Baby Got Swagger

Now this is funny. A baby strutting around with a nice "package" in his diapers to please the ladies. He's got swagger, dammit. He's got swagger. And blue diapers. And he looks cool. The coolest he'll ever look with poop in his pants.

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Laundry Can Be Hard. And Have Large Jugs.

It can also be a sticky mess. But as long as you just put it in...wait, what? Method? You ruined it for everyone. Well, at least you gave us four quick pumps and a happy ending. Guess we can't complain all that much.

Nike Thinks A Soccer Loss Can Devastate a Country's Economy

OK. So let's get this straight. Maybe we're in a bad mood or something but what's up with the outpouring of love for Nike's new "epic" three minute commercial featuring a who's who of world famous soccer players? Oh it's well shot and meticulously produced (maybe even epically so) but it's as if Nike wants us to believe wins and losses effect the very fiber and economic health of a nation.

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Get Off Your Lazy, Game-Playing Ass and Get Outside!

Perhaps in a nod to rampant obesity. Perhaps in response to the growing atrophy of the human brain. Perhaps in response to the fact it's not very easy to drink a beer while you're in the middle of a video game, Moosehead would like us to get off our collective asses, head outside, and drink a few beers with friends.

Your outer self is calling. From St. John in Toronto.

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Revo Energy Drink Will Hit You With One Shot

Here's some work out of the Ukraine for Revo Energy Drink. It's semi-NSFW (brief cartoon boobs) but other than that it's some nice CGI-less stop motion work from Kiev-based PROVID. During the one minute video we're taken through an energy drink-fueled day until the final message is delivered: one shot, one hit. Simple.

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Perlorian Brothers Bring Trademark WTF-ness to 1-800-Contacts

OK this has Perlorian Brothers written all over it but WTF? And then there's this. Eyes. Passion. Oddity. Retro weirdness. Yea, it's the Perlorian Brothers alright. Oh and then there's The Martin Agency's involvement too.

Spanking Fetish Determines Sneaker Brands For Footlocker

We actually laughed. We never laugh at commercials. It takes a lot to make our jaded ass laugh. After all, there's so much appallingly awful advertising out there. So it was with joyful delectation we chuckled at this SapientNitro-created Footlocker commercial the agency created for the European market.

Speaking of ass, we see a couple enter an apartment and head for the bed in what appears to be a concerted effort to...get some ass. Though, as it turns out, the two engage in a different kind of ass play. The spanking kind. And the funny part? The guy getting spanked can name the brand (and year) of the sneaker with which he's being hit.

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Animals Lose to Humans in CGI Soccer Match

Man versus animal. It's an age-old battle. And man usually wins. That's no different in this M&C Saatchi-created commercial for Australian telecom company Optus which pits an Italian football (soccer) team against a team of rhinos, cheetahs, ostriches, elephants and others.

Apparently, it's a secret match because we see a kid run through the woods and scale a fence to video the game. The effects are well done with nicely executed close calls and animal magic.

We just wish the animals won.

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Color Chips Find Home in Sherwin-Williams Commercial

You know all those paint sample chips you see in Home Depot, Lowes and all over your house if you're in the middle of a painting project? McKinney found a use for them and made a commercial for Sherwin-Willims entirely out of color chips. The results are here. And they aren't bad.

Axe Brings Male Fantasy to Life: Fold Out Sofa Hotties

Because as soon as you stop thinking about football you start thinking about women again. It's true. Axe says so.

Really.

It's that simple.

And we're not even going to get into the whole women as on-demand play things thing.

Because they are.

In the fantasy-addled minds of most men.

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