There's nothing sweeter than a holiday pairing between a monolithic moniker and the scruffy new brand whose platform lies in user appropriation of copyrighted material.
Yet somehow Coke and Youtube make it work for their "wishcast" vGreetings, a touching dual effort to spread goodwill among mankind.
Send video greetings with Coke-oriented staples of Americana like the polar bears. And if that's just not your hype, maybe a greeting from Youtube personality Geriatric1927 is. Big ups to nalts for pointing this in our direction. - Contributed by Angela Natividad
We can't decide so we're going to ask you to help out. London-based production company created a promotional video for PUMA featuring BBOYS that's making the film festival circuit. We're told it's to support the relaunch of PUMA States. Take a look at it. We're having a hard time deciding whether this is actually something deserving of the label "cool" or if it's just another brand having a hipster orgasm.
It's logical we're not too sure what this Dentsu Canada-created spot for madamedgar is all about because we were equally perplexed when we visited their website. Either we're not hip enough to know, don't want to take the time to find out or we're just plain stupid. You tell us.
- Kid runs away from home, forgets passport, TV show promoted.
- Alex Bogusky gets his elf on over at Office Max.
- If you're going to spoof a Mac/PC ad for your holiday card, the least you could do what make it good. TM Advertising didn't.
- Joe Jaffe examines the long, slow death of the portal.
Less than one day after a set of Lego ads appeared out of Saatchi & Saatchi China which bluntly belittled major world catastrophes, a video entitled Advertising Crimes Against Humanity has appeared on YouTube that doesn't paint a pretty picture for Lego or Saatchi. The video shows each of the three ads in the series and zooms in on the Lego logo. At the end, Saatchi's China phone number is provided and viewers are urged to direct their concerns to the ad's creators whose name are provided. We've placed a call but it's the middle of the night over there and no one answered.
We're hoping these are fake ads. If not, Lego may find itself in a bit of a PR fiasco.
With the appropriate acronym, S.H.I.T, Via's Santa Hunters Investigative Team is a collection of videos that documents the agency's search for the elusive Santa Clause. It's the agency's version of its holiday card for clients and friends. Our favorite is the downloadable "We are the S.H.I.T" buddy icon.
Best Buy has done a fantastic job making it easier for people to choose the right gift this holiday season. Called the Wow Factor Finder, this website offers gift ideas based on a short survey about the person the purchased gift will be for. There is also a large collection of videos that have been placed on YouTube that detail particular products and for whom they might make a good gift. It's well thought out. It's not fancy. It's just straight forward advice many people need at this time of year.
Our friend Snake Oil Guy has a problem with ValueClick Media General Manager David Yovanno's recent announcement video for the company's video offering for publishers wondering why Yovanno:
1. Can't put on a tie for a major rollout announcement?
2. Can't afford a lavaliere mike?
3. Can't shoot in a room with no echo?
4. Can't speak slower?
5. Can't find a decent backdrop?
Indeed, it seems Yovanno spewed this out between checking his morning email and making his first sales call for the day.
That double-entendre-laden Reach and Frequency video from Elvis & Bonaparte has resurfaced, this time, on a site with its own specialized URL: www.reachfrequency.com. The seventies porn-style video about Tucker Swallow & Rockhard is full of the usual word play including our fav: the insertion order. Along with employees Buck Thrustwell, Nikki Swallow, and Candy Canal, Dan Wieden gets some interesting props in the elevator.
Where do soccer balls go when lost? All over the place, apparently. For client Submarino, agency Santa Clara produced this little ball ad out of Casablanca. We liked the whimsical song in the background because it made us think of Kermit the Frog.
Someone we know called this "yet another masturbatory effort from creatives that want to make movies instead of ads." After that we couldn't help but wonder - does that make a good ad then? - Contributed by Angela Natividad