- That weird Austrian army ad? Pulled because it was deemed sexist. Dubbing it lame and stupid would have been enough to get it off the air.
- Stephen Colbert pimped Apple's iPad during the Grammy Awards broadcast.
- Like to rate brands? Love award shows? Into culture? Then you should check out Rate It All's Best of the Decade Awards.
- Seen an Applebee's ad? Then you've seen an Olive Garden and Friday's ad too.
- Remember the Filipino prisoners who danced to Thriller? Now Cebu Provincial Detention and Rehabilitation Center inmates staged a dance tribute to Jackson's "They Don't Really Care About Us." Witty.
- Mullen is doing its tweet the Super Bowl thing again with Brand Bowl 2010. Follow it on Twitter with hashtag #brandbowl.
Anything. People will do anything to get themselves into the Guinness Book of World Records. And brands will do anything to associate themselves with these people. This time, it's a guy named David Sheath and a brand named Fiat.
Sheath painted a white Fiat 500 pink with 200 pots of nail polish.
Yawn.
Love that they used the Dunkin' Donuts typeface though. That'd be a story. If Dunkin' lawyers got all over Fiat's ass. Now that would be worth getting excited about.
In an effort to boost its booty collection, American Apparel is on the hunt for the world's hottest ass. The fashion brand is holding a contest seeking The Best Bottom in the World. I you think you've got it, all you have to do is "Send in a photo of your backside wearing our panties, bodysuits or briefs for consideration between January 28, 2010, and February 21, 2010."
Two winners will be selected and may become the brand's next butt model
What is is with women in showers these days? Burger King in the UK has launched Singing in the Shower, "the world's first guilt free showercam." Created by Cow and Pancentric Digital, visitors can "watch our shower babe shake her bits to the hits at 9:30 every morning." And they can vote for the outfit she will wear and the song she will sing the next day.
Targeting men (over 18...the site is age-protected) to get them to buy breakfast, the site also offers the chance to win a date with the shower babe who, presumably, could shake her bits in private for the winner. That or slap the boy silly for even thinking such degrading thoughts.
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- Like scavenger hunts? The you might like Dell's Holiday Gift Hunt. You could win all sorts of goodies including a new TV.
- OK so it's just a mistletoe. But it is big.
- And yes. Now we can't even laugh at a guy who has trouble pronouncing a Hispanic name.
- And gap employees dress in plaid and act like zombies. All to...sell clothes?
- It must be the water.
If you've ever been to an ad conference and seen some dude walking around in a question mark suit or have been assaulted by one of his websites online, you've had the pleasure of seeing Matthew Lesko. He's one of those infomercial/make money online types that, despite the fact they do make tons of money, really get underneath the skin and cause some serious cringe.
Lesko launched Information USA 30 years ago to make people aware of un-advertised government programs that had millions of dollars to help people find work, get training, pay tuition, help with housing, launch businesses, pay for prescriptions and get government contracts. To promote his company, Lesko has spent millions on television advertising and has used ad agencies to help with his campaigns.
Now he wants to give his money to the people rather than an ad agency. He promises to pay five dollars to anyone who visits and joins My America Benefits Plan. Of course, to get the five dollars, a person has to sign up for the program, pay one dollar and then receive five dollars back. no surprise there.
Of course, it's all to make Lesko more money. No secret there. But hey, who doesn't want five dollars? Seems like a lot of work to get it though
The Denver Egoist shares the story of an underwater billboard hoax/viral/stunt/lie in which Ivar's Seafood Restaurant placed billboards underneath the Puget Sound. They told the media the boards had been placed there in the 50's by Ivar's founder who, as the story goes, thought people would one day travel beneath the Sound in submarines. The founder wanted to make sure his advertising message was there for all to see.
Of course, the story is fake and the boards were placed there just weeks before the story was planted and the boards hauled up. While this hoax/viral/lie was making the rounds, an ad campaign touted the fact Ivar's would roll back its chowder pricing to 1950's levels in celebration of the discovery.
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"Hi Steve,
Wanted to see if you were planning any holiday shopping stories focused on major retailers' interactive marketing plans for boosting this season's sales."
No.
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No, it does, really. (See below.) While not an actual working app, or is it? (*asked in super secret hushed tones*), the NUDE IT makes any scene nudetastic. Except, well, it's hard to tell if the hero in this one is saying OMG! because of the app's amazing see-through ability--or the subject he's looking at. Latter! Either way, lose the fake shock reactions (the shit will sell itself doncha know), and you still have a cool non-cgi viral, replete with tried and true old-school camera trickery that looks more amazing than it is. Or all you SUCKAZ can just check with creator That Bald Guy.
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So what do cheesy pick up lines and turkey have to do with each other? Aside from the fact guys who deliver them are turkeys? It's a promotion for Piggly Wiggly, of course. A turkey promotion.
Those who shop at the store get free Greenbax each time they use their PFC card. For just five Greebax, shoppers can get their hands on a free turkey. Ideally, one that doesn't spout cheesy pick up lines.
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