Comcast Says High Speed Internet Access Blows

comcast_blow.jpg

Gawker points to a questionable image used in a Comcast ad promoting its high speed internet service. As Gawker eloquently headlines, "We Know the Internet Is for Porn, But Still." Hmm. It's kinda like that snowball facial ad for Vodaphone that ran last year.

by Steve Hall    Aug-18-05    
Topic: Brands, Strange



Man Drops Flyers From Balcony to Promote Website

Yesterday in New York City, some weirdo decided to hang from a 13th floor balcony of the Kimberly hotel at 150 East 50th Street and drop a bunch of flyers promoting his non-sensical website that seems to be designed to dissuade Florida tourism. Of course, all hell broke loose with police arriving on the scene, closing the block and finally apprehending the kook. The Daily News reports the website mentioned on the flyer is registered to Mauricio Pavez of Miami. It's unclear whether Pavez was the man on the balcony as the police declined to release the man's name.

While idiotic and frustrating to many New Yorkers who were held up due to the street closings, we can be quite sure the man's website is getting a lot more attention today than if he hadn't been caught.

by Steve Hall    Aug- 3-05    
Topic: Guerilla, Promotions, Strange



Promoting New Models Agency Craps On Old Models

old_models.jpg

Acknowledging old agency models are dead and to position itself as a leader in the "new way," Sydney agency, The One Centre, has launched a one million campaign, running in magazines, on TV and on the web, that places old models on the runway with the tagline, "Old models don't cut it anymore." While the analogy might be on target, the use of, very likely, wise and intelligent older women, basically says there's no need for wisdom and the only thing that matters is the new flash.

The One Center Founder and CEO John Ford justifies the campaign by citing his agency's in creating everything from glassware to furniture, T-shirts to shoulder bags, staff uniforms to print ads, websites to direct marketing programs, TV ads to packaging, retail stores to soundtracks, to designing multi-million dollar brand experience centers and concept bars.

Ford goes on, saying, "Advertising is bigger than just broadcast media. Advertising isn't dead. We just need to get more expansive about what we think of as media. We need to look for ways to express brand in everything." Oh, and along the way, if we offend and piss off an entire, and very huge demographic segment who has a boatload of disposable income, who gives a shit.

by Steve Hall    Jul-28-05    
Topic: Agencies, Campaigns, Strange



SnoreStop to Hire More Headvertisers

snorestop_products.jpg

SnoreStop, the company that won an Ebay bid of $37,375 to advertise on Andrew Fischer's forehead for a month, is expanding its forehead advertising efforts an looking to find the next sucker or group of suckers to slap the company's logo on their head for a month.

SnoreStop promises a $37,375 month long contract as a grand prize and has invited people to interview to be the next SnoreStop headvertisement. This time, the company is looking to go beyond having their headvertiser simply wear a temporary forehead tattoo but to showcase their special talents, such as singing, dancing, modeling, stand-up, poetry, even snoring, that can help spread the SnoreStop message in a creative manner.

The first interview session will be held on August 12 from 9am-6pm at the Renaissance Hollywood Hotel in Los Angeles. Those interested can apply online at Monster, HotJobs or CareerBuilder to register for the event. Later, SnoreStop will offer Mid-West and East Coast interviews opportunities.

by Steve Hall    Jul-27-05    
Topic: Human, Strange



Book Promoted With 'TwattyGirl' Apparel

Thong_full.jpg

Having gone to trademark court to prove the word "TwattyGirl" is "not immoral or scandalous," let alone referential to a particular female body part, New York-based hedge fund executive Precious Marlowe (again, who names their kids like this?) has launched an apparel brand called TwattyGirl. According to the press release, the line is "designed for independent, sexy, bold, outspoken women from 18-45 and is inspired by the main character, TwattyGirl, in Marlowe's forthcoming novel – 'Bulletproof –Things Twattygirl Told You, But You Didn't Want to Hear.'" Of course, this whole thing is just a stunt to promote the book.

The line will include t-shirts with inspirational slogans or "twattyisms" along with lingerie, jewelry, baseball caps and greeting cards.

by Steve Hall    Jul-21-05    
Topic: Publishing, Specialty, Strange



Tucker Carlson Promotes New Show on Jon Stewart

tucker_carlson.jpg

After a lashing by Jon Stewart, leaving CNN's Crossfire and finding a new job on MSNBC's The Situation with Tucker Carlson," the promotional staff behind Carlson's new show decide to go for inside humor by promoting the show on Stewart's The Daily Show with Jon Stewart.

by Steve Hall    Jul-20-05    
Topic: Cable, Strange



New York Refuses to Stop Olympic Bid Marketing

olympics_clock_still_tick.jpg
PlasticMoonRain reports the gigantic Olympic Clock in New York City's Union Square has begun counting down again as if New York City Olympic officials refuse to believe London was awarded the 2012 Olympics. Wishful thinking is one thing. Begging is another. Someone, please, rip this thing down! Of course, Circuit City is, for sure, loving the added attention.
by Steve Hall    Jul-19-05    
Topic: Outdoor, Strange



The Shocker Hand Gesture Used On Promotional Website

two_finger.jpg

Appreciate the Cheese calls attention to an image on a promotional website for the Washington Performing Arts Society which includes a picture of cellist Yo Yo Ma and an Indian dancer with her hands in a pose, called the Hanover High Shocker, that mirrors a common sexual hand motion a guy performs on a girl. While every possible hand configuration can't really be vetted for every ad created, this one, perhaps, should have caught someone's attention.

by Steve Hall    Jul-15-05    
Topic: Strange



Wendy's Joins Food Fornication Ad Trend

do_a_spicy_chicken.jpg

While this one isn't as blatant, another fast food marketers seems to want people to fornicate with its products. First, McDonald's ran a banner campaign with the headline "I'd Hit it." Now, Andrew Teman points to a Wendy's ad for its Chicken Sandwich which contains the headline "Do a Spicy Chicken Sandwich. Now, we all know there's an association between food and sex but we're not quite sure fast food falls into the category of mood-altering quisine.

by Steve Hall    Jun-27-05    
Topic: Brands, Campaigns, Magazine, Strange



Clueless Coke Marketer Says Don't Link to Coke Site

Adland tells the story of a clueless Denmark Coke marketing manager who seems to be the last person of earth who knows the Internet is about linking one website to another. This manager, after forcing a Coke fansite to changes it's URL because it the Coke brand name in it, then asked fansite owner Andre Lund via email to stop linking to the Coke site with this oddball reasoning, "If you are to be allowed to link to a coca cola website (cocacola.dk) you have to send in a written application to us. I can not see that you have made such an application, and there is no agreement with you about this. So I have to ask you to remove the link to www.cocacola.dk."

Apparently, someone gave this marketing person a lesson in Internet 101 causing the Coke manager to relent and publicly apologize of the Coke site. It's hard to believe this kind of thinking still exists.

by Steve Hall    Jun-20-05    
Topic: Brands, Online, Strange










Featured FREE Resource: