I'm Here to Snake Your Drain...And Flush Your Pipe

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Ladies, what would you do if a hunky plumber showed up at your door and said, "I'm here to snake your drain"? How about if another appeared and said, "I'm here to flush your pipe"? And how about if a Barry White-ish voiceover intoned something about a long snake?

Would you invite them into your bedroom and have your way with them? Or would you suddenly realize standing in a grocery store next to Liquid Plumber and fantasizing the whole thing?

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by Steve Hall    Feb-16-12    
Topic: Commercials, Racy



Target Gets Colorful With Parkour

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We all know Target is the cool place to shop for discounted stuff. And we all know injecting parkour into your advertising is cool too, right? Well perhaps not for much longer. Is anyone sensing this meme is about to jump the shark? We're not faulting the ad. It's actually quite playful and fun. And, as we all know, those of us in the industry get tired of things before the rest of the world even knows they exist. So shall we just sit back and expect to see another year's worth of parkour-powered ads before the industry moves on to something else?

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by Steve Hall    Feb-16-12    
Topic: Commercials



Finding Travel Deals Isn't Brain Surgery

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Here's hoping none of us ever experience a brain surgeon like the one in this Barton F. Graf-created commercial for Kayak. It's the next installment in the agency's Search On And Done campaign.

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by Steve Hall    Feb-15-12    
Topic: Commercials, Strange



Winning the California Lottery is As Easy As Finding Gold

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California and the Gold Rush. They go hand in hand like a "social media guru" and an unsuspecting brand manager. Leveraging this intimate relationship, David&Goliath are your with new, gold rush-themed work for the California Lottery. Along with OOH and digital, a new TV commercial, Old Prospector, promotes the Lottery's Hot Streak Scratchers. in the ad we see a prospector riverside finding increasing bigger and more amazing pieces of gold.

Hmm. If only it were this easy.

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by Steve Hall    Feb-15-12    
Topic: Commercials



Breckenridge Brewery Gives Us The Least Interesting Man

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What took so long? After all, Dos Equis Most Interesting Man has been out there for quite some time. But it seems it's taken a couple of years for the campaign to get spoofed...by another brewer. Check out Breckenridge Brewery's Least Interesting Man created by Cultivator Advertising and Design. He will bore you to death. But he does drink good beer.

Will Dos Equis have anything to say about this homage?

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by Steve Hall    Feb-13-12    
Topic: Campaigns, Commercials, Spoofs



Progressive's 'Save It Forward' Campaign Offers Free Concert Tickets

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A new Progressive commercial featuring The Messenger began airing yesterday. In the ad, The Messenger, a customer-turned-brand-ambassador, offers free tickets to people in line for a sold out concert in Portland. Hey, who doesn't love free tickets?

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by Steve Hall    Feb-13-12    
Topic: Commercials



James Franco Films Hot Hipsters For Jeans Campaign

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In what seems mildly akin to a bunch of 60's hipsters frolicking in LSD-infused splendor while hippy dippy music with shades of The Good, The Bad and the Ugly plays in the background, James Franco films his first ad campaign. Shooting for 7 For All Mankind Jeans, Franco, along with ad agency Lipman have released a teaser that will ultimately end with a full feature length film to debut in May.

The campaign will feature print and digital and will culminate with the full-length feature film. The campaign will feature Henry Hopper (son of the late actor Dennis Hopper), Lily Donaldson, and Nathalie Love (daughter of Teen Vogue's editor Lisa Love).

So go grab your favorite mild-altering substance and give this thing a view. You might actually feel yourself right there on the beach with birds flying overhead.

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by Steve Hall    Feb- 8-12    
Topic: Campaigns, Celebrity, Commercials



E*Trade Baby's Friend Bobby Speed Dates in Nursery

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E*Trade has unveiled its 30-second "Talking Baby" Super Bowl ad. The spot, entitled "Fatherhood," features the E*Trade Baby reassuring a nervous new dad about planning for his newborn daughter's future. The pair are interrupted by Bobby who's having his way with the newborns in the nursery.

Are the baby's tired yet? Or do they have more years left?

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by Steve Hall    Feb- 3-12    
Topic: Commercials, Super Bowl 2012



Danon to Air First Ever Yogurt Commercial During Super Bowl

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Called The Tease, this Danon Oikos Super Bowl commercial features John Stamos and Jessica Blackmore. In the ad Blackmore feeds Stamos some yogurt. But when it's Stamos' turn to feed Blackmore, he becomes a tease making Blackhorn work hard for her bite of Oikos. This being a Super Bowl ad, it's got an ending that, perhaps, won't surprise you. Although if we were John Stamos sitting across the table from Jessica Blackmore, we'd certainly want it to end differently.

Jessica Blackmore has made Who Is That Hot Ad Girl status. You can read all about her here and, yes, see her in her underwear. And at 5' 8" and 116 pounds, she's definitely a stunner. Stamos, 49, should be quite happy he's still qualified to appear in an ad as "significant other" to a woman half his age. Blackmore is 25.

Reportedly, this will be the first yogurt ad ever to air during a Super Bowl. And with perhaps another first, the commercial was directed by 21 year old Remy Neymarc, said to possibly be the youngest person to have ever directed a Super Bowl commercial.

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by Steve Hall    Feb- 1-12    
Topic: Celebrity, Commercials, Super Bowl 2012



Volkswagen Debuts Follow Up to 'The Force'

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We think Volkswagen's follow up to last year's The Force is OK. It's certainly not as good. Follow ups rarely are. But we like the direction they took with this follow up which continues the Star Wars theme.

In an extended version of the spot, called The Dog Strikes Back, we see a dog who really, really wants to be able to run after the new VW Beetle but is too fat and too out of shape. So he goes to work training until he's lean enough for the chase.

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by Steve Hall    Feb- 1-12    
Topic: Commercials, Super Bowl 2012










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