Real Secret in KFC Snacker Commercial is B Movie Star

kfc_who_is_it.jpg

So KFC has been running this commercial that continues its "find the secret" approach to TV advertising. If you correctly identify the secret image in the spot or in the chain's POP display and are among the first 1,000 to do so, you will win a free sandwich.

So while there is, indeed, a secret image to be found in the ad, it was the nagging "who's that B movie star" reaction that captured more attention here at Adrants. The blond girl in the ad has been seen in several movies. Can you guess who she is? It's not Brittany Snow who's currently starring in Prom Night.

by Steve Hall    May- 1-08    
Topic: Celebrity, Commercials, Promotions



Come On, Guy, Everybody Loves a Pun!

scarlet-series.jpg

Pay no attention to the gorgeous woman used in every shot of this teaser. We're not even sure why she's there. The real star of this promotional series is ... wait for it...

more »

by Angela Natividad    Apr-30-08    
Topic: Brands, Campaigns, Commercials, Online, Promotions, Television



Shop Bloom and Score Some Olive Oil for that Rash

supermarket-angst-1.jpg

Life can be cruel. Here's a simple salve for that one time you:

o Were trapped in an elevator with diarrhea
o Discovered your adult illegitimate child
o Failed to pass for yourself in a lookalike contest (featuring Erik Estrada!)

Shop Bloom! It's the only grocery store I know of that's located in a cartoon meadow.

more »

by Angela Natividad    Apr-30-08    
Topic: Brands, Campaigns, Commercials, Online, Strange, Television, Video



Stall Call Nets Surprising Results

stall_call.jpg

This...is American Idol...oops...This...is a freaky commercial. It has nothing to do with American Idol but Ryan Seacrest's famed tonal delivery of the show' introduction is exactly the reaction this creepy spot for Norway's Tele2 mobile phone services causes though decidedly less upbeat than Seacrest's over dramatic delivery.

more »

by Steve Hall    Apr-29-08    
Topic: Commercials, Good, Strange



Children's Hospital Campaign Gets Personal

roxanne_akron_childrens_hospital.jpg

The Akron Children's Hospital , with help from Cleveland's Marcus Thomas, is running a new campaign made up of video portraits highlighting the lives of two patients staying in the hospital. Nick and Roxanne, both 15, are seen in two commercials (1, 2) as well as several other videos hosted on the hospital's site. Along with videos from many other patients, the dour aspects childhood cancer are left behind in favor of the upside: the fact life goes on, one can live with cancer and one cab even beat cancer.

more »

by Steve Hall    Apr-29-08    
Topic: Commercials, Creative Commentary, Good, Online, Television, Video



Beer Commercials Deceive Aliens, Happier Planets Sought

miller_mark.jpg

OK, seriously. Just what is it about beer that is supposed to make life perfect? How did beer, swill such as Miller Lite no less, become the answer to all of life's ills? Seriously. It's liquefied wheat and barley injected with air. That doesn't sound like a life-altering panacea yet marketer after marketer after marketer insist a sip of beer will get you the girl, turn your life into a posh existence, help you one up your friends and turn you into some sort of superior being with qualities only found in, well, beer commercials.

more »

by Steve Hall    Apr-28-08    
Topic: Commercials, Creative Commentary, Opinion



Hankook Tires Tame Roads, Drive Emotions and Abuse CGI

hankook-emotion.jpg

Agency Cheil Communications/Seoul and production company Shilo put together "The Chase" for Hankook Tires. Ad tagline: "Tame the road." Company slogan: "Driving emotion." Two cliches fighting for space.

The spot itself looks a lot like a video game preview. It also contributes to racers' delusion that the streets are a battleground, and every modded import that goes "vroom" is a player.

Validation for stupidity. Greeeeat.

by Angela Natividad    Apr-27-08    
Topic: Bad, Commercials, Television



Dude. Dude! ...Dude.

budlight-dude.jpg

Californians get a lot of crap for gratuitous use of "dude." But "dude," like "snow" for Eskimos, is actually really expressive. (Also, when you're frustrated and all sputtery, it feels so much better to go, "...dude" than "FUCKFUCKFUCK!")

Don't believe me? Ask Bud Light. Once convinced, bear thyself hence and answer the call of dude.

more »

by Angela Natividad    Apr-24-08    
Topic: Brands, Commercials, Television



Mercedes C and E-Class Bear Ghosts of an Illustrious Past

mercedes-e-class.jpg

"I think I need to talk to you about something."

"Yeah? What's up?"

"You know my new Mercedes? It's haunted."

"...Haunted."

"Yeah."

"You'll have to elaborate on that."

more »

by Angela Natividad    Apr-24-08    
Topic: Brands, Campaigns, Commercials, Strange, Television



Steve Nash. Likable Guy, Right? That's Because He's Recycled

steve-nash-nike.jpg

Jun Group is disseminating this video where Steve Nash falls down on the court and gets all kinds of broken. Then he's put back together, bionic-like, by a black Dr. Strangelove with ostentatious taste in shoes.

The moral of the story is, BUY NIKE. Or recycle. Or something.

by Angela Natividad    Apr-24-08    
Topic: Celebrity, Commercials, Online, Strange, Television, Video










Featured FREE Resource: