Stretching the metaphor to the limit, Hewlett Packard has launched a small business campaign called Happy People which illustrates how a well- tuned office environment (courtesy of HP, natch) can conjure the brilliance of Mozart. If, in fact, the entire soundtrack in this ad really did come from simple office objects, we think it's a wonderful achievement reminiscent of the Honda Choir ad.
OK, OK OK! We don't usually highlight spec ads but because no less than nine people have sent us this video, we guess there must be some kind of demand for it so here it it. Believe it or not, we've grown tired of Wonderbra's wacky efforts at advertising its supportive devices but it seems many have not including the creators of this wannabe ad.
The "ad" uses the age-old visual trick of the revolving spiral that, when stared into for a while, can make the following image appear to move as well. In this case, it's a pair of bra-clad breasts which seem to continuously get bigger. Yet another witty representation of the apparently magical breast enlarging qualities on Wonderbra.
Ever had that annoying co-worker or that pompous boss of yours walk into the lunch room and ask you for a slice of your pizza without the smallest hint of thanks or appreciation? You know you have and while you'd love to stand up and punch the crap out of these insensitive losers, you'd also like to keep your job. Thanks to Jet's Bold Fold Pizza, now you can have your cake (pizza) and eat it too. And leave the lunch room knowing these idiots will get their just deserts.
By the way, just what the hell does "you can't have your cake and eat it too" really mean? If you have a cake, of course you're going to eat it. And what the fuck is up with "just deserts" taking on the meaning of getting what one deserves? Just who makes up these wacky phrases?
Did you ever have that fantasy about looking so hot that other hotties literally pause on the street to look at you? Or make love to themselves against your windows? Or put on period costumes to play kinky games around your body while you complete yoga postures?
We all have. And it's all in this Equinox spot by Fallon.
But wait! There's more.
With help from Stink and TBWA\China, Psyop put together "Together" for Adidas and the '08 Olympics. Tagline: "Impossible is nothing." It's very Nike, with a little power-to-the-people in concentrate.
Victory, meet China.
Ew. I mean really. Hair swapping? That's just gross! But it's funny too. In this quirky McDonald's spot created by Toronto's Cossette and directed by OPC's Brian Lee Hughes, two guys negotiate for an NHL hokey card in s way that isn't normally done...at a McDonald's...or in a sports bar...or anywhere for that matter. Oh what men will do for their sons and for their vanity.
GEICO supports wildlife conservation. Not convinced? Watch the gecko have a heart-to-heart with an otter and a jellyfish, courtesy of the Association of Zoos and Acquariums.
The gecko shtick never gets old. We're glad GEICO didn't lose sight of that in the face of its neurotic caveman's mushroom cloud popularity.
Catch the gecko in the flesh at the San Diego Zoo's Children's Zoo from January 5-February 17. You'll meet a few real geckos, and a big fake one too. (The GEICO mascot, that is.)
This Round Table ad by WONGDOODY has a stripping knight in it. It's not as exciting as it sounds, but it's probably funny as hell when you're high. (Then again, so is this.)
The ad is for Big Vinnie, a New York-style pizza for the budget-conscious. (But who's gonna remember that?!)
Maybe to boost its reputation beyond "that site where spammers and pyramid schemes score college kids," Monster.com is launching a no-holds-barred campaign called "Your Calling is Calling." So far we've managed to score one spot, which reminds us of a low-impact Creed music video.
The BBDO Worldwide campaign will appear on TV, print, radio and online. The pressie says it's all about getting people to "take an introspective look at their lives by shining a light on the connection between a job and personal fulfillment."
That's all well and good, but JSMN calls the Monster.com selection crappy and cookie-cutter. Burrrrn.
For Sri Lankan society magazine Hi!, Leo Burnett Solutions Inc. put together three ads with a dark (but friendly!) feel.
The tagline: "Everyone smiles for Hi!" The angle: Even in miserable situations (a funeral, a riot, a stampede of Nazis or psychotic clowns) you're still gonna smile for a Hi! photographer.
The effort will appear on TV and in magazines, as well as at high society functions in the form of what the PR people call "quirky activations." Is that a euphemism for "overhead projectors"?