TBWA Creates Ethereal Epic For Nissan Patrol

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We're not usually a fan of epic grandeur in commercials but we have to admit, we really like this TBWA\G1 and TBWA\Moscow-created work for the Nissan Patrol. The slow moving, quietly moody spot opens on a Nissan Patrol winding its way through the woods as seemingly forest-dwelling onlookers watch the vehicle's movements. As it, and the groom within, finally make their arrival at what appears to be a wedding held on the edge of a cliff, the ethereal spot becomes grounded in reality.

Directed by multimedia artist Bruno Aveillan, the spot is scored to the music of Bonobo

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by Steve Hall    Aug- 8-12    
Topic: Agencies, Brands, Commercials, Strange



Ray-Ban Aims For Viral Success With Found Footage And Giant Bug

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Found footage? Yawn. Paranormal Activity-like surprises? Yawn. Fear Factor-like scares? Yawn. Blair Witch Project-like adventure? Yawn.

Yes! It's another "viral" video. And we know it's viral because the production company told us so. Yup. it comes to us from Raconteur for Luxottica Group, otherwise known as Ray-Ban. Directed by William Campbell and Wil Johnson of Gentleman Scholar, the video tells the story of a couple who enters and old, rundown home (naturally) and stumbles upon a giant cocoon.

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by Steve Hall    Aug- 8-12    
Topic: Strange, Video, Viral



Just Saw Your Parents Having Sex? Eat Some Rugu

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This one is funny. Brilliant funny, actually. And so simple. And so relatable. While all of us may not have entered our parents bedroom while they were having sex, we've all had our encounters with various forms of embarrassment from time to time.

This new commercial for Ragu captures that awkward embarrassment a quirky way and runs with it. All to sell some pasta sauce.

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by Steve Hall    Aug- 8-12    
Topic: Commercials, Strange



The Most Twisted Ice Cream Ad You Will Ever See

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In what is, without doubt, the strangest ice cream commercial you will ever see, Philadelphia-based Little Baby's Ice Cream introduces an entirely new way to enjoy its super premium, 16 percent butter fat ice cream.

With all the creepiness of a pedophile, an announcer intones the wonders of "eating baby's ice cream" the as a man (woman?) scoops ice cream off his (her?) head.

Seriously twisted stuff but with all the proper ingredients to become a viral success.

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by Steve Hall    Aug- 2-12    
Topic: Strange



NFL Thursday Night Football Gets Quirky

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Just as we've all settled in for the Olympics, the NFL has decided its time to tout its Thursday Night Football and NFL.com Fantasy Football with new work from David & Goliath. The campaign, entitled Serious Fun, is just that.

In one spot, Mountain, a jolly fellow asks, "Do you like winning? How about fun and high fives? Are you into those? No talk to me about man hugs." Somehow it all leads to football, Thursday night football beginning in September.

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by Steve Hall    Jul-31-12    
Topic: Campaigns, Commercials, Strange



Applebee's Inflatable Dolls Hide Lunch Breaks From Bosses

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Following it's ironic effort to make it hip to eat at Applebee's, the brand is out with a less ironic but questionably practical approach to encouraging more people to lunch at their restaurants. Believing that every cube-caged worker in America deserves to get out of the office for lunch, the brand has launched a line of Lunch Decoy inflatable dolls workers can place in their cube to trick their bosses into thinking they are working through lunch.

The dolls are available for $6.99 and come in both genders and a variety of ethnicities. The effort aims to call attention to the chain's Pick 'N Pair lunch menu. We're not sure the Crispin Porter + Bogusky-created tactic will be as foolproof as the brand would like it to be but it's sure to get a few laughs from the bosses who still possess a sense of humor.

by Steve Hall    Jul-26-12    
Topic: Guerilla, Specialty, Strange



Cute Girl Gets Explosive Silk Milk Facial

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Out since March of 2011, this Silk Soy ad is enjoying a bit of a rebirth. The moody, softly shot spot features a cute, smiling girl as questions appear on screen. She (and viewers) are asked "Are you worried?", "About your health?", "About the earth?"and "Do you need change?" She is then given...

A giant facial.

That's right. A giant facial.

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by Steve Hall    Jul-23-12    
Topic: Strange



Puke In My Mouth Hotties Apologize For Party Rocking

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The Puke in My Mouth hotties are back with a spoof of LMFAO's Sorry for Party Rocking. This time they're promoting jewelry site boticca.com. The video stars the pair posing as two fashionistas sporting Boticca's international accessories, poking fun at "fashion clones" and shopping through a number of fashion and style blogs.

Yup. We could watch these ladies do anything.

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by Steve Hall    Jul-20-12    
Topic: Celebrity, Racy, Spoofs, Strange



Buying Geico Insurance More Fun Than Smashing Watermelons

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Just when you think every last insurance ad concept has been done, The Martin Agency comes up with Happier Than, a humorous campaign that compares the happiness factor of buying insurance from Geico to, well, comedian Gallagher whacking watermelons at a farm stand.

This first spot will begin airing tonight during Letterman. Additional apost will feature Christopher Columbus driving speedboats and Slinky having his way with an escalator

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by Steve Hall    Jul-16-12    
Topic: Campaigns, Commercials, Strange



How to Have Sex While Ironing Your Clothes

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International porn legend, Nacho Vidal, has unleashed his secret to stellar performance in bedroom. In a comical mostly-NSFW video, we see the effects of the aphrodisiac/performance enhancement supplement Fortiplus on Vidal as he pleasures woman after woman after woman...all while he seemingly goes about his daily business.

Guess it makes sense that sex simply becomes boring for a porn star after a while and all that matters is whether or not one can maintain an erection. Personally, we enjoy the aphrodisiac-like spontaneity of random sexual encounters.

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by Steve Hall    Jul-10-12    
Topic: Commercials, Racy, Strange, Video










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