In this case study from SwitchVideo, a company that develops explainer videos for barnds, the company shares how the creation and use of an explainer video increased online conversions 20% for search marketing company Ibenta.
In the whitepaper, SwitchVideo takes you through the process of how it goes about creating a video including brand messaging, character development and animation.
Download this whitepaper now and find out how your brand can increase conversion with video.
Dollar Shave Club, which recently introduced a whole new way for men to buy razor blades, has introduced One Wipe Charlies. Yes, butt wipes for men. Apparently, it's a thing. That thing being men wiping their ass with wet baby wipes instead of toilet paper.
Capitalizing on that trend, and furthering his quest to "own the bathroom," Dollar Shave Club CEO Michael Dubin is out with another crazy, poop joke-laden promotional video which he, of course, refers to as "number two."
All manner of bear shitting in the woods humor ensues.
more »
Platige Image is very pleased with it recent Silver CLIO win for CD Projekt RED's Cyberpunk 2077. As they should be. It's an epically orgasmic imagining of the new game which will be released in September.
The silver CLIO is the latest coup for Warsaw based creative shop, which recently opened a new branch in New York. Of the win, New Yotk Managing Director Julian Cdae gushed, "This CLIO is a testament to the skill set that defines Platige Image's team, especially with such fierce competition from the best studios out there. We are revved up to serve the US market with similar projects built with our ingenuity, technical innovation and competitive rates covering all aspects of postproduction."
more »
When you first begin watching this promotional video for Matinee, an epic party held at famed Ibiza nightclub Amnesia, you aren't really quite sure what's happening. At first, it appears you are watching a video game promo. Then it appears you are watching an ad for the energy drink, Ibizious. Then, when the scene zooms out and you realize everything you have just seen occurred inside the shorts of some hot chick, you just toss your hands up and go along for the ride.
Once you're outside the hot chick's pants, the whole things becomes an epic ode to the 90's complete with Thriller's zombie dancers, guys in muscle shirts, girls in high waisted shorts, all fueled by pulse pounding electronica.
more »
While this Pure Storage video follows Dollar Shave Club fairly closely, it's really two minutes of waiting for something that's actually funny to happen. Sadly, it never really happens. Which doesn't necessarily make it bad. It's just not as good as it could be. Capiche?
more »
Following in Dollar Shave Club's footsteps, online wine retailer NakedWInes is out with a video that touts the retailer's frugal methods of operation which allow for offering the consumer better wine at cheaper prices.
It's like a Genie came right out of the bottle.
more »
You've probably run into people like this before. And it's always an awkward encounter. Because you know they have are just whacked in the head. But you are kind and politely listen as they spout their inanities.
Like the guy in this Samsung commercial who thinks his stuffed animal dog is real. That is, until he saunters by a Samsung Premium Monitor -- with its super awesome, life-like picture -- and realizes he might want to have his head examined.
more »
You've gotta love these corporate videos that "leak" their way into the pubic. The latest, sent to us by a reader, comes from Microsoft which is out with a video that pummels Google's Chrome for its ubiquity, a quality Google has been touting as a positive.
more »
As a follow up to its beautiful From Love to Bingo which told a story of love in 873 pictures (and has received over 2.6 million views to date), Getty Images is out with 85 Seconds, a video that uses 105 video clips to tell an equally emotional love story.
The video, which tells the story of couple who meet as children, separate after graduation and then reunite as adults, touts the fact Getty has 63,113,983 seconds of video on hand for marketers
more »
- Microsoft Windows 8 is beautiful and fast...and really, really strange according to these Asian commercials.
- Ladies, Brayola wants you to snap a pic of your bra for the world's viewing and judging enjoyment.
- It's like an Old Navy ad except for bikes.
- Check out how Mullen Chief Innovation Officer and Boston University's College of Communication Professor Edward Boches had his class create a book in three hours.
more »
|
