Hmm. This is new. Hot chicks getting pummeled with birthday cake in slow motion to promote the launch of Polaroid sunglasses in the United Kingdom. Created by Rubber Republic, the whack-a-hottie site strives to illustrate the importance of Polaroid's anti-glare technology.
This set of Haribo prints, created by Bedandbreakfast, appeared in all major men's magazines in Turkey when hunting season opened. We weren't sure at first what the red things were, but once we saw the images in the right size we experienced two overwhelming emotions:
Those groping hands just reek of malice. The worst part is, we can't decide whether to swear off gummy bears in defense, or buy a pack right now. Because come on, the red ones are best.
And then it hit us: Men's magazines? Really? We would never have guessed.
Check out the third print variant.
Damn you, AdFreak. We were all ready to get busy with work this morning and you go and point us to a new Renault commercial which, as well as having hotties in bikinis riding bikes, contains the theme song from the movie Never Ending Story, a movie we love and whose contagious music we can never get out of our head once we hear it. We might as well just throw in the keyboard, call it a day, go rent the movie and watch it over and over again for the rest of the day. Yes, we know, the movie and the song are totally bubble gum kid stuff but we loved them then and we love them now.
Every once in a while, a commercial comes along that is so odd and so different that the only response is a very loud WTF. Somehow aligning AIDS with a VooDoo doll, this AIDS Awareness commercial or Concept Initiative from Flea Global is supposed to urge the use of a concept. Now, we're not dumb. We get the concept. It's just, well, a weird way to make a point.
Now here's a commercial that comically, insightfully and unabashedly celebrates the differences between men and women acknowledging there is, most assuredly, a continual battle of the sexes between two that rarely calls a truce. Though in the case of this Globe and Mail commercial, the publisher would like to think that at least on Sunday, men and women would call a a truce long enough to read the Sunday paper. Thanks, Fresh Creation.
The London 2012 Olympic logo having pulled a Pokemon on us, Phil Hatten Design decided we could all use a little Wolff O'Branding. So they decided to re-brand, re-undesign and re-spell the Union Jack as the Unionjack (at left).
True to Wolff Olins' branding manifesto of "frenetic, contemporary and stretchy (which they call 'dynamic, modern and flexible')" design, Hatten lamented he was only able to work the word "branding" in twice.
In the forward-looking spirit of 2012, the final result looks like some hacked-together early 90s concept logo for a shoe that lights up on impact. The only thing we need is a remixed version of the "Clarissa Explains it All" theme song, and hey, we've got a new anthem, too.
What do you say, UK?
Thanks to Scott at Advertising Industry Newswire for the heads-up.
A long time a go in a place far, far away, a certain class of people were once not so affectionately known as retards. Now, far more affectionately, if a bit sterile-sounding, they're known as mentally-impaired/challenged/disabled. As well, there once was a class of people known as cripples. These very same people are now known as the handicapped.
In the 19th century, doctors coined the terms midget and dwarf to describe people whose height was other than normal or proportional. These height-challenged (oops, did we just make up a new one?) are now known as little people. Doctors even threw around the terms moron, imbecile and idiot to describe people of varying (and low) IQ levels. Now, not so much.
There are so many confusing messages emanating from the cover of this Lands' End catalog, we simply don't know where to start. First, there' the very curvaceous back end of women juxtaposed just beneath the title of the catalog, Lands' End, as if illustrative of some sort of early American west conquest for land but with a tone far removed from that depicted in the Tom Cruise, Nicole Kidman movie Far and Away.
Then, there's the young boy tugging on the women's spandex-like skirt with a cute, semi-mischievous look on his face. Is the woman his mother? Is the boy just some random kid grabbing at some random woman's skin tight, bathing suit-like skirt? Is he just doing what all men eventually do, literally or figuratively, when they grow up? Or is this some art director's realized wet dream?
Brazilian youth magazine Simples is pushing a drunk driving awareness campaign with the help of DDB, Sao Paulo, which threw together these psychedelic concert flyers for dead musicians.
"These artists are all dead, but they are very alive in heaven -- or hell? -- and they must be happy playing their music there," says writer Aricio Fortes to AdCritic. "The only way to go see them is to die stupidly and fast."
Hey, if Mozart, Beethoven and Bach took the slip-and-slide to the fiery depths, it can't be that bad.
Anyway, posters like the one at left invite the curious onlooker to check out their (snarling?) composer of choice in the afterlife. All you have to do is drink and drive.
How very creepy.
For inebriates not keen on an eternity of Beethoven's Fifth, there's always slipper pong.
BookExpo America in NYC recently hosted to a wrist-slapping of, well, anticlimactic proportions. But to be nice, we're sure it'll make Google think twice before molesting another guy's industry -- er, intellectual property.
Macmillan Publishers CEO Richard Charkin boasts about walking up to Google's booth and taking the reps' computers, thereby teaching them a valuable lesson about stealing the travails of tortured writers and digitizing it.
We're not sure what the attendants were doing that their computers could be nipped from right under their noses. We're even less sure why they didn't notice until about an hour later, which is when they began to freak-the-fuck-out.
The smug CEO then returned the laptops and gave them the ol' "hope you enjoyed a taste of your own medicine."
A mean jab at the Triumvirate if we ever saw one. Get down with your bad self, Charkin.