It's really difficult to write about something as frivolous as an underwear commercial after having viewed this emotionally-charged campaign for safe driving but, alas, it's our job to bring you the advertising goods. So...here's a Bond Underwear commercial in which a group of perfect-bodied women go rollerskating - in their underwear, of course - seventies style
Some women (oops. excuse us, PC police, some people) will take any chance they can get to score a discount on the latest in fashion. Even if it means forgoing the safety of a loved one. But we're not quite sure anyone would really know what to do with a ransom message that arrived on a VHS tape. That's sort of like asking a 15 year old to send a text from a pay phone.
Really not all that great unless you think picking up a girl with a simple tip of a beer can, a mumbling idiot and a generous bartender are your form of entertainment, here are three new commercials from Foster's which bring back the brand's "How to Speak Australian" tagline.
Digitas Chicago created the spots along with...MODERNIZED ELEMENTS (INCLUDING SOCIAL MEDIA AND ONLINE VIDEO)!!!!!!
OMG! This is amazing. We've never seen such leading edge work before in our entire career of kicking the crap out of the ad industry! This is just....I don't know...such stunning work. Just can't get over it. Need to take a nap to recover from all this excitement.
But we suppose it's cool the spots were directed by Bud "Dude" spot director Clay Weiner. It's all good.
Tired of watching Desperate Cougar Housewife Catherine Zeta-Jones making husbands speechless? Then check out some sick moves involving Facebook logos in T-Mobile's Sidekicks LX Dance Off. I said dance freak, dance. (After the break, er, pop.)
White Castle celebrates 88th birthday with .88¢ double cheeseburger and possibly the 88th most boring spot of all time written about here in the 88th most boring blog post ever written. Or maybe you like Game Shows? Watch at your own risk after the jump. Like one-hour old burgers, you have been warmed.
- Need a date? Mad Men need not apply.
- KFC wants you to Go f... fry yourself.
- More real fake designer bag bargains.
- Naked Netflix.
I'll get to the actual spot in a sec, (viewable after the jump), but I really don't know how any cable provider can lay claim to either faster and/or lag-free performance these days. Having used everything from Dish to DirectTV to the majority of cable providers, I don't think any of them have it right yet. At some point, there's almost always an interruption of service.
As for the spot, it's high-energy, looks slick and all that. But that's the problem with most brands like Time Warner trying to own a value prop that, oh by the way, the rest of the universe is also trying to own. What else can you do but make a kick-ass spot? Using Oakley's amazing HD RED camera, they've recreated a nice video game scenario, although the press release claims the two 20-something players are teens. Whatevuh. Point is, as creatives, there's only so much you can with a generic brand positioning that doesn't give you much to work with.
Cute dancing fingers and all, but Amtrak and Metro North riders will be drooling over the extra seats in this Publicis London spot for Hula Hoops. Okay, so maybe you have to hit Hostel country in Europe for that kind of ride. Check it out below...
No, they do, I've seen it. As the release goes:
"The spots were created by full-service Hispanic marketing communications agency, Wing. In an effort to bring Downy Ultra's long-lasting scent properties to life, Wing developed and created a funny :30 spot, "Lavadero" or "Laundry" starring two Latino men in a laundromat. What takes place shows that Latino men buy Downy too, and can appreciate a lasting scent experience! The spots began airing last week on Telemundo, LATV and KMPX (Dallas)."
See, I knew there was something about Hispanic men who liked Downy. They're different than you and me. They appreciate a good joke and a good whiff. Smell for yourself after the jump...
Hmm. This new Absolut commercial from TBWA\Chiat|Day called Anthem makes one yearn for the glorious days of the long-running and simply beautiful print campiagn that was the cornerstone of the brand for so long. Now we have all manner of over-production to convince us "doing things differently leads to something exceptional...in an Absolut world."
Well, first of all, doing things differently is no guarantee of an exceptional results. And wasn't this Apple's deal? Remember Think Different? And how about in the real world. Don't we want exceptional things to happen in the real world and not cocooned about in some marketer-created dream world?
Ok so we are way over analyzing things here. But we still yearn for the "absolute simplicity" of Absolut's yesteryear.