Lingerie Sold Like Used Cars

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There's a lot of ways to sell lingerie. Wait. No there isn't. Basically you dress a hot woman - the bigger the breasts, the better - in the most revealing lingerie the particular brand carries, have her prance around in a bedroom and stare into the camera as if she's about to explode with desire for you. Batting the eyelashes is a plus too.

Lingerie is all about sex, right? After all, what woman in their right mind would wear tiny little underthings that offer no support, create dangerous risk of nipple slippage and don't do well in the washing machine unless all she wanted to make every guy nearby squirm with embarrassment as they try to conceal the growing urgency in their pants?

So when we viewed this commercial for Baltimore-based Accentuate Lingerie which hypes lingerie as if it were the latest 1994 Dodge, we were sadly, ahem, deflated and had to go running to the latest Victoria's Secret to set thing straight.

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by Steve Hall    Jun-30-11    
Topic: Commercials, Racy, Strange



Lee Clow Freaks Out Over Cornelius Trunchpole Poaching Staffers

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Apparently, this video is Lee Clow freaking out over Cornelius Truncpole (remember him?) poaching Lee's shop for talent to staff the new Trunchpole agency. Yes it's hosted on a just-created YouTube account so read into that what you will. What we will say about this Cornelius Trunchpole thing is that whomever is behind it has the fortitude and the motivation to keep it going or a long, long time. Not to mention get industry bigwigs involved.

We hear Cornelius might make an appearance at Cannes too. We'll be there so perhaps we'll track him down and ask him just what the hell he is up to.

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by Steve Hall    Jun-16-11    
Topic: Strange



You'll Never Guess What This Girl Has Between Her Legs

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We guarantee you absolutely will not foresee how this ad ends. We can say this with absolute certitude. Along the way you may wonder if its an ad for a feminine hygiene product or, perhaps, a contraception product or maybe even an ad calling attention to teen pregnancy or rape.

But you will never guess how it ends. Until it ends. And then you will just scratch your head and curse the creative for creating this just because it was "creative."

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by Steve Hall    Jun-15-11    
Topic: Racy, Strange, Video



Vintage Barbie 'Fronts, Gaga-Style, for Nokia N8

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This isn't creepy at all. To plug its aggressively pink N8 smartphone, Nokia's produced "Freedom," a music video that Influencia describes as "a mix of Lady Gaga, Rihanna and The Exorcist." Its frontliner is none other than Mattel's Barbie, circa 1950s or around the time the pointy bra was born.

Barbie appears in all her plasticine antiquated glory, outfitted in a pink the same shade as the N8, sometimes with garishly coloured hair, other times with Sharpie tattoos, at least twice with Nokia signs covering her mammaries, and a few times -- disturbingly enough -- lounged on top of an N8 amid a circle of her own disembodied limbs.

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by Angela Natividad    Jun- 7-11    
Topic: Brands, Campaigns, Mobile/Wireless, Online, Strange



Festis Unbores with News-Vomiting CGI Alarm Cat

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Here's one of those wack ideas masquerading as something novel. "Unbore Anything!" is an ongoing campaign for Carlsberg's still beverage Festis, whose name is already quirky enough to invite ideas of the same ilk.

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by Angela Natividad    Jun- 6-11    
Topic: Bad, Brands, Campaigns, Mobile/Wireless, Strange



Strange Video Promotes Place No One Has Ever Heard Of

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Ever heard of Outaouais? Neither have we. And we still don't know where it is after watching this odd tourism ad for the place. Apparently it's in Canada somewhere. Where trains are invisible, roads go to Barcelona, waterfalls aren't famous, video games were inspired and the three largest conifer trees grow. or something like that.

The ad was created by Bleublancrouge. Yea. We'll leave the pronunciation of that one up to you.

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by Steve Hall    Jun- 2-11    
Topic: Strange



Nokia Decapitates Barbie to Sell Phone

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Looks like Nokia is doing whatever it can to stay alive and the brand has enlisted Barbie to help. In a new ad, called Freedom, for the very girly Nokia N8 Pink phone, director Dave Wilson tells us he wanted to "celebrate the world of hot pink and the glamor that goes with it." You can check out both the making-of video and the actual ad below.

Of the music in the commercial, Wison said, "Being able to work with the Sugarbabes' Freedom as a soundtrack for the piece lent itself to the empowered personas that we'd created for the dolls." Good God what a load of ad blather! But, hey, the ad is kind of fun. Except for the fact Wilson gleefully twists Barbie's head all the way around as if she were Linda Blair in The Exorcist.

All to sell a phone. From a company that isn't doing so well financially and is rumored to be in talks with Microsoft over selling itself to the software giant. But hey, pink is the new success. Or success is the new pink. Or whatever...

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by Steve Hall    Jun- 2-11    
Topic: Brands, Commercials, Creative Commentary, Racy, Strange



Man Emaciated to Sell Insurance

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As with any significant purchase, it always pays to shop around a bit before committing. That's the key message in this French commercial for JeChange insurance. However, the way they go about making the shop around analogy is, shall we say, a bit out of the norm for an insurance agency. But, this is France we're talking about and if stereotypical legends are to be believed, they are keenly attuned to the importance of sex...even if it doesn't end up being a deciding factor.

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by Steve Hall    May-23-11    
Topic: Commercials, Strange



Robots Audition For Hotel Bellhop Position

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New York hotel, Yotel, is on the hunt for an efficient luggage handler. And with help from Cunning, the hotel held interviews to find the perfect bellhop. All manner of robots, from RoboCop to the Terminator to R2D2 to Number 5 to that Japanese robot to Data to AI boy to Roomba to Hal and many others were interviewed. Hilarious stuff.

Turns out the whole thing is a riff on the fact Yotel has an actual robot that stores baggage for guests. Pretty cool.

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by Steve Hall    May-19-11    
Topic: Strange, Video



Fish Sing, Skelotons Walk, Snoop Dog Smells

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- Fish sing for depressing. Strange. Very strange.

- Two R/GA creatives, Fabian Berglund and Ida Gronblom. have just joined Wieden + Kennedy.

- A single click can help change the world. Some nice work that's part of the YouTube Cannes Young Lions Ad Contest. It comes from Schacar Aylon in Israel.

- Lymbix hopes to call attention to email misunderstandings and miscommunication with ToneCheck, a site that tests the tone of your email before you send it.

- If you were wondering why there were skeletons on the walk/don't walk sign in New York, here's an explanation for you.

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by Steve Hall    May-18-11    
Topic: Agencies, Cause, Celebrity, Guerilla, Promotions, Strange










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