Hard Abs Go Soft, Bowflex Powers On

bowflex-revo-thumb.jpg

Earlier today I happened across this testosterone-tacular Bowflex Revolution pop-up.

I can't believe Bowflex is still around! There are so few women that would actually go for Mr. Oily Abs -- but the sight of a perennial Bowflex man turns any guy I'm with into a socially inept troglodyte.

My dad, once a self-proclaimed man of steel, used to watch Bowflex infomercials late at night and go, "When I'm old and retired, you will bring me that machine as a gift."

And because I was five and had no idea how dangerous a delusion could be, I would assent. He's still waiting for one.

by Angela Natividad    Jul- 1-08    
Topic: Online, Strange



The Denver Egotist Has Sure Got a Big Staff.

denver-egotist-anon.jpg

"I am the Denver Egotist and I will be back on Monday ... maybe Tuesday, Wednesday and Thursday. It depends on when I wanna kick yer ass."

In an email titled "We're coming out," the Denver Egotist sent us the above video, which reveals its identity, or at least the way it wants to be seen. Definitely less disappointing than that one time KISS removed its makeup.

AgencySpy, another site that does does the "we are everyone and everywhere and nowhere -- bwahahaa!" thing, dug it.

by Angela Natividad    Jul- 1-08    
Topic: Online, Strange, Trends and Culture, Video



Shredded Wheat (with Strawberries!): the Official Cereal of Wayward Women

satisfy-hungry-woman.jpg

What satisfies a hungry woman? Not the muscle-bound napper at left. Shredded Wheat with Strawberries, on the other hand, might give sex-starved Wifey a run for the money.

The ad comes straight out of next month's Real Simple and is brought to you by Post, the come-hither cereal company with plenty of other other colon-friendly choices. Tempting. But will they make us breakfast in bed?

by Angela Natividad    Jun-30-08    
Topic: Magazine, Packaging, Strange



Carvel Ice Cream Advergame Might Get the Kids Grounded

carvel-cookiepussteroids.jpg

"Honey, what are you doing in there? You've been on the computer all afternoon."

"Playing CookiePussTeroids!"

".......What was that?"

"Mo-om, I'm saving Cookie Puss from getting a faceful of cone!"

If that's not sufficiently crash-worthy, "CookiePussTeroids" is also spelled wrong.

by Angela Natividad    Jun-27-08    
Topic: Bad, Brands, Games, Online, Promotions, Strange



Barnes & Noble End Cap A Religiously Sexy Mashup

endcap__sex_city_barnes_noble.jpg

John Kreicbergs was in his local Barnes & Noble the other day and walked past an end cap that caught his attention. At the end of one of the aisles was a display for Sex and the City. Pictured was Sarah Jessica Parker in a low cut top but that's not really why Kreicbergs noticed the end cap. In an odd sort of juxtaposition, the display caps the end of the Christianity section of the store.

It's not that religious people never think about or have sex, it's just that it's likely not the first thing on their mind when seeking a book on the topic.

by Steve Hall    Jun-27-08    
Topic: Point of Purchase, Strange



Baby, Your Touch Gives Me Melanoma. Oh, Wait. That's Just a Tattoo

philips-electric-tattoo.jpg

Earlier we explored messages that only appear in photographs. But hey, how about touch-sensitive tattoos or jewelry that interacts with your body?

All part and parcel of Philips' strange and suggestive Design Probes subsite, which experiments with new ways of wedding life to technology.

Though I agree with Thought Gadget when he argues this video doesn't really emphasize the many possibilities of touch-sensitive tats. Naked teens on a fondle-spree? There's a tired idea.

by Angela Natividad    Jun-26-08    
Topic: Online, Strange, Trends and Culture



K-Swiss Drops the Ball on Roland Garros, Paris

kswiss-hit-tennis-ball.jpg

"Dude ... I think the tennis player in that ad just totaled your car with his oversized ball."

"Sucks, man. Wanna play tennis?"

"Sure. But before we go, let's buy proper footwear at K-Swiss."

"High-five!"

Orchestrated by TriBeCa for the Roland Garros French Open in Paris. More photos here and here.

Fun facts: Maybe because it's French, TriBeCa calls it "ambush marketing," not "guerrilla marketing," and the goal was to create a "Wahoo Effect."

I'm not really sure what "Wahoo" is ("Yahoo" without the awkward "Yang" association?), but maybe it has something to do with how people open their mouths and make no noise when they see something like, say, a car smashed by a giant tennis ball.

Via the hip cats at in:fluencia.

by Angela Natividad    Jun-26-08    
Topic: Brands, Events, Good, Guerilla, Strange, Video



Image Fulgurator Could Slip Ad Messages or Mascots into Picturesque Statues, Portraits, Landscapes

image-fulgurator.jpg

I knew this webmaster who was out in the forest one night with her digicam, taking shots of the landscape, when suddenly she realized there was something in the picture that wasn't there in real life.

"It was a UFO," she insisted, "just floating in the sky, perfectly still. And I could only see it in the photos I took."

I called bullshit at the time. But since then, Julius von Bismarck -- a seriously Che Guevara-looking dude -- invented the Image Fulgurator. It senses when a flash goes off, then projects an image onto the pictures people took.

See it in action.

more »

by Angela Natividad    Jun-26-08    
Topic: Good, Guerilla, Strange



JWT Uses 'Mad Men' DVD Set to Wank Off

mad-men.jpg

JWT plans to run a spot in Mad Men's upcoming DVD set, spelling MAD MEN out with letters and logos from its client roster. Tagline: "Making brands famous since 1864." See it right here.

"All I'm looking for is a nod of the head and recognition for what JWT is," CEO Bob Jeffrey whines. Which begs the question: from who?

To answer that riddle, AdWeek gleaned perspective from Chris Vollmer, a Booz Allen-based media guy: "It's an industry play rather than a consumer play, because I can't see how it would make sense to a consumer."

Aww. JWT needs a shoulder-punch from its peers. Before leaving work today, call your nearest JWT creative and tell 'em you really like what they're doing with, I don't know, Kit Kat.



It Ain't Police Academy, But the Hijinks Could Cost You Your Soul!

priest-academy.jpg

The three consciously-casual males at left aren't new contenders for The Bachelorette.

They're competitors in Priest Academy, a French web-based reality show brought to you by the humble servants of the Besancon diocese.

A source in France said the premise behind Priest Academy is to encourage more men to become priests because there's apparently a shortage. Adrants reader Olivier Mermet, who sent us the link, exclaimed, "And do you want to know the worst about it? This is F***in' true stuff!!"

Indeed. The first episode, which debuted on June 12, generated 90,000 views.

For more social media fun and games with your immortal homeboy Jesus, check out the Pope blog. And hey, it's never too late to score one of those rad WWJD wristbands.










Featured FREE Resource: