You Never Know What Life on a Farm Will Deliver

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Well wow. This commercial take a long time to make its point. But it does so interestingly and, like a Lost episode, in a way you least expect. From Israeli agency Shalmor Avnon Amichay comes this work for internet service provider Orange.

by Steve Hall    Feb-25-10    
Topic: Commercials, Good



Ad Council Says Re-Learn Life Without Cigarettes

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Having viewed yet another truth interview commercial and made the decision not to bore you with it, we decided, instead, to share a different take on quitting smoking. And it has to do with readjusting to a life without smoking.

From GSD&M Idea City (wasn't plain old GSD&M good enough?) comes this Ad Council campaign for Legacy called EX. Along with two television commercials (see below), there's a website on which those who hope to quit an share their successes and challenges.

There's also radio, posters and branded air fresheners. See all the campaign elements here.

more »

by Steve Hall    Feb-24-10    
Topic: Campaigns, Cause, Commercials, Poster, Radio



Alvin and the Fraud Squad Squeak Out Credit Card Safety Message

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So what's the latest and greatest in credit card fraud protection? It involves helium and a lot of laughing. Funny as that might sound, it's not. There's something missing in this ANZ Fraud Squad commercial. We're not sure what though. Come to think of it, we're not even sure what the commercial was selling.

by Steve Hall    Feb-22-10    
Topic: Commercials



The Beauty of Female Genital Mutilation

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This very beautiful spot about very beautiful women calls attention to the horrific practice of female genital mutilation. While our culture can't conceive of such a practice, there are cultures out there where this is the norm. A decidedly unbeautiful thing to do/

by Steve Hall    Feb-22-10    
Topic: Cause, Commercials, Racy



gig Agency Finds Network For Animals Spokesman

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Earlier this month we shared with you the work virtual agency was doing for Network for Animals. It was a series of videos on YouTube that took us through the process of selecting a spokesperson to appear in a commercial for the cause group. Well, gig has found their man. And we can say man because, well, it is a man. His name is Owen Miller and if Morgan Freeman had a brother (does he?), this guy would be him.

So here's the finished product. And here's all the lead up videos to the finished product.

by Steve Hall    Feb-19-10    
Topic: Cause, Commercials, Social



Copper Mountain's 'Mountains' Are Hotter

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By offering skiers a "Swinger's Pass," Copper Mountain has made it OK to "ride something new." Oh the double entendre is dripping from this one. The work is a continuation of a campaign Wexley School for Girls has done for the resort.

by Steve Hall    Feb-18-10    
Topic: Commercials



Megan Fox's Georgio Armani Commercial Not Hot Enough

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In January it was announced Megan Fox would become the new face of Georgio Armani. There were stills. Now there's a video. And now there's a blogger complaining the video should have featured more of Fox's legs and shown her walking.

Seriously? We'd never complain. We'll take Megan Fox anyway she wants to give herself to us. Any way. At all.

People! You can't be choosy when it comes to hotness like Megan Fox.

by Steve Hall    Feb-18-10    
Topic: Brands, Celebrity, Commercials, Racy



Nationwide Insurance Taps World's Greatest Spokesperson

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So...is there such a thing as the World's Greatest Spokesperson? According to Nationwide Insurance, yes, and they set out to find him living in a cabin on a snowy mountaintop. Apparently, the dude has a history. He's one work for Bears Are Dangerous and a PSA about the dangers of germs.

Of course, you've never heard of him because he's a fabrication. But he does have his own website, Facebook page, Twitter account (he's following no one...not good)and a T-shirt making application.

more »

by Steve Hall    Feb-15-10    
Topic: Brands, Campaigns, Commercials



Challenged Athletes Challenge Themselves For Nike

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From director Brian Beletic and with music from The Hours (Ali in the Jungle), this new commercial for Nike highlights several athletes who have faced certain challenges in their careers but keep trying and trying again. Because, you know, Nike says Just Do It.

In the ad we see Lance Armstrong, Maria Sharapova and many other athletes who've hit it big...and work hard to do it again. MassMarket did the vfx.

by Steve Hall    Feb-15-10    
Topic: Brands, Celebrity, Commercials



As Usual, Bigger is Better So Says Lynx

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Well here's an ad that's sure to get a few panties in a bunch. On the premise that women get bored easily, Lynx is out with a new commercial touting its Lynx Twist, the fragrance that changes. And, apparently, that's not the only thing Lynx changes in this ad. While it'd be nice to have styling robots following you around insuring your woman is bnever bored, there are some things that just can't be changed. Well, easily, that is.

by Steve Hall    Feb-15-10    
Topic: Commercials, Strange










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