Selling coffins is usually a somber affair but not for this Italian coffin maker who promotes coffins with a calendar full of lingerie-clad women draped over the company's line of product. It sure is better than the usual shriveled, wrinkled look one might usually associate with death. All they need now is a Chippendale's version for the ladies.
Not quite like Axe helping a small male-heavy town attract women by spraying the town with deodorant, Microsoft has, apparently, completed an aerial software drop over the town of Willow Springs, IL to promote its new Office Accounting software. In perhaps an attempt grab share from Quickbooks, the small business software arrived from the sky on a CD attached to a miniature parachute which netted the usual "news footage" now "found" on YouTube. While one might assume there's laws against this sort of thing,
The aerial package also directs people to the IdeaWins site on which the software and a free download are promoted on the basis that everyone's got a big idea therefore they need accounting software to manage that big idea. Hmm. Well, that line of thinking might work for, say, software that actually aids the development of an idea rather than account for it but, then again, even accounting needs creative assistance at times.
We know there's no lack of weirdos out there with get rich quick schemes but we don't think we've seen one that apparently likes to openly share his sexual preference inside his company's logo. Of course, there doesn't seem to be any problem with pediatric doctors alluding to pedophilia in their logos.
If you've worked in advertising longer than one month, you know there are some very stupid people in the business. Perhaps you are one of them without even knowing it. To see if you are, check out AdVerbatims, a site filled with choice phrases from people who think they know what they are talking about but have absolutely no idea how stupid they sound.
Oh those Japanese do love to be odd. In a Japanese shopping center models were hired to do the live window display thing (yeah, like the zoo!) to promote teen-targeting brands like Nokia and Apple.
Weird. Probably also really boring, unless there's internet access, which we doubt because then the models would spend less time dancing around and shit. Check out a male version here. - Contributed by Angela Natividad
TAXI has done a nice job positioning Amp'd Mobile as the alternative mobile phone service of choice and these three new spots either reinforce that or simply reveal Amp'd mobile users are cracked. There's the caught singing in the bathroom spot, the dumb, overzealous Dad spot and the orchestra member gone rocker spot. They each either reinforce Amp'd as a provider of really great content or they just prove adults are just grown up kids in disguise.
In case the goofiness of the spots don't set Amp'd apart from others, the Pound the Pinata site, on which a Mexican trio plays Hip Hop, Metal, Reggae or Mariachi while you whack the pinata phone certainly will. Sure, it's all fun but do you know anyone that has an Amp's phone? And where does Amp'd actually have any service?
Isn't it so much fun now that we have all these really cool video sites like YouTube? Any idiot can put up anything they want and legions of social media lovers will glom all over it like rabid Saw III fans? Not, by any stretch, are the creators of this promotional video for UK men's magazine Monkey isiots but it sure looks like they had fun creating this whacked, monkey-like commercial.
It's not often standard fare drug store cosmetics, housekeeping and high-glamor are mentioned in the same sentence but in this David LaChapelle-created Christmas commercial for British drug store chain Boots, they seem to go together gorgeously in an intriguing over the top sort of way.
When we first watched this spot from Keta Keta for the hyper fuel efficient FIAT Panda, we didn't get it. That's probably because Keta Keta tells us the logic of the spot works on three levels: fuel consumption by the West indirectly funds terrorist activities, Panda saves so by buying it people are aiding in the fight against terror and finally, if we call owned Pandas, people like Osama would be washing windshields instead of carrying out terrorist acts. Well that hurt. That's too much thinking. The spot's still weird enough to like though.
George Parker had a bit of fun with a leaked internal memo circulated within Ogilvy & Mather last week following their loss of the Wal-Mart account to Draft/FCB. The gist? Pump up the troop's morale prior to the inevitable headcount slashing. A good read.