McCain Gets will.i.am/MoveOn Treatment, Except without the Love

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MoveOn.org is circulating this satire of will.i.am's "Yes We Can" Obama video. This time, the candidate in the spotlight is the apparently war-mongering Maniac McCain.

Nice to know the young, liberal and convicted have learned the art of killing with irony. But okay, McCain was totally asking for it when he went all-out with the "Bomb bomb Iran" song. (WHAT WAS HE THINKING?)

by Angela Natividad    Feb-12-08    
Topic: Cause, Online, Political, Spoofs, Video



Forget Sandwich Boards; Why Not Wear Video?

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"If you wear it, they will watch." That's the premise behind the concept of wearable video (patent pending).

The business plan is simple enough: just slide a video vest onto "brand ambassadors," a winning euphemism for "leggy girls in bikinis and/or short skirts walking around with audio/visual torsos." Big upgrade on ye olde standby.

Online testimonials included "Hey, cool" and "I was drawn to her."

...Yeah.

by Angela Natividad    Feb-12-08    
Topic: Guerilla, Human, Outdoor, Packaging, Promotions, Video



In Down Time, Stun Media Dabbles in Music

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Stun Media, the people that did the Silver Jeans spec spot we liked so much, just completed a music video for Paul Price's Her Planet.

It was done on a shoestring budget but is actually quite pretty. The money was spent sticking to one theme instead of trying to jam a menagerie of wild ideas into the frame. We think that takes guts and is good for brand recall. (Consider the schizophrenic big-budget alternative.)

by Angela Natividad    Feb-12-08    
Topic: Agencies, Video



Giant Fake Boobs? Hmm, Must be A Viral

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"Please find the attached viral." Seriously? Seriously? Could that be any more 2006? Or was it 2005? Wake up people! For those still asleep, let us offer a bit of help. Repeat 300 times, slap yourself on the forehead, repeat. "A viral is not a viral until it has become a viral. Viral is a result, not an intent. Just because I call something viral does not mean it will become a viral."

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by Steve Hall    Feb-11-08    
Topic: Opinion, Video, Viral, Worst



Osama Bin Laden Video Promotes Fashion Brand

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We've seen the many directions in which fashion brands travel to promote their wares. We've had Dolce and Gabanna toy with rape. We've had target employ holographs. We've had Nolita use an anorexic French actress to sell its wares. We've had Wrangler spread fashion mannequin around Paris. We've had hottie-wear promoted with voyeuristic videos. We've had former Russian leader Mikhail Gorbachev hawking Louis Vuitton. We've had Sisley doing, well, anything and everything that has to do with sex to call attention to its fashions.

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by Steve Hall    Feb-11-08    
Topic: Celebrity, Strange, Video



It's the Regulation Eco-Take on Valentine's Day!

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Because no holiday is legitimate until it gets its own eco-spin, feast your eyes on Winterwarm by Superhero (with assistance from photographer Richie Hopson).

The premise: don't use heating this winter; hug gratuitously and NEVER LEAVE BED!

The shirts were donated by American Apparel. We didn't get why they kept changing colour at first but then we read they're supposed to be thermometers. Get it?

And in the event that you actually care, the couple really is a couple. Their names are Angeliki Chatzi and Konstantinos Dagritzikos.

Cute. In a we-don't-live-in-sub-zero-temperatures sort of way.

by Angela Natividad    Feb-11-08    
Topic: Cause, Online, Video



Kit Kat Livens Up Cubicle Workers Depressing Day

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JWT France has created a spectacularly engaging three minute video that encapsulates the life of a lowly cubicle worker, the mocking he receives from his coworkers, the glowering he receives from his boss and the relief he receives when he takes a break to grab a Kit Kat.

In the video, our lowly cubicle worker leaves behind the taunting co-workers, the menacing boss and even the office hottie (who the animators clearly had fun creating) for a life atop his office building which has grown to spacious heights offering a view of a solar system full of, yes, Nestle candy.

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by Steve Hall    Feb-11-08    
Topic: Creative Commentary, Good, Video



Dutch Elderly Make Naked Protest of Rotating Homecare

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Adfreak pointed us to this homecare ad for the Dutch Socialist Party. In it, an 86-year-old woman undresses for the camera eye to demonstrate displeasure with the government's new policy of rotating personal helpers amongst the elderly.

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by Angela Natividad    Feb- 8-08    
Topic: Campaigns, Cause, Human, Policy, Video



Ripped Abs, Bikinied Bodies Celebrate Positives of Global Warming

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There's no reason the debate over global warming has to center on films created by former vice presidents when it can include guys with six packs and girls with impossibly hot bodies. That's the direction LAVA Communications' Steve Hirst took with a new Australia-based campiagn he's placed on the social campaign site GoShout.

The campaign's video depicts winter in the year 2079. While one might expect to see bleak, snow covered imagery, we, instead, are presented with what turns out to be a pool party complete with bikinied booty and bare chested six packs. Because, ya know, global warming has eliminated winter.

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by Steve Hall    Feb- 8-08    
Topic: Good, Racy, Social, Video, Viral



Salesgenie Pulls, Potatoes Porn, Pedophilia Bloodied

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- While Salesgenie has pulled its Panda ad, Salesgenie CEO Vin Gupta told The New York Times, "Pandas are Chinese. They don't speak German."

- A campaign for the UK's NSPCC gets bloody with ad to curtail pedophilia and child abuse.

- Freakishly long beard, nature video and tearful wife come together in support of Panasonic's beard and hair trimmer.

- The story of Adidas' Adi Dassler is told in an animated video.

- If you like cheesy porn video and potato chips, you'll love this NSFW ad for Aminkia Chips.

by Steve Hall    Feb- 7-08    
Topic: Commercials, Racy, Video








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