We don't know whether to love or hate this new Fuel London-created campaign for Volvo's C30 but that's the whole point. You'll see what we mean after you view the first spot. Well? Love it? Hate it? Do tell. The second spot is just plain weird. Each spot points to a Euro RSCG 4D Amsterdam-created Freewill website filled with all sorts of interactive games, widgets and more commercials
- Perhaps in yet another effort to convince people to choose a certain drug, their are now pillows branded to look like pills.
- Cynopisis reports, "CBS has pulled 3 LBS. from the schedule after just three airings. The show debuted with a modest 2.9 A18-49 rating, and its most recent airing pulled an even more modester 2.4 demo rating. Filling the time period for the time being - reruns."
- After years of negotiations. Omnicom has scooped up Amsterdam-based independent shop 180.
- For those who can't seem to acquire enough friends on MySpace or Facebook, John Brock tells us now there's Fake Your Space, a sit on which you can pay $.99 per month for each "hot friend" of your choice who will send you two comments each week to make you feel special.
- The famed Anastasia Goodstein of Ypulse will host a roundtable discussion on "What Youth Brands Can Learn From The Action Sports World" at the Ypulse Teen Media Mashup on December 5, 2006 in San Diego.
- This has nothing to do with advertising or does it? A clandestine promotion (not that they need it) for Grey's Anatomy?
- Oxfam America is looking for pro-bono pring and online media placement opportunities for its Unwrapped campaign. Interested parties can contact email@example.com.
- If you want to see Mullen Creative director Edward Boces holding a giant cookie above his head, check out the agencies just-released recipe book from their famed, in-house kitchen.
- Apparently lumber can not be sold without the image of a hot woman peering out at you
Yeah. It's a ballbra. Kind of like this thing but without the I-love-America motif, although it does have its own weird shit going on if you take a look at the testicular cancer self-test section, which may in fact be helpful after having some Japanese nut-crunching Doritos. - Contributed by Angela Natividad
In the "so horrifically bad it just might actually be good but not really" category is a recent campaign from Rolling Rock that consists of online, billboards and TV spots which urge people who hated a recent "beer ape" commercial - which never actually ran except for placement on YouTube - to email Rolling Rock's VP of marketing to complain. We saw the billboards but hadn't yet seen the video on YouTube which Adverlicious tipped us to. While the commercial itself is over-the-top stupid, 1,024,265 have viewed it and 791 people have commented on it. Like it or not, that's fairly decent play for any YouTube placement. The question, as always, is, will this foolery actually sell any beer?
Another gem for your novelty holiday CD collection. Riding the wave of a supposed lifelong struggle with uncontrollable flatulence, Flatulina puts on a Horatio Algier-style gameface and decides to lace Christmas classics with the distinct sound of farts.
There are plenty of people who make a living off the philosophy of cheap and easy. Bathroom humour epitomizes cheap and easy because somebody somewhere is always willing to laugh at a fart joke, so we have to give props to a chick willing to turn this into her contribution to the world at large. Yet another indication there's a divine calling out there for everybody. - Contributed by Angela Natividad
Not that you've ever had the premonition this guy did before buying condoms but this particular premonition, in the form of a 90 second ad for Manix condoms, clearly illustrates the "dangers" successful usage of condoms can cause. In Bulworth, Warren Beatty said, "If we all fucked each other, we'd eventually end up the same color." If Warren were in this Manix ad, he might say, "If we all fucked each other with condoms, we might end the world as we know it."
If the general public ever thought those of us in the advertising business were just a bunch of wanna-be-cool hipsters who drink too much Starbucks, play too much foosball and have strange tastes in music, these two new commercials created by Mother NY and directed by The Perlorian Brothers would confirm that line of thinking. In this spot for the Virgin Mobile Slice, a phone packaged to look like a can of sliced ham, nothing is normal. Nothing at all. And, perhaps, that's a very good thing.
Nothing is safe from becoming adspace, not even bugs, though to be fair we could consider it a return to our roots since we branded animals way before we started branding other stuff. Scientists have just placed a small logo onto a genetically engineered butterfly.
Isn't that exciting? We're embarking slowly over the threshold of Vuitton-stamped lepidoptera. If that doesn't turn you on just ever so slightly, we will call you a liar and challenge you to a duel. - Contributed by Angela Natividad
The Government of Ontario cares about manners and thinks guys should be nice to girls. That's the gist of the messaging in this commercial which points to a site called Equality Rules. In the commercial, almost directly opposite from a scene in last night's Friday Night Lights in which one of the characters working the register at the local fast food restaurant tries to pick up a girl by telling her what she really wants when she places her order, a mean spirited guy, for no apparent reason, berates a girl who's just trying to order a burger.
The Equality Rules site is filled with cheesy cartoon advice vignettes that seem almost purposefully to mirror high-minded finger-wagging you'd get from your grandmother after she caught you getting drunk with your friend on his Dad's boat. SInce all other angle seem to be taken on convincing people to be nice, maybe this one will actually work. The commercial was created by Toronto's Bensimon Byrne and produced by UNTITLED (yes, that's the name of the company).
Argentina's Telecom Arnet got into the holiday spirit and went into charity this month. Juan Manuel Fraga, a decade or two past his sexual prime and balding all the while, serves as the poster child for Todos Por un Pelo. For every new customer who signed up for broadband in November, Fraga got a hair implant courtesy of Arnet and a Canadian clinic run by Dr. Tomas Ballve.
We're not even sure how to approach this but the shit was funny. We would totally have jumped at the chance to sign up for broadband in Argentina if we could watch those hairplugs get pulled out one by one. Maybe that can be a follow-up campaign.
Check out how Juan looks now. - Contributed by Angela Natividad