But it's not just a movie commercial! Which we don't even pay attention to. It's an ad for the new Universal Studios Harry Potter attraction, The Wizarding World of Harry Potter. So pay attention to this. Oh wait. Don't bother. It's lame. If you've seen any of the movies, you've seen this ad.
But the ad was done by a tiny shop outside London called Rosso Media which created, shot and post-produced. So be nice. Oh wait, We weren't very nice. Sorry guys.
You've seen the teaser for Kia's first Super Bowl commercial, right? We've seen the whole thing. Sorry, can't link until it airs during the third quarter.
It's not bad. It's fun. But it's really just a longer version of the teaser. No real surprises. Well, except for maybe a lady wearing a yellow bikini in a hot tub. You know. These are the things marketers have to do to appeal to the stereotypical block head who watches the Super Bowl, right? But the ad does end with a focus on family. No, not that kind of focus.
Last night during the Grammy Awards broadcast, a DISH Network commercial touted the fact it's prices are lower because it doesn't pay for expensive celebrity endorsements. Which is kind of funny because if DISH Network didn't advertise at all, it'd be even cheaper. Of course no one would know that because, well, that's what advertising is for, right?
Love a good (that's a relative term, of course) Groundhog Day joke? You might like this new Grey-created commercial for truTV which hypes its NFL Full Contact series premiering the day after the Super Bowl. In the ad, Pittsburg Steelers' Troy Polamalu is pulled from hiding. He sees his shadow and it is proclaimed there will be six more weeks of football.
Kinda funny but we're not too sure how well a Groundhog joke will go over after Groundhog day. After all, we are a country that's all about anticipation and lead up. Christmas stuff hyped before Thanksgiving. Valentines Day hyped before New Years. Back to School hyped the days the kids get out for summer. Watching this commercial is going to make people wonder how many months ago they saw Puxatawney Phil. Anyway, look or the commercial in the second quarter just before the two minute warning.
Oh my God. No, really. Oh my God! This is the most beautiful commercial I have ever see. While many "drive safely commercials" tug at your heart strings with death, dismemberment and the emotional aftermath of a car accident, this one from Sussex Safer Roads entitled Embrace Life tugs in an entirely different way.
Equally powerful as the death and dismemberment approach to safe driving, this particular commercial brings a tear to the eye in appreciation of life, love and the importance of family. And yea, the importance of wearing a seat-belt as well. Wow. I've watched it ten times in a row and it still gets me.
So now that CBS has OK'd the Tim Tebow anti-abortion ad, gay dating site ManCrunch wants in on the action. It's submitted a commercial to CBS for approval even though CBS, though they told Pop Tarts otherwise, claims to be sold out. Yes, it's the usual publicity stunt GoDaddy knows well and subjects us to every year.
In the ManCrunch ad, two men watch football then reach for a bowl of chips at that same time. Their hands brush against one another and, well, they go at it much to the surprise of another man next to them. Yes, that's pretty racy for the supposedly good 'ol family fun-focused Super Bowl but is it any more racy than other gay-themed programming on CBS?
Seems the two ads would balance each other out nicely. One touts a stereotypical conservative stance and the other a stereotypically liberal one. Come on, CBS! Let the battle of the viewpoints begin!
The ad is funny but only in a "I'm a straight guy that's OK with gay guys but don't throw it in my face" sort of way. Though funny, it's not the sort of ad that's going to go over well with actual gay men.
How'd we miss this one? A fire breathing goat that shits money? Must still be hung over from Vegas. Oh well. This "new" commercial from BBDO Atlanta for the Georgia State Lottery has fun with animals. Goats, specifically. Goats that breathe fire and leave steaming piles og cash on the floor.
Crazy? Weird? Strange? Wrong? According to AdFreak, no. They write, "The Georgia Lottery is the only lottery in the U.S. to enjoy 11 consecutive years of increased profits, so BBDO must know what us Georgians like." Indeed.
Kind of a boring ad but if you're into Brett Favre, you might like it. It's from Y&R Chicago and it's for Sears and is pushing TV set sales. It features the football star in a Sears television showroom bantering with a salesman. A little joke is made and that's it. Nothing special. But, as we approach playoff weekend and the Super Bowl, it kinda resonates. More ads will follow this weekend.
Leading up to the game in Miami, consumers can visit Sears Football to vote for their favorite Brett Favre TV ads and enter to win a gift card as part of the TV MatchMaker sweepstakes.