Dita Von Teese Strips (Sort of) For Perrier

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Dita Von Teese, the American burlesque dancer who's loved by Europeans, is featured in a new video for Perrier. In the video, the dice are rolled and, depending upon the outcome, Dita will "strip" or lick her lips. It's all very PG-13 and YouTube acceptable. She finishes the video by bathing herself in Perrier, hardly as sexy as, say, milk or oil but, again, this is YouTube.

Said to have been inspired by 1940s-era Hollywood stars as Betty Grable and Bettie Page, Dita was once married to rocker Marilyn Manson.

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by Steve Hall    Jul-12-10    
Topic: Brands, Celebrity, Commercials, Racy



Gillette Asks How You Like it Shaved

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Getting about as racy as it can - which isn't really saying much - Gillette surveyed a bunch of women regarding how they like it shaved. But the "it" they're talking about - though you can see it coming a mile away - isn't the "it" some might think, um, it is.

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by Steve Hall    Jul-12-10    
Topic: Commercials



White, Black, Sodomy, Syphilis, Blood, Rednecks

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- Wanna be white? Wanna be black? Check out this Whittaker's Chocolate commercial.

- Miles Nadal and Alex Bogusky have a "life contract." So...um...what happened?

- Scrabble. When getting sodomized and having syphilis is completely fine.

- Colenso BBDO, Auckland filled water coolers with blood, to promote the new show Vampire Diaries on TV2.

- The Perlorian Brothers do Stride.

- For fans of fashion advertising, Miranda Kerr is front and center in the new Fall/Winter Prada campaign.

- Samgsung defeats redneck hunter.

- The world's most admired companies.

- Need some thing in the morning? Check out the latest American Apparel ad.

- Scarlett Johansson promotes the Autumn/Winter collection for Spanish brand Mango.

by Steve Hall    Jul- 7-10    
Topic: Commercials



Cleavage Alert! Do Not Watch if Easily Distracted!

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There's nothing like cleavage to distract from a message. Well, that along with a MacGyver wannabe and a foreign language to cause one to wonder what the hell is going on in this Volkswagen commercial. Something needs fixing and MacGyver is there to do it...or screw it up totally. That or it's also a Home Depot commercial. Anyway...that's for pointing us to this, AdFreak.

by Steve Hall    Jul- 7-10    
Topic: Commercials, Strange



Julia Stiles Debates Merits of Commercial Versus Indi Film Making

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When you write about advertising every day, suffering de ja vu every once in a while comes with the job. Today, Julia Stiles is the cause of our ailment. She's in a new Stoli commercial in which she talks to herself and debates the merits of going commercial versus staying indi.

Though the ad is new, we could swear we've seen it before. Maybe it's because we couldn't stand watching Hugh Hefner talk to himself and we conjured Julia instead.Anyway, anytime we can see Julia Stiles is a good time so we're not going to complain.

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by Steve Hall    Jul- 6-10    
Topic: Campaigns, Celebrity, Commercials



Hello Ladies. I'm on a Bike. Except I Forgot to Say So

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Sequels. Most of the time they're never as good as the original. Yes, there are exceptions but those exceptions are the exception to the rule. We're not clear whether or not this new Old Spice commercial with Isaiah Mustafa is an exception but we do wish he ended the commercial with a sly, "I'm on a bike." Without that catchphrase, it's kind of like an Arnold Schwarzenegger movie in which he doesn't intone, "I'll be back."

Yes, Old Spice is back with Isaiah Mustapha but something's missing. As is usually the case with sequels. Yes, it's a one shot (?) wonder. Yes, it's snarky. But it's just missing that "two tickets to that thing you like" joie de vivre. We can't quite put or finger on it. We still like it. But, alas, it's a sequel.

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by Steve Hall    Jun-30-10    
Topic: Commercials



Wake Up and Smell the Hottie in Your Bed, Idiot

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You can interpret this Lynx commercial with Jessica Jane Clement in two different ways. First, the guy is just an absolute clueless idiot. Over and over, he kills his chances at having a continuing relationship with one of the hottest women in the world. And the fact he and his idiocy are even remotely associated with Lynx would cause one to avoid the product at all costs.

Second, they guy is still an absolute clueless idiot but so is every potential Lynx users because, according to this commercial, they have to be hit over the head again and again and again before they realize all they need to do is use Lynx to get one of the world's hottest women. Which, of course, is one of the most idiotic notions in the world.

Either way, the entire thing is an idiotic premise. Of course, that doesn't make it unfunny. Not at all.

by Steve Hall    Jun-25-10    
Topic: Bad, Commercials, Good, Racy



Hospital Promise It Won't Put You on a Production Line

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Do you ever feel like your just a widget on a production line when you're in the hospital? Fauquier Health wants you to know you'll never feel that way if you come to them when you're ill. Even though some hospitals can be of lesser quality than others, the approach is a bit drastic. But the ad, from last fall, is funny and it does drive home the point. Now all Fauquier Health has to do is live up to the promise.

And yes, we're well aware the hospital name sounds like fuck your health but it's a real organization. That said, we still feel like there's a remote possibility we're going to be taken for a ride on this one despite telephone confirmation the place is real.

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by Steve Hall    Jun-23-10    
Topic: Commercials



Kitty-Powered Persuasiveness Sells Ice Cream

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Awww. There's always room for kitties in advertising, right? LA's Lake Street Creamery knows this and they are unapologetically leveraging that cuddly goodness.

Oh my cuteness!

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by Steve Hall    Jun-23-10    
Topic: Commercials, Good, Strange



Volvo (Very Poorly) Partners With Twilight Movie Saga

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This is, by far, the worst car commercial brand partnership ever. Suburban yuppie-mobile Volvo and teen/tween sensation Twilight Eclipse. Yea. Seriously. It's as if someone placed a Jack and Jill Went over the Hill soundtrack on top of a Rob Zombie movie. Yea, it's that's odd.

OK, so yea, the Twilight character's parents might drive a Volvo but just watch this commercial and marvel at how bad the pairing is. Actually, it's the comparison between raging hormonal desire, lust, love...and a piece of metal. OK, so yea, we equate emotion to automobiles all the time but just watch this ad and watch how bad the pairing is. Yea, we wrote that twice. Because this commercial is twice as bad as any car commercial we've seen in a long time.

We blame Arnold, EuroRSCG 4D.

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by Steve Hall    Jun-22-10    
Topic: Commercials, Creative Commentary, Opinion, Worst







Stanton Optical


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