Family Resources Says Don't Get Married

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Family Resources in Florida tapped Salter>Mitchell to help promote marriage on the Fed's dime. (Your tax dollars at work! ...Just sayin'.)

Instead of advocating marriage's benefits, S>M orchestrated a familiar scenario where a bride-to-be talks her head off about the wedding while the groom stews in catatonic misery until he boils over. The tagline: "Make your wedding a beginning not an end." That could use a comma. But whatever.

How far the happy couple's come from proposal night, which undoubtedly included expensive dinner, lavish dessert, Veuve Clicquot champagne and hot sex. People should get married right at that moment, while the fire's still toasty and when the man's made all the preparations.

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by Angela Natividad    Apr- 7-08    
Topic: Cause, Commercials, Television, Video



Gary Busey Laughs Up Saints Row 2

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AdFreak says the pairing of Gary Busey and the game Saint's Row 2 is perfect. They are right. Both are whacked. Besides, what else has Busey got to do these days besides taunt Ryan Seacrest on the red carpet?

by Steve Hall    Apr- 4-08    
Topic: Celebrity, Commercials, Strange



Suspicions Confirmed: London's Old People are in Storage

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There's a reason why storage companies don't let you live in or work from your unit. This is that reason.

He doesn't even give Gram the flowers! Those cold-hearted Brits: crusading against hair care ads while nana knits doilies under lock and key.

The tagline: Safestore. For those things you just can't throw away. Brought to you by the geriatric sadists at Team Rubber.

by Angela Natividad    Apr- 3-08    
Topic: Commercials, Strange, Television



Big Boobs Encourage Recycling

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Hey, at Adrants we don't create this stuff, we just report it so don't judge us when you see a preponderance of pendulous breasts bouncing up and down here from time to time. So once again, the power of the female breast is put to use, this time as a reason to be earth-friendly as it were.

And guys, you know you've done this. You've meticulously planned down to the last minute detail how you will methodically manage to cross paths at the perfect moment with that beauty of your dreams so you capture that crucial mental image you'll later retrieve for a certain activity.

by Steve Hall    Apr- 3-08    
Topic: Commercials, Strange



Next Cockroach You See, Shake the Raid and Think Zoo York

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Ugh. Watch some street hoods spray paint Zoo York's logo on roaches, then shower them onto people in the Manhattan business district.

And here, in a concept slightly more benign, one roach calls another a "no-good cocksucking piece of shit asshole douche."

Nice one. Gotta use it some time, possibly on one of the bustier interns. And in other news, what the fucking-fuck-FUCK?

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by Angela Natividad    Apr- 3-08    
Topic: Brands, Campaigns, Commercials, Television, Video, Worst



Guys Chase Girl With Huge Boobs, Dragon Attacks, She Burps, WTF?

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OK, so yea. We all know big boobs and beer go together like Amy Winehouse and bad hair. But a fire breathing dragon and a big boobed beer babe that burps? Hey, no complaints here. I'll watch a big boobed girl do anything. I admit it. I can't help it. It's a sickness but enough about that. We're supposed to be talking about advertising here not about obsessively obsessive obsessions with big boobs.

So Ninja LAB created this wondrous oddity to introduce a new brand of beer, Golden Fire. Get it? Dragon? Fire? Beer? Oh just watch the thing. It will all make sense. Or not. Especially if you don't speak Italian or whatever language this commercial is in.

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by Steve Hall    Apr- 3-08    
Topic: Commercials, Strange



VW Ad Garners Complaints for Depiction of Cowering, Shivering Dog

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Once again humor is trumped by those who love to bitch about ads with animals in them. A recent ad for Volkswagen which shows a dog having a great time while rising in a VW and a not so good time when he's not. England's Advertising Standards Authority has received 500 complaints about the ad but were told by the ad's creators the dog in the ad was acting. Still, the organization is "very disappointed that Volkswagen feel it necessary to portray a dog suffering to sell cars.

You can argue this one either way. Have at it in the comment section.

by Steve Hall    Apr- 2-08    
Topic: Commercials, Political



Travelers' Red Umbrella Makes Triumphant Return

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After a goof six years ago which kept the iconic red umbrella with Citigroup as it spun off the Travelers unit, Travelers has won it back and has gone BIG (literally) in a new commercial celebrating the umbrella's return. In the ad, a man carries the gigantic umbrella back home and on his way does what good insurance companies do, helps people when they need helping. OK, so most insurance companies don't a shit other than making money but it's a nice sentiment at least.

Fallon Minneapolis did a nice job with the spot. It's elegant, well-produced an fairy tale-like in that big adventure movie sort of way. It's one of those ads that really doesn't look like it's actually an ad but at the same time, delivers its brand message beautifully.

by Steve Hall    Apr- 2-08    
Topic: Brands, Commercials, Good, Policy



Infiniti Launch Ads Retooled for Hummer H3

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Oh look. It's like the Infiniti launch commercials created by Hill Holliday (I think) with endless shots of flowers, trees, mountain streams, wildlife and other moody images but with a not so small difference. In this new Hummer commercial from Modernista (Hmm. HH and Modernista are both in Boston. Hmm), we also get flowers, trees, mountain streams, wildlife and other moody images but this time they're interspersed with shots of the Hummer...in case we, oh, forgot we were watching a car ad.

by Steve Hall    Apr- 2-08    
Topic: Commercials, Strange



True Power Trips are Family Affairs.

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That is, according to this new spot for Washington, DC. (Come on, sport. How do you resist two metaphors in one sentence?!)

In the spot, a mom throws open a giant scrap book and invites the audience into family-friendly DC, where power lunches become romantic rendezvous (with your own spouse!) and spy games are left to the kids.

The campaign, entitled "Power Trip," goes live today and replaces the old DC slogan, "An American Experience."

Even with all those tantalizing political euphemisms, I'd still rather see Orlando. Every major American city would be better off with a gigantic Disney theme park.

by Angela Natividad    Apr- 2-08    
Topic: Commercials, Promotions, Television










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