Cruelty to Cookies Promote AT&T GoPhone

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For client AT&T, BBDO enlisted Aardman Productions, the folk responsible for Wallace and Gromit and Chicken Run, to put together this quaint little holiday ad. It's lighter and funnier than what we'd expect from AT&T, which bodes well, at least for Christmas.

In the spot, a gingerbread son (who sounds too old to be living at home) asks his dad (who's busy roofing) if he can have a GoPhone. Dad agrees. Shortly afterward, a giant human hand takes a chunk out of his house.

Aww. It's practically a cautionary tale.

by Angela Natividad    Dec- 7-07    
Topic: Commercials, Good, Promotions



Christmas Tree Gets Needled by Audi

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Yes, it's car ad. Yes, it shows the car. Yes, it shows the car driving briskly on a snow covered road. Yes, it's Christmas (oh, sorry...holiday) themed. But this one is a bit different. Not that much different but different enough to keep our attention. but only just. And, if we arrived home with that poorly cared for thing atop our car, we'd head right back to the farm and get another. Yea, yea, Audis can drive fast on snow but not that fast.

It was created by Venables, Bell & Partners and edited by Phoenix Editorial & Designs. And despite what you might think, we like it. Just the right amount of sell. Just the right amount of holiday tie in. And just the right amount of hook to make it interesting.

by Steve Hall    Dec- 6-07    
Topic: Commercials, Creative Commentary, Good



Dell Undergoes Brand Adolescence, and it Ain't Pretty

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We can't help but notice Dell is using its XPS model to (ever so innocuously) try repositioning its brand as a whole.

For this decidedly complicated gig, it enlisted Mother, NY, which in August demanded that we reconcile a passel of mod devotchkas to our mental image of Dell. It was a brave and interesting effort, but an ultimately unconvincing one.

For the XPS One, Dell and Mother are pushing harder still.

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by Angela Natividad    Dec- 6-07    
Topic: Brands, Commercials, Packaging



Big Breasted Lingerie-Clad Girl Bounces For Chocolate

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This commercial for a Japanese candy is more than a year old but it is so ridiculous we just have to share it with you. It's a pretty well known fact men (well, the straight ones at least) across the globe find it very pleasing to look at a pretty woman with big breasts wearing nothing but sexy underwear and a tiny bra. Even more so if the lady decides to jump up and down while bouncing uncontrollably in that tiny bra. Some countries are just more open than others when it comes to allowing that activity to be publicly displayed.

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by Steve Hall    Dec- 6-07    
Topic: Commercials, Racy, Strange



In Romania, They Still Send Snail Mail

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After viewing this commercial for Romania's Post Office, we feel the need to go hand write a nice, long, heartfelt letter to the old college girlfriend telling her how much we still love her and how we wish...OK...so that'll never happen but after watching this Tempo Advertising-created ad, you just might want to. Who knew writing a letter was such a big deal.

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by Steve Hall    Dec- 6-07    
Topic: Commercials, Good



Coca-Cola Gets Cozy with Wanderlust-Afflicted Octopus

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Here are a couple of ads (Grip and Voyage) that promote the grips on Coke bottles. They involve a friendly green octopus that adds grip to the bottles with help from its handy-dandy suction cups.

Any campaign that improves the reputation of octopuses to children is a great campaign in our opinion, because we think they're a grossly underrated sea creature. (And to think -- every re-airing of The Little Mermaid will undo all this fine work.)

On the other hand, these might just freak people out and get them all sketchy about touching textured Coke bottles.

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by Angela Natividad    Dec- 5-07    
Topic: Brands, Commercials, Good



Whaddaya Know, a Deliciously Watchable Zune Ad!

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Finally a Zune ad we like. It is fun to watch, slightly nostalgic, and smacks a little of springtime (something we need right now because winter is sucking out our souls).

This spot is called Intergalactic Swap Meet. Think Sony Bravia with a dash of Little Deviants (because it's a bit dark, not all pop and Technicolor).

That whole "sharing is caring" thread is present as in the previous spots, but it's not sickening or otherwise objectively lame like in previous efforts (observe hither and yon).

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by Angela Natividad    Dec- 5-07    
Topic: Best, Brands, Commercials



Hasidic Jews Sing Village People's YMCA For HDTV Service

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Here's something you don't see everyday. To support the launch of its new HDTV service, Israel's YES TV network with help from McCann Digital gathered together an army of Hasidic Jews to perfom the Village People's YMCA in the street. Perhaps it's just it's weirdness but we like it a lot.

by Steve Hall    Dec- 4-07    
Topic: Commercials, Good, Strange



Starbucks Advocates Gratuitous Hugging of Bears

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For its cavity-sweet Pass the Cheer campaign, Starbucks has opted to try warming hearts online and possibly on television.

In this spot, a bummed-out girl trudges out in the snow and hugs a bear.

Strangely, the bear hugs her back.

And stranger still, there's a bunny involved. We're not really sure why (aside from that it proves useful for nudging a warm drink into the shot with its nose), but it sure does amp up the cute overload.

Pass the cheer!

by Angela Natividad    Dec- 4-07    
Topic: Brands, Commercials, Promotions



Denver 50 TV Promo Flattens the Funk

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Look, a bunch of douchey office cogs made of cardboard. Nice wicker basket, guys.

The spot, put together by Fueld Films, is for the New Denver Ad Club and the Denver 50 show, which showcases "Denver's best work smooshed up nice and flat." We loves it for its hipster inanity. Dig it? Cool. Play the paper dolls game.

Wouldn't a fat hairy guy in gladiator garb make an awesome kitchen magnet?

by Angela Natividad    Dec- 4-07    
Topic: Commercials, Promotions










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