Morality Testing Web Series Promoted With Killing Game

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The Booth at the End is a 62 episode web series that tests the moral fiber and fortitude of its characters. Xander Berkley stars is the main character and sits at the booth at the end of a diner. People come to him with things they want: a parent with a sick child, a woman who wants to be prettier, a nun who wants to hear God again.

For a price, Berkley can make these desires come true. In exchange for what they want, these individuals must sacrifice their morals and perform tasks they otherwise wouldn't. They may be asked to set off a bomb, rob a bank or kill a child. They then must return to the man and describe every step in detail. As the characters' tasks begin to overlap, complications ensue. But the man never forces anyone to do anything.

Promoting the series is an online game called Can You Kill which requires the player to shoot a person and then explain why they shot the person when they did. Once the mission is complete, the reason can be tweeted or shared on facebook.

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by Steve Hall    Mar-22-11    
Topic: Games, Online, Video



Boobs and Butts Front and Center in 'Unauthorized' Top Spin 4 Ad

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This one may not be up for long. A new ad for 2K Sports' game Top Spin 4 features Serena Williams - billed as the world's sexiest tennis player - and Rileah Vanderbilt - billed as the world's sexiest tennis gamer served up as a delicious meal of lingerie-clad slow motion boobs, in-your-face butt and orgasmic moans.

Though the ad did emanate from 2K Sports, the brand is distancing itself from the work telling Joystiq, "As part of the process for creating marketing campaigns to support our titles, we pursue a variety of creative avenues. This video is not part of the title's final marketing campaign and its distribution was unauthorized."

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by Steve Hall    Mar-22-11    
Topic: Celebrity, Commercials, Racy, Video



Katy Perry, David Beckham Front New Adidas Campaign

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With big names like Katy Perry and David Beckham along with athletes Lionel Messi and Derrick Rose, Adidas is out with a new, two minute long video, part of the brand's All Adidas ad campaign. According to Adidas Global Brands Executive Board member Erich Stamminger, the campaign's concept, "brings together the diversity of the brand under one strong roof. From the court to the catwalk, the stadium to the street, we are giving an authentic statement with credibility that only Adidas has."

From the two minute video which features a new track from Justice called Civilization, :30's and :60's will be cut to air on television and in cinemas.

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by Steve Hall    Mar-18-11    
Topic: Brands, Celebrity, Commercials, Video



Internet Week Seeks Panel Ideas With Buzzword Bingo

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In an effort that both pokes fun at and solicits panel ideas for Internet Week, a video featuring Alex Blagg from A Bajillion Hits and Best Week Ever encourages people to let their mind fill with meaningless buzzwords in hopes some combinations result in workable panel topics for the upcoming conference.

The video is part of this week's kickoff of Make The Stage, an online campaign that allows any individual, company or organization to submit and vote on panel ideas for the main stage at Internet Week New York 2011. Two entrants in six categories will be awarded a one hour slot on the stage, one chosen by the public and the other by a team of experts, which include Blagg, Suroosh Alvi (Vice), Jared Hecht (GroupMe), Soraya Darabi (Foodspotting), Ashley Granata (Fashism), David-Michel Davies (The Webby Awards), Scott Belsky (Behance) among others.

Some of the top panel titles Blagg's exercise comes up with are The Future of DIY Bieber, The Social Media Curation Innovation Revolution and Next Lev Viral Deals 3.0.

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by Steve Hall    Mar-17-11    
Topic: Industry Events, Video



Hitler Angered Over Changes at SXSW

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In a brilliant, Urgent Genius-created parody about how things have changed over the years at SXSW, we have Hitler, in a scene from some movie we've seen but can't quite place, lamenting the changes SXSW has seen over the years.

Everyone gets trashed in the spoof. Pete Cashmore, Mashable, Foursquare, the iPhone, the TRON Lounge, the Samsung Blogger Lounge, Chevrolet's Tweet House, the Pepsi Max Playground, the iPad2 pop up store, the Sobe Lizard Lounge.

If you were there, you can see the humor in all of this. If you weren't then just witness the changes you've seen in the conferences you have attended over the years. They get bigger, more corporate and brand presence proliferates. But SXSW has the seen the biggest changes in the shortest amount of time. Which is what makes this video so funny.

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by Steve Hall    Mar-17-11    
Topic: Industry Events, Spoofs, Video



Lyrically Linguistic Leprechaun Pimps Shamrock Shuffle Scratch

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Denver agency Cactus is out with new work for the Colorado Lottery. The agency was charged with developing a "fun and memorable" method of promoting the lottery's new St. Patrick's Day themed Shamrock Shuffle scratch ticket.

The agency's solution? Lyrically linguistic Lucky Liam the leprechaun. Liam raps about his bangin' life and how lucky he is which, of course, is to convince the rest of us we can be lucky too. If only we drop a little coin to buy a Shamrock Shuffle scratch ticket.

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by Steve Hall    Mar- 9-11    
Topic: Video



Keenan Cahill Lends Lip-Syncing Talent to Juicy Fruit

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It seems YouTube lip-syncing kid Keenan Cahill has been busy lately. We just saw in in Jennifer Anniston's SmartWater video and now here he is in some new work from Evolution Bureau for Juicy Fruit. Cahill has been teamed with the brand's Serenading Unicorn for some video foolery courtesy of a lip-synced rendition of Devo's Whip It.

Two more videos are scheduled to follow on March 22 and April 5. So stay tuned for more whackery. Visitors to the Serenading Unicorn site can also choose from a selection of Wallpost Serenaded to junk of their friend's Walls.

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by Steve Hall    Mar- 9-11    
Topic: Campaigns, Video



Jennifer Aniston Tells Us How to 'Go Viral'

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Hahahaha! Dirty Dancing Babies! Classic. Yea, that and a kick to the nuts, a rainbow, lip syncing, puppies and, yes...a sex tape!

Yes. The viral video has come full circle and gone mainstream. In a new video from SmartWater, Jennifer Aniston tells us all about SmartWater...and how to make a viral because, well that's how we have to sell things these days. We can't just do the obvious thing like, oh, just tell people about the product and why it might be good for them.

Nope. We need entertainment. babies. Stupid pet tricks. Ans sex tapes!

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by Steve Hall    Mar- 8-11    
Topic: Celebrity, Video, Viral



Chicken of the Sea Mermaid Given Life Through Animation

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With a series on online videos and radio commercials, Chicken of the Sea is giving life to its iconic mermaid. In the videos, we see the mermaid sitting on a rock conversing with different characters and sharing the reasons why Chicken of the Sea is so great.

One video features a boy who, as children often do, continuously asks "whay" after every answer the mermaid gives until she distracts him with, well, yet another entity that isn't as real as some would have us believe.

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by Steve Hall    Mar- 7-11    
Topic: Brands, Social, Video



Denny's Gets Comedic With Celebrity-Fueled Video Series

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New work from Gotham, Jason Bateman's production studio DumbDumb and Ben Silverman's studio Electus for Denny's brings us Always Open, an online celebrity talk show of sorts. Hosted by comedy actor David Koechner, the series debuted today and has Bateman and Koechner exchanging some witty banter at a local Denny's.

Future episodes will feature Will Arnett, Sarah Silverman, Amy Poehler, Will Forte and - oh yes - Kristen Bell. The content of each three minute video will center around questions asked by Koechner of the various celebrities with the resulting videos distributed on College Humor, Denny's website, Bateman's DumbDumb, YouTube, Facebook and other platforms.

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by Steve Hall    Mar- 7-11    
Topic: Brands, Celebrity, Online, Video










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