Shit Nobody Says About Advertising

shit_nobody_says_about_advertising.jpg

This really isn't that funny but what the hell. Everyone wants there five minutes of fame on the Shit (fill in the blank) Says About (fill in the blank) bandwagon. Even Target Marketing which sent in Shit Nobody Says About Advertising which highlights, well, shit nobody says about advertising. Give it a watch.

more »

by Steve Hall    Jan-30-12    
Topic: Agencies, Video



Axe 'Cleaner' Saves Cheating Guy From Getting Caught by Girlfriend

the_cleaner_axe.jpg

We all have "those nights" once in a while. The ones that were fun while they lasted but they don't quite fit properly into our everyday life. And we all wish we had someone we could call to clean up the mess before the significant other came home and found out what it was we weren't supposed to be doing last night.

In this three minute video, The Cleaner, from Axe, we get to see what happens after a guy has a little too much fun one night and is concerned he won't be able to clean up before his girlfriend comes home.

more »

by Steve Hall    Jan-27-12    
Topic: Brands, Racy, Video



Chris Pratt Helps Sell Kinect Star Wars

microsoft_kinect_star_wars.jpg

To build buzz before the launch of Kinect Star Wars, Xbox is out with a new AKQA-created video, Dual, which stars Chris Pratt, best known for starring in the TV series "Parks and Recreation" and the movie "Moneyball. " In the video, Pratt steps in for Obi-wan Kenobi during his epic battle with Darth Vader but there's a twist at the end. And it isn't a pretty one. Or an all that exciting one for that matter.

more »

by Steve Hall    Jan-26-12    
Topic: Strange, Video



'Viral' Video Explains How to Make A 'Viral' Video

jalouse.jpg

Want to know how to make a viral? French magazine Jalouse and Matthew Frost think they have the answer. Check out this concept put into action video that clearly explains exactly how Frost plans to create this would be viral which, itself, is actually the "viral." Pretty cool. And we might actually be able to call it a viral since it's achieved almost 100,000 views.

more »

by Steve Hall    Jan-25-12    
Topic: Video, Viral



How Content Marketing Can Improve Brands' Online Marketing

foa_david_spark.jpg

This week's Future of Engagement features David Spark who heads up Spark Media Solutions and contributor to Mashable. Spark kicks off the interview explaining why content creation is so important saying, "content is the currency for social media and search."

Spark also says brands can't "market and PR" their way into content creation and social media. He advises brands that are considering content creation to focus on topics of interest related to the brand in question as opposed to simply publishing product information.

more »

by Steve Hall    Jan-24-12    
Topic: Brands, Opinion, Social, Video



Rachel Bilson Trash Talks Her Show's Detractors

rachel_bilson_doctor_rap_video.jpg

There's a few ways to promote a struggling television show. And the CW's Hart of Dixie with Rachel Bilson needs all the help it can get. But a profanity-laden Funny or Die video with Bilson front and center as a take not shit rapper doctor? Hells yes!

With help from co-star Wilson Bethel, Bilson trashes all her detractors including using former The O.C. co-star Mishcha Barton as a whipping post. Bilson does an admirable job urging us to take her seriously as a doctor. We're just not very sure the effort is going to pay off.

more »

by Steve Hall    Jan-24-12    
Topic: Celebrity, Television, Video



Doritos Saves Hot Model From Elevator Fart

doritos_supoer_bowl_elavator_fart.jpg

Although the title of this YouTube video screams, "NFL Bans Super Bowl Ad Starring Sexy Lingerie Model," we're not quite sure anyone over at the NFL actually saw this ad. It appears to be part of the Doritos Crash the Super Bowl challenge but a search fort the name of the video or its director, Max August, finds nothing.

But who really cares about all that. It's got a hot model with bulging cleavage and a fart joke. What's not to love? After all, hasn't most recent advertising gone for the lowest common denominator anyway?

more »

by Steve Hall    Jan-22-12    
Topic: Commercials, Consumer Created, Super Bowl 2012, Video



Energizer Sponsors Love Story Between Robot and Doll

robot_dol_gift_of_life.jpg

Manikako, a non-profit Filipino organization that teaches children how to make their own dolls from old clothes and recycled materials, teamed with Energizer, Revolver, Post Manila and TBWA\SMP to create Gift of Life, a charming love story about a robot who meets and falls in love with a doll.

Give it a watch. You'll like it.

more »

by Steve Hall    Jan-20-12    
Topic: Cause, Video



Guitar: A Banjo For Douchebags

tagliner.jpg

This is probably not the way you want to imaging yourself coming up with your next tagline but New York comedian Kevin Froleiks is certainly having fun with it. Hopefully none of his taglines will ever see the light of day. Except, of course, for the douchebag one.

more »

by Steve Hall    Jan-20-12    
Topic: Strange, Video



Author Inventively Flings Made Up Curses to Pimp Paperback

simon_spurrier_book.jpg

We've seen some pretty interesting work from the publishing industry over the past few years but this recent video from author Simon Spurrier whose novel, A Serpent Uncoiled, didn't sell to well when it first cam out is quite unique. It's an onslaught of ingeniously made up swear words to illustrate his anger over his book launch falling flat and to shamelessly call attention to the release of the paperback version. Great stuff! Give it a watch.

more »

by Steve Hall    Jan-19-12    
Topic: Video








Stanton Optical


Featured FREE Resource: