Lady Lashes Out Against Ubiquitous Yogurt Advertising

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We take it for granted that most ads are full of shit most of the time, but every once in awhile you need to take a whole industry to task. This video does that for the woman-targeting yogurt peddlers.

"Yogurt eaters come from every race, but just one socio-economic class: the class that wears gray hoodies. It's that 'I have a Masters, but then I got married' look!"

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Aygo Does 'Night at the Roxbury'

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So when Will Ferrell and Chris Kattan did it in A Night at the Roxbury, it was kinda catchy. When two Belgian dudes (ok, actors Ryan Northcott and David Hayson) do it for Car Dance Party Simulator - created by Happiness Brussells - for the Aygo, it's not quite the same. Oh it's weird and mildly entertaining but lacking that Ferrell/Kattan vibe.

Of course, if you don't like these guys you can check out all the other submissions which are equally as goofy.

Still. I watched it three times. Clearly, I have a problem.

by Steve Hall    Jun-10-08    
Topic: Consumer Created, Strange, Video



Probably the Best Viral Appeal Segway's Had in Forever

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Make the Logo Bigger sent us this ouch-inducing video of some woman falling facefirst off a Segway. It's sort of amazing.

Oh, and here's some help for those confused about the "faceplant" reference.

by Angela Natividad    Jun-10-08    
Topic: Consumer Created, Online, Video



More Fun Here is Actually Not Very Fun

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MGH, Inc. put together this vintage-style ad for Ocean City, Maryland. In it, Mayor Meehan of Ocean City -- who looks a lot like William Shatner -- tells you the ocean will evaporate in one billion years.

...And that's why you should book a trip to Ocean City NOW! *insert laugh track*

Le yawn, dude. But apparently the ad has many appealing layers (including use of the Mayor). One of the YouTube commenters observed that the ad was done in the style of the fictional LOST Hanso Foundation. And another person thought the ad had a GEICO feel.

See the Ocean City promotional site, More Fun Here.

by Angela Natividad    Jun-10-08    
Topic: Promotions, Strange, Video



Search Engines Sipped, Hitler Plays Hillary, Boston Gets Fish-Faced, Charney Pushes Package, Hello Kitty Gets Stuffed

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- FunAdvice mashed up top search engine and soft drink brands, under the premise that search engines today inspire us the way colas once did. Hrm.

- Hitler plays the fated Hillary in this emotional Nazi interpretation of the Clinton/Obama nominee race. The best part is when he shouts "The DNC has thwarted my destiny!" while the women tremble in his midst. It wasn't as funny as Hitler Gets Banned though.

- Legal Sea Foods' "Fresh Fish" ads piss off the easily-rattled Bostonians. The MBTA decided to pull the ads after Green Line workers took offense to them. (Some ads said things like "This conductor has a face like a halibut." Touchy much?)

- Penis advertising gets you everywhere. Especially if you're Dov "The Colonel" Charney. Horrors.

- Build-a-Bear Workshop is partnering with Sanrio to let kids build Tropical Hello Kittys. "Tropical Hello Kitty's sun-kissed look is perfect for summer and we're certain that she'll be a big hit," says Dave Marchi of Sanrio. But will that sun-kissed pelt betray her age?



She's Got Junk Mail and You Don't Want It

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So a mail delivery temptress shows up and your doorstep and says, "I've got some mail here. Where do you want me to put it?" Do you grab the mail, throw in on the ground then grab the girl and throw her on your bed?" Perhaps you do if mail isn't a bad thing but in this case it's junk mail and it isn't something you want to catch.

This being an ad for junk mail reduction service, ProQuo, you don't have to worry about catching anything from the mail hottie and you can proceed with the throwing her on the bed part of your day worry free.

There's more videos like this here.

by Steve Hall    Jun- 9-08    
Topic: Video



Rock Fight, HKM Merge to Form Hello & Co.

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Hello & Co., the lovechild of two merged production companies, tapped Crush, Toronto to promote its debut.

The result was this animated film, where a bunch of Lemming-like squiggly-folk plop signs marked "Rock Fight" and "HKM" onto the base of a radio tower. Then the signs melt together to form Hello & Co.

Which is pretty much what happened in real life.

See Hello & Co.'s list of directors. (What's going on with the technicolor dream-fonts?)

by Angela Natividad    Jun- 9-08    
Topic: Promotions, Video



Samsung Drag and Drops Perfect World

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Samsung's got a new video out promoting the life-altering power of the Samsung F480's drag and drop screen. In the video, a dude tries to create his perfect world. On the beach. In the mountains. In the desert. On the moon. Until he realizes maybe his home is the best plave to, well, call home. Of course, there are cheerleaders. Viral Factory created.

by Steve Hall    Jun- 6-08    
Topic: Brands, Good, Video



You Mean Behavioral Targeting Doesn't Make You Go 'Booyah'?

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Q: What's worse than hearing Kathy Lee Gifford say "Bling bling bling"?

A: Hearing a professional voice over artist say "Booyah for Boolean!" And you can thank Revenue Science for that little sphincter crunch you just did.

by Angela Natividad    Jun- 1-08    
Topic: Online, Promotions, Strange, Video



That Wii Fit Video? Hot But Not A Nintendo Marketing Effort

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So a guy films his girlfriend wearing nothing but a t-shirt and underwear tantalizingly gyrating her hips while playing Wii Fit and, poof, instant YouTube stardom. Nope, It's not a marketing stunt from Wii but it did come from a guy in advertising, Giovanny Gutierrez, director of interactive marketing at Miami's Tinsley Advertising. And, and, and...his girlfriend, Lauren, also works in the business. Neither, however, for Nintendo in any capacity.

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by Steve Hall    May-30-08    
Topic: Agencies, Brands, Good, Racy, Video, Viral










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