Technicolor Placemats Mark Furniture Store's Foray into Art

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Toronto-based furniture shop Simone Interiors now sells art created by the company owner, Lin Gibson. To promote this happy news, Gibson created a bunch of LP album-sized posters with multicolored bars and stuck them in local store windows -- with no accompanying explanation.

Roger Cullman over at BlogTO has more pictures. He also wonders whether passers-by noticed the installations. Commenters say they did, but nobody knew for sure what the promotion was all about.

"We thought it was one of those new gangs declaring their territory. Obviously, it turns out it was only those hipsters doing their hipster things," ruminated a reader called SCREWFACE.

by Angela Natividad    Sep-23-08    
Topic: Guerilla, Outdoor, Promotions, Strange



Pot Noodle the Musical

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Here's good use of a minute!

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by Angela Natividad    Sep-23-08    
Topic: Brands, Campaigns, Online, Strange



Twitter for Christ, Facebook Narcissists, Vaseline for Men, McCains on the Grill

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- Recap of the McCain/Rachael Ray glee-fest.

- University of Georgia claims narcissists can be pegged by their Facebook photos.

- Save your soul -- and the rotting souls of others -- while microblogging. Way to multi-task!

- AIG yanks all corporate ad campaigns.

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Death by MINI? Sensational.

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In an online spot called "Bzzzz. Mini Clubman," a passel of geriatric houseflies gather 'round for the emotional funeral of an ex-buddy, whose death is characterized as one "every fly wishes for," "legendary" and "bigger than life."

What happened to him? He was flattened mid-flight by a Clubman.

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by Angela Natividad    Sep-22-08    
Topic: Brands, Campaigns, Online, Strange, Video, Viral



The Newspaper: Less a Medium than a Feeding Tube

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Today I came across a banner ad run by the Newspaper Association of America, which seeks to reposition "the newspaper" -- a rolled-up, grayish mound of reading material that occasionally appears on the threshold of hotel room doors -- as "The Multi-Medium."

"Is newspaper old media or new media?" the ad asks, followed by an enigmatic, all-encompassing response: "Yes." Below the text is a woman whose newspaper appears to be feeding content to other media from a bunch of wires and cords. Cute.

Click-throughs guide the perplexed to Newspaper Media. With pretty imagery, plenty of data -- many of which are broken links -- and sentences that melodramatically start, "In a world where consumers are tuning out advertising...", the NAA hopes we'll start perceiving newspapers as less a stagnating medium than an abstract (but stable!) concept: "newspaper" isn't just where Gram finds the crossword; it is THE legit news source, offline and online (unless you're looking for data on why).

And the NAA can help you (yes, you!) advertise on both.

In defense of the NAA's position -- which could use some work, starting with those dead links -- print media isn't dying so very quickly. Newspaper readership grew 2.5 percent in the top 100 markets, according to a survey from earlier this year. And trusted newspaper brands increasingly dip into other so-called "new" media: mobile and internet, for a start. The New York Times even started embedding video.

See? Nobody's dying. Now go help Rupert Murdoch finance a new yacht.

by Angela Natividad    Sep-21-08    
Topic: Newspaper, Online, Strange



New Ads Say Corn Syrup's OK in Moderation

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There's something crude and flippant about these new ads by the Corn Refiner's Association, which have begun advertising to undo all the bad PR surrounding high fructose corn syrup.

In one spot, a mother casually accuses another of not caring what her kids eat; in another, an uptight boyfriend insinuates his girlfriend doesn't love him because she's offered him an artificially sweetened Popsicle.

Both the girlfriend and the accused mom get the last word in the end. Turns out the corn syrup Nazis don't know why it's bad, and are apparently only following an invisible crowd of lemmings informed by, who knows, the nasty nasty liberal media.

Each spot ends with "You're in for a sweet surprise!" and guides users to SweetSurprise.com, which sports a gigantic, disarmingly fresh ear of (as-yet-unrefined?) corn.

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by Angela Natividad    Sep-19-08    
Topic: Bad, Brands, Campaigns, Commercials, Online, Strange, Television



'Why Are These Women So Happy?'

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Because they're spraying on their pantyhose.

But wait! -- don't stop at aerosol hosiery. Think bigger. Think self-adhering panties. Introducing the NYCE G strapless G-string, part of a life-changing liaison between Nyce Legs -- the spray-on pantyhose people -- and Shibue Couture. Helping you look your sexy best.

Thanks to MTLB for the find.

by Angela Natividad    Sep-18-08    
Topic: Brands, Commercials, Specialty, Strange, Television



Menstrual Cramps Got You Down? Print Out Some Iron-On Cupcakes!

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In its ongoing quest to appeal to the Prozac nation ("Have a happy period!"), P&G pad-peddler Always redid its site.

Think pastel shades, abusive Corsiva-style typefaces and a general "Happy" theme. PMS-sufferers are invited to spread the happy! with downloadable insanity, zen garden therapy, or -- better yet! -- by printing out iron-on clip art.

"Make your period a happier time by grabbing a comfy tee and pair of panties, picking your favorite transfer designs and heating up the iron!" the site prattles, its copywriter clearly a model of loathing -- or on a whole lot of Zoloft.

by Angela Natividad    Sep-18-08    
Topic: Bad, Brands, Online, Strange



Democracy in Perspective: What Would Obi Wan Kenobi Do?

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Ever see those Advent Day calendars that count down to Christmas, and with each new day you can pop open another part of the calendar to reveal a wooden toy or a piece of chocolate?

Gerrymander, a company that produces political oddities, worked with Ignited/LA to release an election day calendar that does pretty much the same thing. Buy one for $12.98. Then, starting from October 1st, pop open each of the cut-out doors to find neither chocolate nor choking hazards, but non-partisan political wisdom, like what's listed below.

Guess who said what!*

o "I never vote for anybody, I always vote against."
o "Democracy is never a final achievement. It is a call to untiring effort."
o "Who's more foolish; the fool, or the fool who follows him?"

I like how when you Google "advent day calendar," the "2008 Election Day Advent Calendar by Gerrymander" is the first organic result that comes up. Way to usurp the old-school kitsch kings!

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by Angela Natividad    Sep-18-08    
Topic: Packaging, Political, Strange



Creative Crooner Matt Maxwell Is Out With New Tunes

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Crazy crooner Matt Maxwell is at it again. Following his five songs about Flash, design and web technology, Maxwell is out with some new tunes about the heated inter-relationship between left-brained account managers and right-brained creatives as well as the difficulty in preparing for client presentations. It's goofy stuff but it does highlight the pain points only someone who works in the business can know.

Maxwell admits he's not such a great singer but he did have the opportunity last month to perform one of his songs in front of an audience of 800 in San Francisco at FlashForward. That can't be all bad.

by Steve Hall    Sep-18-08    
Topic: Agencies, Strange, Video










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