Denny's Gets Comedic With Celebrity-Fueled Video Series

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New work from Gotham, Jason Bateman's production studio DumbDumb and Ben Silverman's studio Electus for Denny's brings us Always Open, an online celebrity talk show of sorts. Hosted by comedy actor David Koechner, the series debuted today and has Bateman and Koechner exchanging some witty banter at a local Denny's.

Future episodes will feature Will Arnett, Sarah Silverman, Amy Poehler, Will Forte and - oh yes - Kristen Bell. The content of each three minute video will center around questions asked by Koechner of the various celebrities with the resulting videos distributed on College Humor, Denny's website, Bateman's DumbDumb, YouTube, Facebook and other platforms.

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by Steve Hall    Mar- 7-11    
Topic: Brands, Celebrity, Online, Video



Sophia Vergara Pimps Fitness, Bennett's Seeks Biker Babes

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- You just saw her in that controversial ad for Diet Pepsi's new skinny can. Now you can see Sophia Vergara in all her delicious glory in an old ad for Bally Fitness.

- Bennetts insurance company is seeking a collection of new Bennetts Babes with a new video featuring Jennifer Metcalfe.

- Here's the story behind the fake shaving helmut stunt that was developed to promote a real shaving device specifically designed for the head.

- Boston University Adlab students talk about their work for Zipcar and Converse.

- F5, a two day creative conference held April 15-16 at the Roseland Ballroom in New York will explore the intersection of art, design and entertainment.

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by Steve Hall    Feb-17-11    
Topic: Celebrity, Commercials, Industry Events, Racy, Video, Viral



Mexican Stereotypes Eschewed With...Mexican Stereotypes

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In an effort to distance itself from Mexican food marketing stereotypes, Sterling-Rice Group has created a digital and television campaign for Ruiz Foods that pokes fun at the very stereotypical Mexican telenovela. Called, El Monterey, the effort includes a full on cast in multiple episodes that center on stereotypical telenovela plotlines such as forbidden love affairs, backstabbing, babies being switched at birth and mysterious illnesses.

Wait, what? Isn't that just playing into stereotypes as opposed to shifting away from them?

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by Steve Hall    Feb-17-11    
Topic: Brands, Video



Nissan Pits Juke Against Hot Model

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In a nod to culture's obsession with the combination of women and fast cars, Nissan is out with a collection of videos that takes a close look at this relationship. Acceleration, agility, aerodynamics and curb appeal are explored with help from stunningly curvaceous, bikini clad Amber and a wise ass spokesperson dude.

Great as this car might be, it'll never have more curab appeal than Amber. We'll take her any day over the Juke. Sorry, Nissan.

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by Steve Hall    Feb-17-11    
Topic: Racy, Video



Personal Space Invader Calls Attention to KLM Business Class

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To illustrate the importance of personal space, KLM hired a personal space invader and set him lose in an airport. The space invader would locate people sitting or standing alone in un-crowded areas and rather than leaving the obligatory few seats or space between him and the traveler, he would go sit or stand right next to them. Strange looks and heebie jeebies ensued.

The stunt was done to promote the airline's new Europe Business Class which, apparently, promises travelers they will have an empty seat beside them. No doubt that feature comes at a steep price.

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by Steve Hall    Feb-11-11    
Topic: Video



Khloe Kardashian Fails Again in T-Mobile Disaster

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Dear Khloe Kardashian,

We're sure you're a wonderful person and all but can you please stop making commercials? They are horrific. And they are destroying what little career you may have. It was bad enough you did that train wreck with Lamar for Unbreakable but this new work you've done or T-Mobile may even be worse.

Yea, yea. We know you can do anything you want because, well, you're a Kardashian. But, please. Save yourself from future embarrassment. It's easy. Just say no. It's not like you need the money or anything. And do you really want to follow in Kim's footsteps?

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by Steve Hall    Feb-10-11    
Topic: Brands, Celebrity, Video



Dog Owners Would Rather Kiss Their Dog Than Their Spouse

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OK, this borders on gross. But to each their own. To hype Dogbook, a Facebook application with 3.5 million users, Dogbook Founder Geoffrey Roche (of Lowe Roche Toronto) and Tyler Williams of Eye of the Storm Pictures created a video which shares a view factoids.

- 67% of dog owners would rather kiss their dog than their spouse.

- 75% of dog owners say this year their dog is going to be their Valentine.

- 89% of dog owners say their dog loves them more than their spouse.

- 97% of dog owners would rather spend a sunny afternoon in the park with their dog than with Justin Bieber.

Check out all the slurpy love here or below.

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by Steve Hall    Feb-10-11    
Topic: Social, Video



Toyota Enlists James Lipton to Help Determine Plural of Prius

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In their continuous search for the plural of Prius, Toyota has turned to James Lipton who, in a new video, interviews William Shakespeare, an octopus, a rapper, and others to get a handle on the proper word for the plural of Prius. Shakespeare think the correct word in Prium but his suggestion falls to the bottom of the list. Here are the current standings:

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by Steve Hall    Feb- 9-11    
Topic: Brands, Celebrity, Video



Dating Site Gets French Kissed

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As Valentine's Day approaches, dating networks are pushing hard to recruit new members. Anastasia International, a large international dating community on the web, has recruited Russian etymologist and renowned web personality Marina Orlova from Hot For Words to study the history of "French Kissing" in a new video for their latest promotional campaign.

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by Steve Hall    Feb- 9-11    
Topic: Celebrity, Racy, Video



Shannon Doherty Like You've Never Seen Her Before

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- Here's Shannon Doherty like you've never seen her before. She does a beautiful job in this episode of Suite 7, a sponsored episodic series from the Better Sleep Council and produced by CJP Digital Media. Other episodes star Draig Bierko, Brian Austin Green, Illeana Douglas, Milo Ventimiglia and others.

- Big River has created a campaign for the National 4-H Council which includes print, radio, TV and a video which features 4-H kids talking about their experiences with 4-H. Dubbed Generation G, these kids are giving their time to improve their communities.

- George W. Bush's daughter, Barbara Bush, has filmed a PSA supporting gay marriage in New York. Tsk. Tsk. Daddy wouldn't approve.

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by Steve Hall    Feb- 2-11    
Topic: Campaigns, Cause, Celebrity, Video










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