Chicagoans Kidnapped, Pools Boarded, Windows Made

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- Hoffman/Lewis is out with a kidnapping spoof to get Chicagoans to go to St. Louis.

- SapientNitro would like us all to see their new reel.

- Here's a few webisodes Window Seat Pictures created for Converse. Yea, there's a pool and a skateboarder.

- A couple of creatives got bored working in an office with no windows. So they made their own. A lot of them.

- The San Francisco Egoist is holding a contest to determine the best ad city in America. Make sure you are represented.

- To kick off to its 90th anniversary celebration, the ADC has announce an open call to its 600 past ADC cube winners to submit their reinterpretation of the iconic ADC Cube for possible use on the ADC 90th Annual Awards call-for-entries.

- From a crisis management perspective, Davia Temin addresses the question, "What was HP's Mark Hurd thinking?"

- Perry Ellis has launched Project Beach to aid oil spill recovery.

- Director Scott Otto Anderson gives us a behind the scenes look at the production of his newest spot with Photoplay productions for NRMA Insurance.

by Steve Hall    Aug-12-10    
Topic: Agencies, Industry Events, Online, Promotions, Video



KFC to Offer Free Sandwiches in Exchange for Vuvuzelas

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You know those rebate programs that make you do all kinds of work just to get $5 off something? Well, KFC is up to it and promises to send a Doublicious gift certificate to anyone who mails in a vuvuzela to KFC headquarters by July 15.

If we weren't on vacation and lacking motivation, we'd take the time to do a little math. But there's no need because we're guessing the cost to package and mail a vuvuzela will exceed the value of the gift certificate. And we'll take pleasure in that becasue we're also guessing there are plenty of math-challenged idiots out there who won't realize this and will go for the deal anyway.

by Steve Hall    Jul- 9-10    
Topic: Promotions



Nokia Outted As Purveyor of Plagiarism in Cannes Video Contest Scandal

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Here is a personal statement sent to us from Jemma Lyon, the woman who was accused of plagiarism for submitting what appeared to be a direct copy of a previous video created by Will Tribble. We covered the story originally here. As it turns out, Nokia is said to have sent a rep to help Jemma Lyons shoot her video submission for the contest. According to Lyons, the rep used Tribble's video as a template and told the actors to simply do what they saw the actors do in Tribble's video.

If anyone's to be accused of plagiarism here, it is Nokia. If Lyons claim is true, there is simply nothing Nokia can say to explain this away. Nothing at all. There's been some very bad social media moves over the past few years but this one, by far, will go down as one of the most egregious.

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by Steve Hall    Jun-26-10    
Topic: Brands, Opinion, Promotions, Video, Worst



@DavidonDemand: Man at the Mercy of The Internets

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Yesterday at Cannes Lions, Chelsi and I had the curious experience of meeting @DavidonDemand.

Here's the story: David Perez, a creative recruiter over at Leo Burnett Chicago, really wanted to come to Cannes. In its infinite kindness, LB found a practical reason to send him: he could promote Wildfire, the agency's self-conscious celebration of spontaneity in the art and craft of modern marketing.

So for the next seven days, this poor sod is strapped to a live feed. His job: to do everything Twitter tells him to do.

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by Angela Natividad    Jun-22-10    
Topic: Brands, Guerilla, Industry Events, Promotions



Nokia Knee Deep in Cannes Video Contest Plagiarism Fiasco

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The similarities are remarkable. Then again, How many different ways can you tell Forrest Gump's story in one minute? Once again we have charges of plagiarism and this times it's tied to Cannes.

Nokia hosted a video competition and first prize was a trip to Cannes. Well, the creator of the winning video, Jemma Lyon, is in Cannes but she's being pummeled by members of web community b3ta. One of the original film's creators wrote, "Someone's sent me an entry to a Nokia filmmaking competition that's literally a shot for shot, line for line, idea for idea remake of it, this has been the first I've heard of it. I wouldn't mind except the person who entered it has won a "Critics Choice" award out of this rehash, including a FUCKING TRIP TO CANNES."

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by Steve Hall    Jun-22-10    
Topic: Brands, Industry Events, Opinion, Promotions, Social, Video



Cannes Lions: Direct, Promo and Activation Grand Prix Winners

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A breakdown of the Grand Prix winners announced last night in the categories of Direct, Promo and Activation. Click on the category to see the full list of Gold, Silver and Bronze winners.

Direct: Orcon Broadband, "Orcon + Iggy Pop," Special Group Auckland. Users were invited to create video auditions, then post them on a dedicated Orcon site, for the chance to play live with Iggy Pop.

Here's one of the winning auditions (8 band members were chosen in total).

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by Angela Natividad    Jun-22-10    
Topic: Brands, Campaigns, Direct, Industry Events, Promotions



Tires Reversed, Youth Awarded, Penis Banned

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- Like driving in reverse? Then check out this video for Dunlop's Street Response tires.

- Youth Pulse has awarded its inaugural GenY Award to digital marketing agency Organic for its U By Kotex campaign.

- Going to Affiliate Summit in August? We are. Check out the agenda which is filling out.

- Tape measure? Check. Penis pump? Check. Banned ad? Check. It's almost a year later but here's the story on a banned drunk driving campaign from Vancouver.

- Go Momma was unveiled as Go Daddy's winning commercial during the Indianapolis 500 broadcast.

by Steve Hall    Jun- 2-10    
Topic: Commercials, Industry Events, Promotions



Activision Gets You Hot For Blur

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You've seen them. Video game commercials. If they aren't of the epic movie preview genre then it's usually two game geek guys sitting on a couch staring into the camera while playing the game.

Not so with Activisions racing game, Blur. nope. No game geeks here. Just hot women in crop tees and cut of shorts catfighting their way to a win.

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by Steve Hall    May-26-10    
Topic: Promotions, Racy, Video



Olympus Wants You to Pen Your Story...to Win a PEN

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Are you creative? OK, that's a stupid question. Do you want the chance for your creative to be shown at the USTA Billie Jean King National Tennis Center during the US Open National Championships? That's a better question. Or at least one Olympus wants you to answer if you're interested in winning its new PEN E-PL1 portable DSLR HD camera.

All you have to do is submit a video to the brand's YouTube channel explaining what you creative vision is and how you want to bring it to life. If you need motivation, Webby-Award winner and executive producer of Indy Mogul Erik Beck, has created a video offering tips.

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by Steve Hall    May- 3-10    
Topic: Promotions



College Students Strip For 'Epic Sexy Charitable' Axe Undie Run

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Holy Hot Humanity! Hot college students across the nation will, once again, strip off their clothing and donate it to charity in a ten school competition that promises to, well...be much less hot than it's portrayed in this promotional video.

No, women won't be running around campuses with thongs on. No, women won't be tearing off their shirts to display their bras. No, guys won't be running around in their boxers. No, a girl with "Kelly" written across her underwear won't be riding around on a chariot.

More likely, what we will see are fully dressed college students with kitchen trash bags full of extra clothing walking slowly across campus to place them in Axe drop boxes.

Yea, we know. Ads are always more exciting than the reality they depict.

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by Steve Hall    Apr-28-10    
Topic: Cause, Promotions, Racy, Video








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