Really? Really? A Bra That Tweets

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Yup. OgilveyOne Athens, the agency behind the amazing Lacta Chocolate work, has created a bra that will send a tweet each time it is unclasped.

Why? Well to encourage women to perform self-exams from breast cancer detection. Sponsored by Nestle, The Tweeting Bra uses a mechanism that is connected to a smartphone via bluetooth and automatically posts a tweet every time it is unhooked. The campaign features Greece's popular and well known television personality/celebrity Maria Mpacodimou. For 15 days, Maria will wear the bra and each time she unhooks it, it will post a tweet to her hundred of thousands of fans/followers about breast self-exams.

Hmm. Seems parents of teens might want a device like this for their daughters to who may be taking their bras off for reasons other than to simply undress.

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by Steve Hall    Oct-24-13    
Topic: Racy, Social, Strange



The Dumbest Car Cover Ad You Will Ever See

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Yes, it's dumb. But somehow it almost manages to be funny. In the style of the late night infomercial, this EmpireCovers ad pulls out all the cheesy stops. Cheesy dialog. Cheesy sound effects. Cheesy lighting. Cheesy acting.

Go ahead. Give it a watch. It will make you feel much better about what you're working on right at this moment.

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by Steve Hall    Oct-21-13    
Topic: Best, Strange, Worst



The Challenges of Lactation and International Advertising [Infographic]

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You've got to love the way the online education segment markets themselves. They've jumped on the whole infographic thing and are producing copious amounts of infographic content customized to various industries. We've receive quite a few infographics from online colleges over the last several year and, for the most part, they are valuable and informative.

This infographic from International Business Degree Guide is all about the faux pauxs that can occur when translating work to and from differing cultures. The infographic takes a look at languages challenges (Got Milk's "Are You Lactating?") culture (black face is OK in Thailand but not in America) and color (black connotes expensive and powerful in Asia).

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by Steve Hall    Oct-21-13    
Topic: Strange



This Cosmetics Company Thinks Putting on Makeup is Like Having an Orgasm

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Nowhere near as funny as the original, Benefit Cosmetics is out with "Real Women Don't Fake It," a video whose subject matter is exactly what you think it is. But it doesn't come close to the hilarity of the original which actually kept you guessing a bit longer than does this sophomore effort.

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by Steve Hall    Oct-17-13    
Topic: Racy, Strange



Lynx Says Women Want Men And Boys (In the Same Body)

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In a strange new, Droga5 Sydney-created commercial for Lynx (Axe), we are told women want men and boys in the same body. Why? Because we are told boys dream of being men and men dream of being boys and, yes, women long for both...at the same time...in the same body.

So like Lynx is marketing to the man-child and they think using their product will attract ladies who want a man and a boy...at the same time...in the same body?

Ladies, care to comment?

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by Steve Hall    Oct-10-13    
Topic: Strange



This Mitsubishi is So Cheap You'll Have Enough Leftover Money to Hire an Opera Trio For Your Commute

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There are many things with which you can amuse yourself during your commute to work but hiring an opera singer to accompany you to work every day is, well, out of the realm of normalcy. But not for those who own the new, 2014 Mitsubishi Mirage which get 64 miles per gallon and costs just $12,498 and, it would seem, have the extra cash laying around to hire the aforementioned opera singer for commuting entertainment.

The ad comes to us from Canadian agency john st.

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by Steve Hall    Oct- 9-13    
Topic: Strange



Man Attempts to Sell One Pixel For $1 Million, Hopes For Million Dollar Homepage Fame

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This is so not news but neither was Alex Tew's Million Dollar Homepage...until it actually became a million dollar homepage. So, stranger things have happened which is why we're going to tell you about The Guy Who Fucked the Million Dollar Homepage. Yes, you read that right.

A guy named Bernd Zikulnig, a pilot, aims to sell one pixel for $1 million. If you recall, Alex Tew sold one million pixels for $1 each. How Zikulnig thinks he can get one advertiser to spend $1 million on one pixel (which you won't even be able to see) is questionable but, then again, it's not the pixel that has value. It's the publicity that surrounds the stunt.

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by Steve Hall    Sep-24-13    
Topic: Strange



Claire Danes' Audi Adventure Reunites Her With 'My So-Called Life' Love

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If you decide to watch this four minute Mediacom-created Audi ad that touts the vehicle's awesome gas mileage and which features Homeland star Claire Danes, you'll have to wait until the very end for the payoff. But if you were a fan of Danes when she played Angela Chase on My So-Called Life, you'll absolutely love it.

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by Steve Hall    Sep-19-13    
Topic: Celebrity, Strange, Video



Prancercise Lady Fronts Wonderful Pistachios Campaign

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Oh the internet. It gives us so many wonderful things. So many things we'd would never have experience before like, well, like the Prancercise® Lady. If you haven't heard of her, her name is Joanna Rohrback and she does this exercise thing which aims to "create the most satisfying, holistic and successful fitness program one could hope to experience." And it has nothing to do with riding a horse.

Anyway, Rohrback, along with Dennis Rodman, an elephant, King Kong and, yes, Norman Bates, can be seen in the upcoming Wonderful Pistachios Get Crackin' campaign which debuts today.

The campaign, which began in 2007, has featured such cultural oddities as Honey Badger, Snooki, Snoop Lion, Keyboard Cat, The Village People and, yes, the Secret Service.

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by Steve Hall    Sep-16-13    
Topic: Brands, Campaigns, Celebrity, Strange



This Grandmother Gives New Meaning to 'Drag and Drop'

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In this kitschy but hilarious ad for Russian telecommunications company, Beeline, we are reminded of the digital divide that sometimes occurs between generations. Russian ad agency Red Pepper has created a recruitment ad of sorts for Beeline that illustrates how difficult it can be talking to your grandparents about certain topics.

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by Steve Hall    Sep- 9-13    
Topic: Strange










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