowing stroking it in and out with commanding determination and urgency while undressing you with his eyes, do you A.) begin to feel a warm, tingling sensation between your legs that excitedly inflames your entire body causing a tidal wave of uncontrollable arousal titillating you to desirously caress your nipple-stiffened breasts with your eager finger tips while imagining that huge pulsating brush deep within your quivering and moistening nether regions pleasuring you to the point of...OK...I'll stop right there or B.) grab your purse and run from the freak?
Make your choice but it seems the woman in this Flirt vodka commercial opted for A.
Kankles! I haven't heard that term in a while. But it's one of the many things uttered during the walk of shame the morning after you've bedded someone who's name you've now completely forgotten and who's clothing you are probably wearing.
Well, thanks to AMP Energy, shame is a thing of the past and we can all now hold our heads high as we march home proudly remembering the prior evenings dalliances with glee and song.
Nothing sells a car like the sight of a meek-looking hottie who drives like she's out of her fucking mind. Just ask the directors of The Fast and the Furious or The Italian Job.
With that lesson learned, here's an Ogilvy spot for the Mercedes Benz SLK.
A slightly crippling accent doesn't hurt either. (Remember orgasmum?) You're sure to win the fetishists. And isn't it cute how she tries to say "Fifteen percent -- up front!" like a bad-ass but just can't?