Miller Liteguards Insure Men Drink the Right Beer

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What's a woman's place in this world? According to Miller Lite, it's to make sure men are properly satisfied with the right light beer. And they have to be properly trained to do so which is why there's Miller Liteguard Training Academy, a rigorous, military-style school were hot women in bathing suits where women are instructed in the proper methods of male beer consumption management.

The Liteguards will be ready for summer deployment so if you see a hot woman running down the beach in slow motion, boob bouncing, Baywatch-style, you had better be drinking the right beer. Well, if you really want to have some fun, you should be drinking he wrong beer. That way you'll be assured of receiving some quality, one-on-one training from some hot bouncing boob beer babe. We hear their boobs bounce even when standing still.

The commercial, created by Draftfcb was released at the end of March.

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by Steve Hall    Apr-27-11    
Topic: Commercials, Racy



Is Budweiser Afraid of Gay Soldiers?

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We'd like to know your thoughts on this one. A recent Budweiser ad centers on the story of a soldier returning home. In the ad, he first calls a friend and then his parents. When he finally gets home he is first hugged by his friend and then his family and other friends.

Some are calling this ad gay-themed. We say it is. We also say who gives a shit? Anyone, gay or straight, can shoot a gun and kill the enemy. But what we do give a shit about is the way Budweiser crafted this ad. Nebulous is a good word to describe the way the ad plays out.

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by Steve Hall    Apr-27-11    
Topic: Brands, Commercials, Opinion



Severing the Apron Strings Never Looked So Painful

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This is just gross! Really, really gross! It hurts just to watch. It's an ad for Toyota Aygo and it's all about breaking the apron strings...so to speak. Ouch. Gross. Painful. But, of course, way too good not to share!

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by Steve Hall    Apr-21-11    
Topic: Commercials, Strange



Pepsi Allows Sophia Vergara's Boobs Out to Play

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Perhaps in reaction to an initial ad Pepsi did with Sophia Vergara for the brand's Diet Pepsi Skinny Can in which her curvaceousness was no where to be found, the brand decided, afterall, to share Vergara's good with us.

In a new ad, she appears along with David Beckham on a beach. While laying on the beach in her bathing suit she suddenly realizes she'd love a Diet Pepsi. Too bad the concession stand line is so long. Her solution? she tweets that she saw Beckham at the pier. Of course, all the ladies run to see Beckham leaving the concession stand empty so Vergara doesn't have to wait in line for her Diet Pepsi.

But there's an additional bonus for Vergara. Beckham isn't actually at the pier.

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by Steve Hall    Apr-20-11    
Topic: Celebrity, Commercials



Kia's Hip Hop Hamsters Win Brand Automotive Ad of the Year

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You can get with this or you get get with that. Oh how we love the Kia Hamsters. And we're not the only ones. Today, Nielsen bestowed Kia's This or That commercial with its highest honor, the Automotive Ad of the Year, the second time the brand has won the award. Check out the rapping hamsters here (or below) and their first outing, which also won the award, here.

Apparently the concept has worked for the brand which reports a year-to-date sale increase of 50.8 percent for the Kia Soul.

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by Steve Hall    Apr-20-11    
Topic: Commercials, Industry Events



Dental Ad Urges You Not to Let Things Die in Your Mouth

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Like a modern day Dark Shadows (well, at least until the midpoint reveal), this commercial for NHS Dentists in Portsmouth (that'd be England, not New Hampshire), takes issue with the sad state of a vampire's teeth as he's about to have his way with a woman...on a dark story night, of course.

Complete with biblical epicness, thunderous gloom...and a hot chick in lingerie does a wonderful job sucking us in until it slaps us in the face with the reveal which, truth be told, works quite well. Definitely not your average dentist commercial. Which, of course, is what makes it great.

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by Steve Hall    Apr-20-11    
Topic: Commercials, Strange



California Lottery Closes Rabbit Foot Factory

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Pity the poor rabbit. Proverbially suffering death and dismemberment for the increased luck of others, the lowly bunny has, for sure, made its offering to the greater karma of the universe. But now, thanks to the California Lottery's newest scratch ticket, Red Hot 7's, luck, apparently, is no longer needed.

And because luck is no longer needed, there is no longer a need for places like the Rabbit Foot Factory which, courtesy of David & Goliath, has been shut down much to the benefit of our foot-giving, fuzzy friends.

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by Steve Hall    Apr-19-11    
Topic: Commercials



Kate Moss Does Donnie Darko

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In new commercial for Chilean fashion brand Basement, Kate Moos gets it on with a very Donnie Darko-like rabbit. But, much like the movie, it's all a kind of dream. Or is it? When Moss wakes up, she's surrounded by baby rabbits. Just what did she and Donnie Darko Bunny do in that dream?

Oh and that giant phallic symbol of a building at the beginning of the commercial? That didn't go unnoticed. Just in time for Easter.

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by Steve Hall    Apr-19-11    
Topic: Celebrity, Commercials, Strange



Lack of Gravity Creates Art in Foot Locker Ad

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Well we sure wish we had a closet like footballer (soccer for us Americans) Mario Balotelli does in this 1stAveMachine directed commercial for Foot Locker in which the gravity-defying features of the Nike Lunar shoe are highlighted. We also wish we had a house like Balotelli does in which household items magically float about like aerial artwork. And we also wish we had random hot women casually saunter through our home...just like Balotelli does.

by Steve Hall    Apr-18-11    
Topic: Commercials



Skittles Expands Wacky Work to International Markets

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To support the expansion of its campaign to international markets, Skittles is out with three new commercials which are equally as whacked as recent domestic work for the brand. The new spots, created by TBWA\Ciat\Day New York will air in Western, Central and Eastern Europe, Latin America, the Caribbean and Asia.

The work is said to "have the look and feel of the current U.S. campaign, but at the same time it will rewind the clock to earlier, more elemental Skittles work."

And with man pigeons, small men in small closets and a bunch of wackos freaking out over a Skittle-spewing rainbow, we'd say the campaign is equally as whacked as any we've yet seen from the brand.

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by Steve Hall    Apr-18-11    
Topic: Campaigns, Commercials, Strange








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