Loaded Pizza Pops Burst When Provoked

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To show consumers their wannabe Hot Pockets are loaded with pizza stuff, Pizza Pops enlisted Cossette, Toronto, which got some boys that remind us of Smosh to star in these spots, Woodchipper and Campers. In each, the boys get a Pizza Pop to explode -- with results that would make Wes Craven beam. (Guess this whole dumbing-down-for-YouTube thing isn't over yet.)

The spots drive traffic to www.PizzaPopsareLoaded.com, which was hijacked by Citizens Against Pizza Pops, which is actually located at www.PizzaPops.ca. It has testimonials from people with pizza guts on their faces.

And that's about it, really.

by Angela Natividad    Mar-14-08    
Topic: Campaigns, Online, Video



Oh Look! Abercrombie & Fitch Does Nudity. How Novel

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OK, OK, we'll cover it. Geez. Just because all everyone thinks we write about here are boobs and booty doesn't mean we're always going to cover the latest nudie film from Abercrombie & Fitch. But, since you beg, we aim to oblige so here it is in all it's NSFW glory.

We could comment on how it degrades human morality or how, conversely, it celebrates one of the most normal human states we know, nudity, but we're not going to burden you with endless pontification that would amount to nothing more than endless babble. Speaking of endless babble, have we reached our word count so this text will properly wrap around the ubiquitous (obligatory?) racy image we've included here for you?

by Steve Hall    Mar-13-08    
Topic: Brands, Online, Racy, Video



One Reason Why the 'Net is No Place for Hobbits

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Imagine if the characters of Lord of the Rings had internet, mobile phones and ... Yahoo Messenger and Mail?

The journey would probably look a lot like this video by Pod Design, Lexington for Yahoo. More hack-jobs of your favourite films to come, probably with a similar premise, hopefully funnier. In any case, it's a neat way to showcase Y! chat's many merits. You know: spinning smileys, green fonts... bleh.

by Angela Natividad    Mar-11-08    
Topic: Brands, Campaigns, Spoofs, Video



PR News Channel Launches 'YouTube for Businesses'

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...and it looks slightly left of lame. But we can see how, in the farfetched event it were to catch on like wildfire, the site would make useful Channel 6 fodder. See featured videos, including Back to School Diet Tips and (grimace) Dangers of Cigar Smoking.

by Angela Natividad    Mar- 9-08    
Topic: Online, Promotions, Video



Giant Ideas' Giant Ideas Could Use a Ginormous Trim

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To promote its agency at a local ad awards show, Giant Ideas produced a self-promoting parody of the Cloverfield trailer.

It might have been funny if it weren't actually longer than the original. Because come on, guys. TWO MINUTES of mostly bad party footage? We would've gotten the joke inside 30 seconds, easy.

by Angela Natividad    Mar- 9-08    
Topic: Agencies, Spoofs, Video



MySpace Launches Safety PSA

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You can debut all the privacy controls you want, but there's nothing like a generic safety PSA to show the feds you mean business.

See "Don't Stop the Dialogue," produced by Big Fuel for MySpace. It will run on iKeepSafe.org and MySpace Safety along with featured safety tips and a soothing message from CSO Hemanshu Nigam.

Chill effect much?

by Angela Natividad    Mar- 6-08    
Topic: Cause, Online, Social, Video



Divinity Metrics Measures Brands' Online Video Presence

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Divinity Metrics has put together a chart measuring the top 20 brands in online video. It will be updated every week. At first we were gonna compare it to the AdAge Power 150, a measuring stick for the top media and marketing blogs, but it's not really like that. It's more like the Dow Jones.

more »

by Angela Natividad    Mar- 5-08    
Topic: Good, Online, Research, Trends and Culture, Video



Volvo Goes Webisode Way, and ... Ew.

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Make the Logo Bigger just introduced us to Mr. Robinson's Driving School, an online webisode campaign for Volvo that somehow bombs harder (and more expensively?) than when Tide did it.

We would rather watch Charlie Bit Me! 9.8 million times than sit through this working class wannabe-Isaac-Hayes crap even once.

by Angela Natividad    Mar- 5-08    
Topic: Best, Brands, Online, Video



Huge Breasts Are Back. This Time to Sell Lip Gloss

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VH1 Charm School participant Saaphyri (and her hefty breasts) are gratuitously front and center in a new video promoting her line of lip gloss called LipChap. In the video, Saaphyri slithers, coos and teases as the camera glides over her making sure every inch of her curvaceously bootylicious body is admired with the intensity of a 14 year old boy at a wet t-shirt contest.

more »

by Steve Hall    Mar- 5-08    
Topic: Celebrity, Racy, Strange, Video



Toyota Highlights, ACDelco Moves, Airborne Pays, Facebook Poked

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- This Canadian spot for Toyota's Matrix has fun envisioning a day full of potential as highlighted by the vehicle's headlights.

- While this happened back in late January, we thought we'd share the news that as part of an agency consolidation, GM has opted to move its ACDelco account, with Campbell-Ewald since 1917, to Publicis Groupe on May 1.

- Facebook gets poked! Right. Facebook backlash YouTube-style.

more »

by Steve Hall    Mar- 5-08    
Topic: Agencies, Brands, Commercials, Policy, Social, Spoofs, Video








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