Playtex Airs Bunch of Bra-Sporting Bloopers on YouTube

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Look: a bunch of women making noises. And they seem to have forgotten their shirts. See more at the Playtex Fits YouTube channel.

One actually pulls a harmonica out of her bra and starts to play it.

Until we did more research, we thought these (bra) ads were for tampons. Boy were we confused.

If you happen to have a funny bra story lying around, you can upload it here.

by Angela Natividad    Oct-30-07    
Topic: Brands, Online, Promotions, Video



SF Zoo Uses Word Associations to Drive Traffic to Animal Kingdom

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This simple three-note spot convinced us, in just 10 seconds, that we need to visit the zoo.

Badly.

And you probably do too. Props to Fresh Creation for pointing it out.

by Angela Natividad    Oct-26-07    
Topic: Commercials, Good, Promotions, Video



Lufthansa Highlights Cultural Rumors With Video Contest

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Lufthansa has launched RumorTravels, a campaign which highlights the prevailing stereotypes about countries around the world and why "You'll never know if you don't go." In several videos, countries such as Sweden, Germany and France are imagined by would be travelers.

There's also a contest which encourages people to submit rumors about a foreign country in the form of a video or a story for chance to win two round trip tickets from the U.S. to anywhere in Europe. We'll take Sweden.

by Steve Hall    Oct-26-07    
Topic: Campaigns, Good, Promotions, Video



Anti-Smoking Campaign Offers Products to Make You Gross

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Today, the European Union has launched an anti-smoking campaign consisting of several videos that highlight the nastiness of smoking such as brown teeth, gray skin, raspy voice and smoky stench. Several videos mock these side effect of smoking by making them the price of entry and acceptance by creating products that actually create these side effect.

A man who tries to enter a saloon is turned away until he used a product that browns his teeth. A singer's producer doesn't like what he hears until she sprays her through that makes her sound like an old lady who'd been smoking for 40 years. A woman who looks too healthy uses skin cream to mask her skin with a seemingly more attractive gray color.

more »

by Steve Hall    Oct-26-07    
Topic: Campaigns, Good, Online, Video



Hangman Studios Pulls Pr*ck Out for YouTube Audience

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Hangman Studios is an interesting company.

Why do we say that? Because we just watched Pr*ck, a stylish, gratuitous piece of self-fellating would-be viral production.

It's circulating YouTube -- or at least making a valiant effort to -- as we speak. The idea is to position Hangman as a "glossy, artistic alternative to the lo-fi joke-oriented virals that saturate online marketing whilst reflecting our offbeat and alternative tastes."

more »

by Angela Natividad    Oct-24-07    
Topic: Agencies, Online, Video



India Gets Weird With Condoms

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Maybe it's because it's India. Maybe because it's just plain goofy. Maybe it's just Bollywood gone Madison Avenue. Maybe it's just...oh, whatever. Just watch this weird educational video about condom usage from Nrityanjali Academy, Secunderabad, Andhra Pradesh, India.

by Steve Hall    Oct-24-07    
Topic: Strange, Video



Sunsilk's Hairapy Lovebites Series Actually Interesting

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Here's the next round of Sunsilk's Hairapy Lovebites series in which women discuss important issues such as how to plan for a puppy shower, whether or not it's appropriate to show your boobs off at work, the social status of a pedicurist, how a great haircut can cure all of life's problems and how the perfect guy is, without doubt, always a figment of one's imagination.

We watched all five episodes all the way through. That, my friends, is a better endorsement than any paragraph full of pointlessly fawning rhetoric. It felt like a TV show, not advertising. Yet, we clearly knew it was from Sunsilk. OK, OK. So we already knew that because the vids were sent to us by Jun Group Productions. But still.

by Steve Hall    Oct-23-07    
Topic: Campaigns, Good, Video



Perfect Vid for Geek Nostalgia -- Right Before the Crying Jag

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At first we thought 4:30 for an online homage was way too long, but after the first few seconds of The Internet Stars are Viral we leaped up repeatedly and went "ohmigod!" like a bunch of kids. It includes: ask a ninja, Miss South Carolina, the Western Whoppers campaign, Vote for Pedro, the Sony Bravia bunnies, the Thriller prison dance, LonelyGirl15, o rly? bird, Chris Crocker, i love bees, box in a box...

Neat stuff from Cakke. But hey, where's how do I shot web?

by Angela Natividad    Oct-23-07    
Topic: Online, Video



MS Fam Bam Introduces Monta Ellis to Fast World of Product Promotion

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To endear a "rising star" to the hearts of jaded Warriors fans, 72andSunny, LA gives us "Who is Monta Ellis?" for And 1.

Picture a grip of :30 and :15 second home videos of people unpacking your every childhood accomplishment. That's what this campaign is for Ellis, the point and shooting guard of our home basketball team. Filmed during a family reunion in Mississippi, the effort shines brightest when Ellis himself ruminates over his childhood tennis trophy and calls himself cold vicious.

Watch Quickness here. It's loaded with speculation among family and friends about where the kid got his slick from. You can almost feel that Mississippi heat. And while we still don't know too much about Ellis, we have a broader understanding of David Banner's state spirit.

by Angela Natividad    Oct-22-07    
Topic: Celebrity, Good, Promotions, Video



Iceland Gets in on Last Supper Ad Scandal

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Iceland doesn't want to be left out of the whole Last Supper ad scandal thing so here we have yet another ad that plays with that final meal. In this ad, Jesus is looking for Judas because the Last Supper is about to begin. In the commercial, Jesus gives Judas a call on his Siminn-powered Sony Ericsson 3G video phone and asks him where he is. The two converse using the phone's 3G-powered video capability. Come to find out, he's telling jokes to a few men and, because our biblical skills are sorely lacking, we don't know whether this ad is supposed to be funny or offensive. Or, that it's just bad. You tell us. EnnEmm Advertising created the spot.

This commercial comes right along with the controversial Folsom Street Fair ad which created a version of the Last Supper with semi-nude men and women along with bondage and sex toys. Miller Brewing was embroiled in the controversy for its sponsorship of the ad. Some call it blasphemy. Others label it humor. We just get a kick out of the media frenzy these things create.

by Steve Hall    Oct-22-07    
Topic: Commercials, Strange, Video








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