So KFC has been running this commercial that continues its "find the secret" approach to TV advertising. If you correctly identify the secret image in the spot or in the chain's POP display and are among the first 1,000 to do so, you will win a free sandwich.
So while there is, indeed, a secret image to be found in the ad, it was the nagging "who's that B movie star" reaction that captured more attention here at Adrants. The blond girl in the ad has been seen in several movies. Can you guess who she is? It's not Brittany Snow who's currently starring in Prom Night.
Pay no attention to the gorgeous woman used in every shot of this teaser. We're not even sure why she's there. The real star of this promotional series is ... wait for it...
Life can be cruel. Here's a simple salve for that one time you:
o Were trapped in an elevator with diarrhea
o Discovered your adult illegitimate child
o Failed to pass for yourself in a lookalike contest (featuring Erik Estrada!)
Shop Bloom! It's the only grocery store I know of that's located in a cartoon meadow.
This...is American Idol...oops...This...is a freaky commercial. It has nothing to do with American Idol but Ryan Seacrest's famed tonal delivery of the show' introduction is exactly the reaction this creepy spot for Norway's Tele2 mobile phone services causes though decidedly less upbeat than Seacrest's over dramatic delivery.
The Akron Children's Hospital , with help from Cleveland's Marcus Thomas, is running a new campaign made up of video portraits highlighting the lives of two patients staying in the hospital. Nick and Roxanne, both 15, are seen in two commercials (1, 2) as well as several other videos hosted on the hospital's site. Along with videos from many other patients, the dour aspects childhood cancer are left behind in favor of the upside: the fact life goes on, one can live with cancer and one cab even beat cancer.
OK, seriously. Just what is it about beer that is supposed to make life perfect? How did beer, swill such as Miller Lite no less, become the answer to all of life's ills? Seriously. It's liquefied wheat and barley injected with air. That doesn't sound like a life-altering panacea yet marketer after marketer after marketer insist a sip of beer will get you the girl, turn your life into a posh existence, help you one up your friends and turn you into some sort of superior being with qualities only found in, well, beer commercials.
Agency Cheil Communications/Seoul and production company Shilo put together "The Chase" for Hankook Tires. Ad tagline: "Tame the road." Company slogan: "Driving emotion." Two cliches fighting for space.
The spot itself looks a lot like a video game preview. It also contributes to racers' delusion that the streets are a battleground, and every modded import that goes "vroom" is a player.
Validation for stupidity. Greeeeat.
Californians get a lot of crap for gratuitous use of "dude." But "dude," like "snow" for Eskimos, is actually really expressive. (Also, when you're frustrated and all sputtery, it feels so much better to go, "...dude" than "FUCKFUCKFUCK!")
Don't believe me? Ask Bud Light. Once convinced, bear thyself hence and answer the call of dude.
"I think I need to talk to you about something."
"Yeah? What's up?"
"You know my new Mercedes? It's haunted."
"You'll have to elaborate on that."
Jun Group is disseminating this video where Steve Nash falls down on the court and gets all kinds of broken. Then he's put back together, bionic-like, by a black Dr. Strangelove with ostentatious taste in shoes.
The moral of the story is, BUY NIKE. Or recycle. Or something.