Here's an ad for Gmail by Saatchi, Moscow (thanks for sharing, Armando). Like these Stateside spots (1, 2) it's got that "collaboration makes us whole!" feel -- except in Russia, Google had to pay an agency to contrive it.
Guess it's tougher to find free evangelists and moon-eyed employees outside the motherland.
"Watching anything but DIRECTV? Now, that would be painful," croons the Misery antagonist with a trademark psychotic expression.
Brrr. Oddly though, we'd pick an Annie revival over a sad dancing Colonel or a necromanced Orville Redenbacher.
The ad was put together by Deutsch, LA.
Oh. OK. Now we get it. The Renault Espace is soooooooooooooooo spacious it takes 70 years to to climb into it and enjoy all it has to offer before exiting. WTF? So, in 70 years we are to believe the car hasn't changed at all from exposure to the elements? The trees haven't grown at all? The condition of the road hasn't changed?
Please. Tell us we are completely misunderstanding this commercial and there's a joke we aren't getting because if we have it right, it's one of the lamest ads we've ever seen. Unless, of course, it's local Italian (where the ad cam from) humor escapes our admittedly lame, very unworldly American sensibilities.
WTF? It seems playing Obama Girl isn't the only thing the lovely Amber Lee Ettinger does. Although it's clear she's a much better Obama Girl than a deodorant spokesmodel. Damn, that was the most unsexy spots we've ever see, Amber Lee, please, stick to Obama Girl. Oh wait, you mean Certain Dri pays you? Alright, we suppose that's OK then.
Figuratively, woman most certainly do have this effect on men. Making us believe New Axe Dry Pulse will literally have such an effect causing the world around the man and the world to quake from the heat of shared lust is another thing entirely.
We swear we've seen this before, but it's been lost in the vast archives of Adrants -- which contains not only ads, but souls, your precious time (WASTED! HAHA) and other doodads. Anyway, imagine if "wind" were actually an obtuse French guy who walked around kicking sand at your kids and mussing up your hair.
"Maybe I was ... too intense," he laments.
Last year the EPURON GmbH spot for wind energy use won best TV ad spot from Germany at the ad festival in Cannes. It was put together by Nordpol + Hamburg.
This Monster.com Stork commercial is so good both Angela and I had to write about it. Predictably, Bob Garfield didn't like it so much. At first, we were going to compare the commercial to that odd, Cannes-winning IKEA lamp spot back in 2003 but then we realized, hey, this Stork spot is actually good. Really good. Like a slap to the face, it makes one realize the pit of a life into which one may have fallen and how one needs to kick oneself in the ass to make a better life. With a new job from Monster.com, of course.
Monster.com's "Your Call is Calling" campaign has been a buzzkill since launch, particularly against CareerBuilder's darkly funny "Start Building."
But "The Stork" -- a :60 spot by BBDO, NY for Monster -- begets a bit of greatness.
You know that "What hath God wrought!" look your parents give you when you talk about what you do for a living? Apparently storks do it really well. Two hours later, we're still wallowing in quiet shame.
Jokes aside, the ad left us with a sense that there's magic and meaning in what a person chooses to do with his life. It's melancholy, well-timed and worth the watch.
We're assuming these three Kelliher Samets Volk-created commercials for Efficiency Vermont, an organization which encourages people to use compact fluorescent bulbs, were purposefully created to be bad. If not, we have no other explanation for why the they are so goofy. See one of the spots here. The other two are nearly identical.
Along with the three spots, the campaign includes local newspapers, online ads and a website on which "Jesse Fewer Watts" (get it?) and his Western buddies ride into town to collect "Incan Derek" (that's stretching it) for his crimes against light bulb efficiency.
OK, OK. It's for a good cause. We'll stop complaining.
Courtesy of Anonymous Content, for the Maryland Lotto's Big Bucks Party Pack:
- "Pull my finger."
- "I call it Joga." (Or, Why your friends shouldn't tag along on job interviews.)
Funny but forgettable. What, did Bovine United just not work out?