Now that the Super Bowl is over, we can turn our attention to the next big ad industry event on the horizon, Aside from the Academy Awards -- because, let's be honest, the broadcast is really just a playground for Super Bowl wannabees -- there's Cannes.
The 61st Cannes Lions International Festival of Creativity has announced the first nine jury presidents, out of a total of 17, selected to chair this year's juries.
Yesterday, SXSW Interactive announced the finalists of the 2014 SXSW Interactive Awards, all digital projects that were launched or completely redesigned in 2013 (with the exception of those in the Classic category).
The winning entry across each of the 15 categories will be revealed at the 17th Annual SXSW Interactive Awards Ceremony presented by INNOCEAN on Tuesday evening, March 11 at the Hilton Austin Downtown (500 E 4th St), which will be emceed by Nerdist News host Jessica Chobot.
This is rather amusing. The .GIFYS, the first annual awards show celebrating the animated file format has opened online voting today as they work towards determining the all-time best GIFs. The nominees are the selections of a panel made up of people from Buzzfeed, Gawker, Tumblr, Mashable, Joystiq, The Daily Dot, Engadget and others who have pulled from their own archives, reached out to their hundreds of thousands of twitter followers and scoured the Internet to curate the best of the best animated GIFs.
As Affiliate Summit kicks of at the Paris Hotel and Casino in Las Vegas today, let us visit why you might be an affiliate marketer and not even know it. Of course if you're one of the over 5,000 people attending Affiliate Summit, it's a pretty clear bet you already know you're an affiliate marketer. But check out these 13 traits of an affiliate marketer. You just might get a kick out of them.
Yes, John Chow, AffBuzz, the Affiliate Ball, Affiliate Nation and Ilya Putin get mention.
With more than four decades of success, the International CES reaches across global markets, connects the industry and enables consumer electronics innovations to grow and thrive. Every year CES draws attendees from around the globe ready to do business.
When it comes to introducing new products and services, start-up businesses must focus on distinguish themselves and their products from similar companies.
It is crucial to explain why should people choose you. As we believe in explainer videos, we went through the websites of this year's exhibitors to see how often and how well they are using their explainer videos.
Yes, people. It is that time of year again. Time to start planning your trip to the South of France where you will put a large dent in your expense account, sip champagne on the Carlton Terrace and squeeze in a few late night visits to the gutter bar. Oh, yea, and hopefully bring home some metal. After all, that's why we go to Cannes, right?
The third Cannes Chimera global communications challenge, answering to the competitive creative brief "Help Lead the Fight Against Extreme Poverty," has received a total of 900 entries from 79 different countries, more than half of which are from advertising and brand communication agencies.
The brief, set by Cannes Lions and the Bill & Melinda Gates Foundation, was launched during the 60th Cannes Lions International Festival of Creativity in June this year, with a bid for new communication concepts that will incite the public to support an emerging international agenda to ensure that poverty is virtually eliminated by 2030.
Youth marketing agency, Camp Craze, will produce the Craze Conference February 5th in New York City at the 92nd Street Y. The conference will focus on broad aspects of marketing and social media with a focus on youth marketing.
Keynote speakers include Pencils of Promise Founder and CEO Adam Braun and Former Virgin America VP of Marketing Porter Gale. Additional speakers include Zappos Culture Evangilist Jonathan Wolske, Twitter Design Manager Marty Ringlein, New York Mets Director of Marketing Mark Fine and many others.
You can check out the whole line up here as well as other information on the conference. If you choose to attend, use the discount code TIER1PRICECRAZE which discount the $285 price by about $60.
As award season approaches, agencies are scrambling to put their best foot forward. And part of that step is the dreaded case study video that can greatly influence a judge's decision. Canadian-based DentsuBos is out with The Case Study Kit, a step-by-step, point and click case study creation solution that will have the judges salivating over your work.
Using The Case Study Kit, you can select your locale, various clips of people filming your work of wonder with their smartphones (because, as we all know, that is a required component of any good case study video), the right music and then, with just a click, cobble the whole thing together into a masterpiece of epic case study proportions.
So this week 10,000 of you will descend upon the Javits Center for ad:tech which will take place Wednesday and Thursday this week. You will, of course, work diligently throughout the day checking out exhibitors, making connections and closing business. That's a given.
But when the day is done, it's not time to go to sleep or wander aimlessly around New York looking for something to do. No. It's time to consult our friendly ad:tech Party Calendar so you know when and where to be and to insure you keep your networking activities going late into the night. Because as we all know, sometimes the best deals are closed at that time.