Canadian firm Desjardins General Insurance draws the young and fickle to its microsite Geared4U by using weird little amateur-style spots like this one, which features a car that crumples up before its owners' eyes. Try explaining that to mom and dad.
The work comes courtesy of Youthography, whose name just screams "GET YOUR GEN-Y HERE!" But there's dignity in a well-chosen euphemism, isn't there?
Okay. The whole half-naked gyrating, preening chick thing? So unimaginative. Every artist's used that shtick to draw eyeballs to otherwise poorly thought-out music videos.
Here's a really awesome way to ensure your crappy single sticks out while maximizing the fullest potential of your props. Thank you Originalcast.
We should mention we have no problem with objectification in general. In fact, we kind of like it. Possibly the pseudo-'80s context, shitty hats, bad music and pretentious posturing put us over the edge. Or maybe it was the drumming over immobile breasts. Sometimes it's hard to tell.
Lonelygirl15 isn't the only girl selling out...uh...getting paid to do what she already does. Uber social connector ShareThis hooked up with Digital Influence Group to partner with YouTuber Abbegirl "to create a series of videos on how you share represents who you are." Her first video, Fashionista, has been viewed 37,000 times since its launch April 14 and points people to HowYouShare which explains how ShareThis works.
Purists might disdain this "soiling" of so-called "sacred" ground on which consumer-generated media walks but, like anything, if content is well done, sponsored or not, people will enjoy it. We enjoyed this.
Damn! Just when we thought this consumer-generated trendlet was dying down, online video network Capessa and Dawn had to go and partner to create Come Clean For Mother's Day...The World's Cleanest Video Contest. Now we have to watch random people confess to their mothers such gems as stealing wine from the fridge (oh, the horror!), eloping three months before the real wedding (that's pretty shocking), dating mom's co-worker, getting a tattoo (Angela?), Lake Acapulco cliff diving and all sorts of other mundane escapades. Thankfully Mom doesn't have to watch all these videos but she does get a year of free maid service if her kid's confession is the best. Even so, we're thinking Mom would much prefer to watch Xtra-pine's Cleaning Hunk rather than their sons and daughters copping to their adolescent dirty deeds.
Where back in the day The Cars said "Let the good times roll," vibrator maker Soft Paris says let the good times vibrate with the lyrics "you should plug it, let's all plug it" in this iPod-style commercial for the company's Oh My God-inducing OhMiBod iPod plugin sent to us by Shawn Waite. The device promises to rock your inner world Beautiful Agony-style with the pulsating beat of your own iTunes collection.
We can just hear the frantic, mid-orgasm calls to Apple tech support from the office bathroom complaining the device is stuck and won't turn off and, while admitting between orgasmic breaths of air extended periods of pleasure aren't normally a problem, returning to a meeting in full-on orgasm certainly would be a bit embarrassing. Now that's something that'd surely awake any CSR from their coma-inducing day at the office. Though this device may surely be fun for some, Ariel thinks it looks like a Tampon which we're sure is a "device" that isn't all that fun to insert or to have stuck inside.
If you want to see the dedication the English have towards their football clubs, you need not look any further than these Mother-created videos which portray the various chairmen of several football clubs behaving oddly such as donning sumo suits, pushing pudding across a field by nose, getting tattoos and enduring chest hair removal. They're weird in the English way which, to some, makes them good. Oh, it's all part of Coke's buy a player campaign.
It had to happen and who better to do it than Axe. We're sure you're familiar with Alex Tew's Million Dollar Homepage phenomenon that actually did make a million and with the thousands of other copycats that made nothing close. Now, Axe has done what it does best: find a way to work a scantily-clad babe into every piece of marketing they do with their own million dollar homepage-ish effort. While we think Smash My Viper did a similar thing better with their own collection of scantily-clad babes, this Axe effort has extended itself to answering machine foolery and a video in which a
Portuguese Brazilian model strips on webcam. This being YouTube, and not Dailymotion, she, of course, does not strip all the way down to nothing. No matter, the 15 year olds will love this one.
- PC Magazine editor in chief gives Steve Rubel an earful over a comment he made about the magazine on Twitter. Steve Rubel responds.
- Cynopisis reports, "Google CEO Eric Schmidt mentioned his company was 'very close' to releasing a new digital filtering system called "Claim Your Content" that would automatically identify copyrighted content via audio and video fingerprinting technology. Speaking at a keynote session at NAB, he claimed two or three partners are currently testing the tools. Schmidt also said that YouTube is also working on a video advertising network that will involve pre-roll and post-roll spot ads."
So here it is. The winner of the Vanilla Ice-hosted TurboTax TaxRap. Yes, if you've been hiding under a rock, TurboTax-maker Intuit put together a video contest offering $25,000 to the person who created the best video about TurboTax. And, yes, it was hosted by Vanilla Ice. Come on. Don't laugh. A guy's gotta do something after a career in white-boy rap, right?
Well, the judging's over and the winner's in. It's 28-year old Brooklyn, NY real estate investor Christian Pulfer who will take home the $25,000 in cash...well, after TurboTax determines how much Uncle Sam gets, that is. Pulfer's video can be seen on YouTube here along with the call made to him by Vanilla Ice informing him he won the contest.
While it's quite common to see people disappearing into their own world while attached to their mp3 player and busting dance moves they'd never do if they knew people were watching, we're pretty sure most don't strip while doing so. Unless. of course, they're the Sixteen Candles Geekish type like the guy in this video touting the beauty of Philips Bluetooth headphones which simultaneously connect to your mp3 play and your phone. Created by Isobar and Lukien, the video illustrates why it's best to pay at least a tiny bit of attention to your surroundings. It's also a brilliant demonstration of the product's feature.