iRobot Provides Mom Time For Mid-Afternoon Bestiality Quickie

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This iRobot vacuum commercial is about a month old but upon viewing, courtesy of Texan in Hippieland, we felt the need to ponder iRobot's apparent fixation with bestiality. Oh sure, the pigs in this ad are supposed to represent the dirty kids running throughout the house and the donkey is supposed to be the woman's ass of a husband. But, as TIH points out, showing the pigs run up the stairs where the iRobot vacuum clearly can't follow is not exactly the best illustration of product benefit.

And, the donkey in the bed at the end of the commercial who the site refers to as her "best friend?" What exactly is the message here? A clean house makes time for an afternoon bestiality quickie? Oh yes, it's all a big metaphor for family life and the put upon mom who has to deal with a house full of dirty animals but that ending is just really weird.

Are we over analyzing?

by Steve Hall    Dec-18-07    
Topic: Bad, Commercials, Strange



Converse Grateful For Mindless Sitcoms, Pointless Pageantry

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Continuing its Anomaly-created Disruption campaign launched last month, Converse, in two new spots debuting tonight (Grateful, Pageant), attacks the idiocy of beauty pageants, American Idol, democracy, mindless sitcoms, reality shows and video games. While it seeks to set apart the viewer from the idiocy it highlights and, perhaps by disassociation, elevate the viewer in some way, one has to wonder whether or not calling everyone else an idiot is smart marketing.

For sure, the above-mentioned items are idiotically mindless but in a capitalistic society such as the one in which we live, nothing gets created unless people want it. Even if they are idiotic and mind numbing. As current culture indicates and as Converse points out, perhaps a lot of people are suffering from some form of idiotic mindlessness. Or at least the creators of this so-called mindless stuff are.

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by Steve Hall    Dec-17-07    
Topic: Campaigns, Commercials, Creative Commentary, Good



Virgin Mobile Canada Celebrates Birth of Jesus Breaker-Style

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Virgin Mobile Canada likes to think a great battle took place between the breakdancing angels, shepherds and wise men of the east, in the barn where Jesus was born.

And we don't know why, but now we like that idea too. Does this mean John Travolta is God?

Back on-topic, the ad -- put together by zig in tangent with Virgin Mobile -- is a far cry from Virgin's belief-neutral Christmahanakwanzakuh effort.

by Angela Natividad    Dec-17-07    
Topic: Brands, Commercials, Good



Happy Holidays, From Apple -- Er, Alltel

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Like Apple, Alltel Wireless looks to old-school animation to bring a festive feel to its holiday ads.

If that doesn't work, well hell, maybe free RAZRs will. Or a discounted MotoROKR with 50 free songs (snowflake-shaped ninja stars not included). Or both.

Attempts by competitors, vying feebly to beat the good guy, come stock. Hey, didn't Apple do that in its holiday ad too?

Put together by Bent Image Lab.

by Angela Natividad    Dec-15-07    
Topic: Brands, Commercials, Mobile/Wireless



Kohl's Aims Easy for Sophisticated Sexy

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We are brand snobs. "Sophisticated" and "sexy" aren't words we'd normally attribute to Kohl's, but this ad tells us the brand can reach yonder without embarrassing itself and alienating all its shoppers. You know, like WalMart did when it tried going luxe a la Target.

The spot's got a casual vintage feel, but isn't over-the-top decadent.

Agency: McCann Worldgroup; Production: Zoo Film; Editorial: Version2.

by Angela Natividad    Dec-15-07    
Topic: Brands, Commercials, Good



Happy Holidays, From Mac vs. PC

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Here's a treat from Apple in the style of an animated classic. Mac, PC and Santa sing a Christmas song, and PC makes a feeble but earnest attempt to push his product.

Our hearts are something close to toasty warm. That could just be bacon, though.

by Angela Natividad    Dec-14-07    
Topic: Brands, Commercials



Facebook Affiliated, House Decorated, Brazil Mapped, Intel Reviewed

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- Ad Lab has a piece on how you can make money with your Facebook profile by adding an affiliate banner.

- TBS has a sneak peak of it's Funniest Commercials of the Year 2007 which will air December 26 at 9PM.

- Look! Look! You can decorate a house! You can play music! You can send it to a friend! Yes! Yes! It's an agency Christmas...uh...Holiday card!

- In Brazil, LIVE launched Google Maps with a Google map pin-shaped hot air balloon and tracked its flight on a map.

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by Steve Hall    Dec-14-07    
Topic: Agencies, Brands, Commercials



Come On Now, Even Wales Got Schooled in Existentialism

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Here's an ad for Brecon Five vodka that got people's panties in a twist because it plays on the stereotype that Welsh people are stupid. (We never heard that, but we did hear they were cannibals.)

Brecon Five is a label under the Welsh Whisky Company. It's not the only vodka ever to poke fun at its heritage to make itself look better.

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by Angela Natividad    Dec-13-07    
Topic: Brands, Campaigns, Commercials, Policy, Trends and Culture



Paris Goes Gold for Bubbly Blonde Beverage

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We've spent 15 minutes digging through the filth and sludge of the 'net to try finding a copy of Paris' latest ad, where she crawls around naked and covered in gold as if she OD'ed on these. If you find it someplace, pass it over. (In the meantime, we found this glorious piece of work.)

The golden Paris ad is for a canned wine drink called Bubbly Blonde by Rich Prosecco -- which, as far as brands go, is pretty fond of the Hiltons' black sheep. (She even sings on their homepage!)

Packaging description: "The perfect 'starter drink' for your night or a special pleasure as a reward at the end of the day." We're guessing nobody read that out loud to check for "flow."

The "wine" comes in passionfruit, strawberry and original (uh, grape?) flavor. It launches in Berlin, Germany this week. Expect to see it Stateside in '08.

Nude Paris a la gold paint. We'd smack our lips and go "GRRR!", but that's Steve's thing.

by Angela Natividad    Dec-12-07    
Topic: Brands, Celebrity, Commercials, Packaging



Dominos Delivery Guy Gets Small Penis Pinky Wag

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AdFreak has been following the Australian Finger Wag which debuted in an anti-speeding campaign. In the ads, women wag their pinkies at guys who performed testosterone-fueled automotive idiocy in front of them seemingly to make up for their small dicks. It seems the finger wag caught on causing, in one case, a man to throw a bottle of water at a woman who wagged her finger at him.

Predictably, another marketer, Eagle Boys Pizza, copied the idea (and very badly) by showing a couple of girls wag their pinkies at a Dominos pizza delivery guy as he drives buy. Dominos didn't take kindly to the commercial and a spokesperson said, I'm going to write personally to their CEO kindly and politely. Look, it's fair enough that we compete, but why would you want to degrade our team members? It's nothing to do with them."

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by Steve Hall    Dec-11-07    
Topic: Bad, Commercials








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