Roadkill Detective Explains Benefits of Job

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Kinda lame until the end but it's only one minute long so it's sort of worth the wait. Not sure what PETA would have to say about animal treatment in this video but Westwood College doesn't seem to have a problem. All they want is for people in less desirable careers to realize a little education can help a person land their ideal job. But this "roadkill detective" seems to be quite smitten right where he is.

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by Steve Hall    Jul-15-09    
Topic: Campaigns, Good, Strange, Video



Cause Group Launches Twitter For Sh-tters

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Why anyone hasn't thought of this witty little word play is beyond us but non-profit Wherever the Need, with help from Skadaddle Media, is having fun with it. The effort aims to call attention to the importance of sanitation and to raise money to build eco-sanitation toilets for third world countries.

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by Steve Hall    Jul-15-09    
Topic: Cause, Good, Social, Strange



Concept Behind Duffy's Diet Coke Ad Revealed

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Ever wonder where the idea came from for the Duffy Diet Coke commercial in which the singer leaves the stage, grabs a Diet Coke, hops on a bike, sings, rides through a grocery store and then returns to the stage?

Now we know.

by Steve Hall    Jul-13-09    
Topic: Brands, Celebrity, Strange, Video



Cocks Away, Timberlake Says No Way

- Like games? Check out Fngrz of Fury. It's got Juliette Lewis and lots of Kung Fu.

- Remember the book-promoting video in which a woman with breasts so large she needed a wheeled table to support them? Well here's another promotional video for the same book. This one's called Cocks Away and it's all about, yes, cock.

- Justin Timberlake will promote a line of fragrances but he won't put his own name on one. Why? "I don't know that I would be completely comfortable with a my-name fragrance. It feels like cheating, almost. It doesn't seem like you are creating anything," said the artist.

- LA-based independent creative agency David&Goliath has created a new website for Kia Soul. They say it's "immersive." Yea, we've never heard that term before either.

by Steve Hall    Jul-10-09    
Topic: Strange, Video



Axe: Now Available in Leather

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Is it an ad for chocolate? A modern ad for Chrysler's new "rich, Corinthian leather?" A preview for a yet another scifi/horror movie in which creepy things crawl underneath your skin? Or is it an ad for Axe deodorant? If it wasn't labeled and logo'd as an Axe ad, we're not sure we'd know

by Steve Hall    Jul- 8-09    
Topic: Commercials, Racy, Strange



How to Get People to Stop Calling You

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Sick of getting too many phone calls and texts? Yea, we aren't either but Samsung thinks it's a big enough problem to launch a "24-hour silent disco" dance competition during which people listen to their Beat DJ phones and hope no one calls them. If they do receive a call or text they are eliminated from the competition.

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by Steve Hall    Jul- 8-09    
Topic: Celebrity, Mobile/Wireless, Promotions, Strange



North Korea On Its Way Towards Mud Wrestling Beer Babes

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As quirky (by our standards) as a Japanese commercial, brewer Taedonggang has launched North Korea's first beer commercial. The two-and-a-half minute commercial touts the beer as the new look of Pyongyang and that it will ease stress - not a bad selling point for a country which appears to have a lot of stress going on inside it.

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by Steve Hall    Jul- 7-09    
Topic: Commercials, Opinion, Strange



A Unique 'Stream' Will Get You Noticed

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Italian retailer Police has cast aside boredom and done something unique to find its next spokesmodel. With a very strange video in which a dude power-urinates all over the place, people are encouraged to submit their photo along with reasons why they are "younique." Others can vote for their favorites every two weeks until sixty finalists have been selected. Final selection by the retailer and its creative agency will occur in September. The winner will appear in the Be Younique 2010 ad campaign.

How Younique are you?

by Steve Hall    Jul- 7-09    
Topic: Brands, Good, Promotions, Strange, Video



Seriously. Flying Really Is This Metaphysical

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If flying was actually this metaphysical, mundane details such as legroom and baggage check fees would be irrelevant. But, it's not and that's why this new work for Swiss Air leaves us with a big, "Huh?"

Created by Publicis Zurich, written and directed (and voiced) by Marc Forster ("Quantum of Solace," "Finding Neverland," "Monster's Ball") and edited by Cut + Run, the spot aims to describe "modern day travel via air.

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by Steve Hall    Jul- 1-09    
Topic: Commercials, Creative Commentary, Strange



Seed Bombs, Tweetolution, Spike Lee Spake

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- Houses come a-hunting on Twitter. (More proof that in this market, it's do-or-die time.)

- Love can be complicated. (But once you pop...!)

- The revolution will be Tweeted. In Iran, anyway.

- 140-character twibutes to Michael Jackson. Srsly.

- Spike Lee, out loud and in Cannes.

- Seed bombs. That plant seeds!

- When writers go apeshit.








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