Frolicking Beach Hotties Sell Tires

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This is perhaps the oddest tire commercial we have ever seen. After all, we're talking about tires here and all every tire commercial focuses on is what the tire is made of, how great it grips the road and how affordable it is. It's basic price and item type stuff.

So when we stumbled upon this Kumho Tire commercial over at Who Is That Hot Ad Girl, our first thought was, "Wait, hot girls in a tire commercial? When does that ever happen?"

The ad focuses on a group of finds out having fun at the beach while a droll voiceover intones things about friends, love, life and...the weather before ending with an excitable "Let's go!"

Odd. But, hey, who really wants to see yet another same 'ol tire commercial when you can watch hot girls frolic on the beach?

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by Steve Hall    May- 1-12    
Topic: Commercials, Racy, Strange



Hot Girl, Fat Guy Deliver Mixed Message For Hook Up Site

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Well here's an interesting approach to promoting a hook up site. Established Men, a site that "connects ambitious and attractive girls with successful and generous benefactors to fulfill their lifestyle needs," is out with a billboard campaign. This one, spotted in Boston by an Adrants readers, has a bit of a twisted message.

The billboard carries the headline, "When your daughter asks you why she has to study for her exams...show her this picture" alongside an image of a young, fit woman with her arms around an older, far-less-than-fit man.

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by Steve Hall    Apr-30-12    
Topic: Outdoor, Racy, Strange



Stop Killing Your Grandmother And Get A Better Job

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Don't do this to your grandmother. It's just cruel. Man up and stop using your grandmother's death as an excuse not to go into the office for a job you hate. It's just wrong. Do the right thing. Get a better job on Zonajobs. An intriguing piece of work from DraftFCB Buenos Aires

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by Steve Hall    Apr-30-12    
Topic: Commercials, Strange



You May Want to Avert Your Eyes While Watching This Video

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We saw this video floating around somewhere a week or so ago but, surprisingly, didn't write about it. Maybe because it's so horrific. Maybe because we wanted to spare you digitally gouging your eyes out as you watched it. Maybe because we want to make believe ever human being is super hot and perfect in every way.

Alas, it's hit our inbox again and we feel obliged to share. Created by Armando Testa, it somehow sells potting soil.

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by Steve Hall    Apr-30-12    
Topic: Strange



Dog Convinces Man to Save Rabbit

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Thinkbox, an advocacy group for commercial TV in the UK, is out with a new commercial created by The Red Brick Road. The ad features Harvey the do, his best friend, Rabbit, and the dog's owner who, mistakenly, decides to throw away Harvey's rabbit. But Harvery has the power of television behind him and uses it effectively to convince his owners that Rabbit is here to stay.

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by Steve Hall    Apr-30-12    
Topic: Strange



River Island Asks 'What's So Funny A Cucumber?'

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Fashion brand River Island is out with yet another one of its kooky videos featuring their famed voice over guy who speaks to models as they figure out what do do with various props including a sock, a pineapple, a cucumber, a toilet seat, a lollipop and other random items.

Somehow this sells clothes.

by Steve Hall    Apr-30-12    
Topic: Brands, Strange, Video



Corona Light Rescues Man From Monotonous Boredom

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We'll just let the press release do the talking for this one: "The campaign is targeted towards the post-college young male. As a young graduate, they start to realize how routine their life is becoming. Because they are going in an endless cycle, nothing out of the ordinary happens. A routine beer for this demographic to order would be a "Light" beer in a brown bottle. A break from tradition would be something different - like ordering a Corona Light. When you break your traditions, the possibilities for the rest of your night are endless."

The result? Odd. Weird. Interesting. Right on target, actually. From Goodby Silverstein & Partners.

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by Steve Hall    Apr-24-12    
Topic: Commercials, Strange



Zombie Race Offers Free Funerals

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Earlier this week, Run For Your Lives, an organization that hosts a "zombie infested 5K obstacle course race," placed an ad in the Wall Street Journal with the headline, We Will Bury You. The ad promised three people the chance to win a free funeral. Actually, the ad promises $5,000 which will be sent to the winners immediately. We guess it's up to them whether or not they set aside the money for funeral expenses or blow it all on a vacation.

The stunt is to promote the organization's races which occur in several locations over the course of the year.

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by Steve Hall    Apr-19-12    
Topic: Strange



Oreo Says Cookies Dunked in Breast Milk Are Good For Babies

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OK what is it with these foreign ads that all look the same? The ads consist of a giant, provocative, beautifully photographed image with minimal copy and a logo in the lower right or left corner. Did they all go to the same ad school? Do they think their ads are so great they don't need to say much about the product?

This South Korean Cheil Worldwide-created ad for Oreos take the cake...uh...cookie when it comes to this style of ad. Of course, the ad is totally illogical. Who would feed a baby that small any kind of solid food? And just how is the baby going to dip that cookie into mommy's milk? Is she going to spray it on the cookie? Now we're getting into some kind of twisted porn scenario.

Yea, yea, yea. Advertising is all about allegory and analogy. But, really. Really?

UPDATE: As suspected, Kraft has confirmed the ad never ran. They did, however, say it was created for use in an advertising forum. Would that be Ads of the World? Where so many of these fake ads end up?

by Steve Hall    Apr-18-12    
Topic: Strange



Guess What Grandpa And Grandma Are Doing Down in Florida?

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This one was making the rounds last week. With all the safe sex attention paid to teen, it seems we've lost site of the fact seniors still have sex and still get STDs. In fact, in Florida alone the rate of STDs in seniors has risen 71 percent.

To combat thin trend, DDB is out with a humorous PSA for Safer Sex For Seniors that features seniors in various sexual positions, fully clothed, of course. After all, no hard feelings but we really don't want to see seniors naked. They probably don't want to see themselves naked.

Anyway, this little wink at Kama Sutra hopes to inform seniors that even in the twilight of life, fooling around can have ill effects.

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by Steve Hall    Apr-16-12    
Topic: Racy, Strange










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