You've always got to wonder about these ads. You know the ones. The entire ad is one large graphic. And the only other thing on the page is a tiny logo and, perhaps, a tagline. And it's in English but from non-English speaking country. Nine times out of ten, they are spec or spoof ads. And sometimes they can cause you to be sued for thousands by brands without a sense of humor.
This ad for a daytime dog care company asks us to wonder just what our four legged friends really do all day long when they're home alone. According to this ad, they are no different that us humans when we get a little bored and need a bit of distraction from the stress of our daily routines.
We've asked the creators of this ad, Jung von Matt in Stockholm, Sweden, to categorize this ad for us (they've confirmed it to be the deal deal) but we really don't care. We like it whether it's real or not.
Pity the poor wild posting. It's under attack by New York-based Public Art Campaign. Specifically, the group is targeting NPA, a company which maintains a collection of specific wild posting locations.
Public Art Campaign representatives Sunday were seen around Manhattan with buckets of white paint covering NPA wild posting boards. According to Gothamist, less that an hour after the boards were whitewashed and non-commercial art applied, NPA had reclaimed the boards are reposted them with commercial messaging.
It's like two kids fighting over a toy (Mine! Mine! Mine!) until it breaks. Which then leads to a dueling temper tantrum of epic proportion.
According to the New York Times, five people were arrested in association with the standoff.
"This video has attracted...a few views. Its by the RNLI and Proximity London and its just a mess. I can't work out what the hell they are promoting. The video talks about how great Apple are, hoodies and the youth.
Which would make sense if the RNLI was a children's charity, its not its a Lifeboat Charity in the UK.
It just doesn't make any sense and seems to be a case of award hunting rather than doing the charity any good.
Sending in as ANON as my friend works at Proximity and says that everyone is in a major panic over this."
OK, OK. We'll promote your video. Next time just ask.
When did we arrive at a point in time when it was OK for a brand to essentially say, "Please take a shit in public and tells us about how it felt, what it looked like and how effective the toilet paper was at wiping it off your ass?"
Thanks to Charmin's Enjoy the Go promotion, we're in that moment right now. The toilet paper brand is seeking five people to spend five weeks in a Charmin-branded bathroom in Manhattan and blog about dropping a log.
- If more commercials were like this one, advertising would be a better business and the general public might actually believe what we have to say.
- Not really all that exciting but when a brand decides to throw stuff at a TV in slow motion, it's occasionally worth the watch.
- Can't get people excited about a cause? Bring out the time-tested baby strategy.
Step aside Mr. Whipple. Apparently, we are no longer embarrassed by or nervous about discussing the act of wiping our butts after we take a dump. Nope. We now can have frank and open discussions about the act and the products which can help us do a better job at cleaning our rear ends.
This video's been out for two months but, if we are to believe YouTube counter information, not many people have seen it. It's a product demonstration for Charmin freshmates. Basically, baby wipes for grownups. Using toothpaste as a stand in for, well, the brown stuff, a spokesman shows us why dry bath tissue doesn't completely accomplish the job. Nope. We need wet wipes to completely rid our ass of the annoying brown stuff.
Here's a weird one. Even if you do understand the language...we think. So a couple sits on the couch observing their daughter play with her Barbie set. After a bit, the girl places naked Ken on top of Naked Barbie on a bed. Parents cringe. Mom picks up the newspaper, Dad looks dumbfounded. Daughter says something. Everyone laughs.
Cut to super of the newspaper. That's all we know.
The most loved and hated socnet du moment is partnering with Crushpad, a company that lets amateurs make, sell, brand and market their own wines -- to produce a Twitter-branded Pinot Noir and Chardonnay.
1/4 of the proceeds for the project, dubbed The Fledgling Initiative, go to a nonprofit called Room to Read, which promotes literacy for children in places like Sri Lanka, India, Laos, Zambia and Nepal.
According to Biz Stone and Ev Williams, the partnership's in keeping with their commitment to grow Twitter -- "because if you can't read you can't tweet!"
So there you have it. Ignite a future for the high-profile navel-gazers of tomorrow with your own bottle of Twitter wine, which goes for $20 a pop. Every case sold buys 60 local language books for Room to Read. You can also keep up with The Fledgling Initiative and find ways to get involved by following @fledgling.
"Okay dancers, show me 'crazy with happiness'!"
You gotta love whatever comes after a statement like that.
"Kinderkreis," a universe constructed for Gushers video "Danse Gooshers," is a fictional TV show where occasionally uncomfortable-looking German kids are offered a product. Then they tell the host how they feel about it -- think "crazy with happiness!" -- and a series of spandex-ensconced interpretive dancers pump out that sentiment to the best of their abilities.
Watch orange man go ballistic. He's feeling it! But for a real thrill, wait until the dancers are greenscreened in with the faces of inexplicably delighted children.
We ask you -- what on the internet is better than this? Curious work by Publicis Modem.
Sometimes you need to call a spade a spade. No wait, you should call a spade a spade all the time. Especially in an industry filled with puffery, bent truths, white, lies and a general disdain for just telling people to "buy my shit." Which is why this Australian Kettle Chips commercial from Sydney-based Bulldozer is so wittiliciuously refreshing.
Surrounded by a bevy of babes who fulfill the sex sells role, a smarmy dude dryly calls out the buffoonery that occurs in most advertising which he refers to as "commerce parading as entertainment."