On behalf of Unilever, Arnold New York hooked up with YouTube sensation Grace Helbig to create a video promoting St. Ives Fresh Hydration Lotion Spray. So far, the video has achieved 113,000 views since its launch February 24.
It's also got 13,000 likes and over 1,000 comments. In addition, Grace's 5:40 "Behind the Scenes of My St. Ives Commercial" video has received just upwards of 150,000 views. Not blockbuster numbers but not too shabby either.
The next time you host a party, don't be surprised if a Glad-branded troupe consisting of cheerleaders, acrobats, fire breathers and stilt walkers appear to liven things up. Glad has teamed with three lifestyle bloggers to host parties at which the Glad-branded troupe will show up.
It's all to promote the brand's Black Bag line of trash bags.
Finally! A law firm ad that gets out of the conference room and actually shows some creativity. Working with Grey's Hispanic agency, Wing, the Law Offices of Esteban Gergely, is out with a campaign that touches upon the common online practice opf attempting to erase one's history when things don't go so well in real life.
With more than four decades of success, the International CES reaches across global markets, connects the industry and enables consumer electronics innovations to grow and thrive. Every year CES draws attendees from around the globe ready to do business.
When it comes to introducing new products and services, start-up businesses must focus on distinguish themselves and their products from similar companies.
It is crucial to explain why should people choose you. As we believe in explainer videos, we went through the websites of this year's exhibitors to see how often and how well they are using their explainer videos.
Explainer video company Easy Explain Video has created a list of what it believes to be the ten best explainer videos of 2013. And, thankfully, they've taken a look at all explainer videos, not just the ones they created. Likely, you haven't heard of any of the companies on the list except for McAfee. Then again, that's the whole point of an explainer video; to introduce and explain new concepts and companies.
On the list are Quad, Kompoz, CrazyEgg, McAffee, VistaOneSolutions, Kurzgesagt, Heart Research Institute, Skin of Steel, Sundstedt and SilverRail.
In this Havas -created holiday greeting from Dos Equis' Most Interesting Man, we learn of an experience he had with a very stubborn donkey and his desire to have the recipe for the egg nog the donkey's owner made for him. It, of course, contains beer. Dos Equis beer to be precise.
Below, enjoy the holiday video along with the recipe.
So Brazil is hosting the 2014 FIFA World Cup and Itau Bank, with help from Agencia Africa, put together this epic (seems to be the word of the day today) video, entitled The Great Transformation, that shows the entire country of Brazil becoming encased inside a giant stadium.
Brazilians gleefully welcome the encasement. We're not sure we'd like a giant wall around our country. Hopefully the walls aren't patrolled like they are the walls surrounding Raccoon City.
Yea, we know this is a metaphor. And yes, the film is beautifully shot.
In this epic, movie trailer-style four minute video from Samsung, we are led to believe that aliens don't really want to take over the world. They just want us to round up the world's best futbol players for an interstellar game of epic proportion upon which the outcome of the earth rests.
It's a bit melodramatic but hey, the world loves its futbol and, apparently, aliens know this and have descended upon the planet Independence Day-style for what will someday be known as the Universe Cup.
Intermodal transportation. Perhaps you've heard of it. More likely, you haven't. But you know exactly what it is. It's a shipping system that uses those big containers you see at various seaports that make their way from ship to shore to truck to train carrying contents that, ultimately, end up in your home. Like washing machines, jeans, beverages, light bulbs, refrigerators, computers and basically, well, most everything.
From the inlaws to the cooking to the children, there's plenty of things to sort-of enjoy about the Christmas holiday and UK-based Hiscox Insurance wants to make sure we fully appreciate each and every one of them.
Working with The Viral Factory, the insurance brand has created a video entitled The 10 White Lies of Christmas. Witness as a beleaguered husband and father endures the trials and tribulations of the holiday season.