This ad is for UbiSoft's RayMan. For reasons we don't understand, a burping bunny invades the real world and gets lazy couch-welded human beings to get off their asses and pour shaken carbonated drinks into their mouths.
It was on the front page of YouTube and we've watched it at least eight times already. This does not bode well for the future of the world.
Only in Singapore might you find a senior management video this square. Meet the heavy-hitters of Singapore's Media Development Authority.
With opening scratches that would make DJ Hi-Tek blush like a prude, the personal embarrassment generated by watching it is probably experienced tenfold by its participants -- in particular, the one dressed like Superman.
Steve's terrifically bewildered response: "Is it funny? Is it sad? Is this the new way to promote a country? Is it just the accents? Is it that Asians look just as out of place as white guys that rap?"
Speaking of Smirnoff's Tea Partay, where my WASPs at?
We used to have a friend who, when trumped by life, would look up at the sky and say, "Sun, stop shining out of my ass; it burns." We thought this expression originated with him, but apparently Greenpeace has heard it too.
The spot promotes energy efficient light bulbs (do they stink like we now imagine them to?) and was put together by Park Village London for Escape Partners. Directed by Sven Harding.
Taking a cue from orgasm site Beautiful Agony, French condom company King of the Condom has released its final two minute video of a woman in the throes of a lengthy orgasm (real or fake, you decide) in support of World AIDS Day.
King of Condoms will offer a lifetime five percent discount to anyone who buys condoms on World AIDS Day, December 1, and will donate the proceeds from the day to AIDS group Association Sida Info Service.
As long as they're fairly decent, we like promotions that really do nothing, stand alone by themselves and could be used for just about anything. In fact, unless someone told you, you'd have no idea these things actually promoted anything. Thankfully, we have PR people to inform us of these things.
This two minute video features Mom aka John Roberts. Last year, he blathered on and on about a Christmas tree. This year he's blathering on and on about, well, nothing at all...other than to promote the HBO Comedy Festival...which we would never have known unless said PR person informed us. Thanks for that.
Not cute. You mean we have to go through it twice? And apparently the second time around yields less pleasant fruit than the first time -- which generously bestowed us with about an inch in a half of boobage.
This is part of Philips' ongoing Shave Everywhere campaign.
Dooce, the go-to blog for pink slip-toting bloggers and bad-ass baby's mamas, pointed us to this boardroom parody about comment flame wars.
It's worth a few LOLs, especially when the spam starts getting involved.
Tomorrow on VH1, MTV and Comedy Central, among others, Converse will be launching the first leg of "Disruption."
Guided by Anomaly, the campaign consists of nine :15 and :30 spots that marry "disruptive" -- or at least interesting -- messages to a passel of new artists.
We dig its simplicity, lack of major time investment on users' parts, and the jam-pack of little factoids. For a taste, see Three Chords. It's powerful, in its own little way. The featured little girl is from a band called Care Bears On Fire.
A contender for the Velvet Underground? Why not -- at least post-Nico.
Over the course of this online video for Samsung, we got uncomfortably intimate with a hairy stranger's body. And so did somebody with a ballpoint pen.
Sketchy feelings aside, "How We Met" is a story about how two lovers met. It's part of Samsung's Zoom in to See effort. According to The Viral Factory, it's earned 31 YouTube honors and has been favorited 9,646 times.
Guess Samsung felt the need to bust out with the YouTube numbers after LG got all competitive with theirs.
Anyway, cute spot. We would never have guessed it was a teaser for the G800 camera phone (with "unique 3x optical inner zoom," OMG!!!11111), and well, neither would we have cared.
OK, then. Here it is. Ribs, heels, S&M, horses, hot babes, bikinis, short shorts, human burritos, mud wrestling, French maids, bubble baths, sloth...David Spade and, yes, Axe.
It's weird. It's fun. It's Axe. We'd expect no less.
It's all part of a video competition Axe did in partnership with College Humor.