Toyota Enlists James Lipton to Help Determine Plural of Prius


In their continuous search for the plural of Prius, Toyota has turned to James Lipton who, in a new video, interviews William Shakespeare, an octopus, a rapper, and others to get a handle on the proper word for the plural of Prius. Shakespeare think the correct word in Prium but his suggestion falls to the bottom of the list. Here are the current standings:

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by Steve Hall    Feb- 9-11    
Topic: Brands, Celebrity, Video

Dating Site Gets French Kissed


As Valentine's Day approaches, dating networks are pushing hard to recruit new members. Anastasia International, a large international dating community on the web, has recruited Russian etymologist and renowned web personality Marina Orlova from Hot For Words to study the history of "French Kissing" in a new video for their latest promotional campaign.

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by Steve Hall    Feb- 9-11    
Topic: Celebrity, Racy, Video

Shannon Doherty Like You've Never Seen Her Before


- Here's Shannon Doherty like you've never seen her before. She does a beautiful job in this episode of Suite 7, a sponsored episodic series from the Better Sleep Council and produced by CJP Digital Media. Other episodes star Draig Bierko, Brian Austin Green, Illeana Douglas, Milo Ventimiglia and others.

- Big River has created a campaign for the National 4-H Council which includes print, radio, TV and a video which features 4-H kids talking about their experiences with 4-H. Dubbed Generation G, these kids are giving their time to improve their communities.

- George W. Bush's daughter, Barbara Bush, has filmed a PSA supporting gay marriage in New York. Tsk. Tsk. Daddy wouldn't approve.

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by Steve Hall    Feb- 2-11    
Topic: Campaigns, Cause, Celebrity, Video

Slightly Stalkerish Film Wins Raymond Weil Competition


We've all done it. We don't like to admit it but we've all done it. We see a person we'd really like to meet and we plot, plan and generally do whatever it takes to insure we "randomly" bump into the person so we can strike up a conversation.

Or...we just have coincidental meetups.

Late last year, watchmaker Raymond Weil held a film competition that focused on "the relationship between man and watch." The winning entry was entitled My Watch My Destiny.

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by Steve Hall    Feb- 2-11    
Topic: Consumer Created, Video

Vegetables Fellated, Dreams Interupted, Obama Faked


- Yawn. PETA films hot models fellating vegetables because, well, it's sexy and they're never going to get on the Super Bowl anyway.

- Don't let your partner interrupt your dreams.

- And in more PETA news, the organization wants to put up a Go Vegan billboard in Denver but two outdoor companies have rejected it. Something about cattlemen's inability to come.

- The call for entries is now open for the 2011 international ADC Student Brief competition, part of the ADC 90th Annual Awards. The deadline is March 18.

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by Steve Hall    Feb- 1-11    
Topic: Cause, Industry Events, Racy, Strange, Video

Sony Sponsors Avril Levigne's Lingerie-Fueled Transformation to Adulthood


Just like Debbie Gibson. Just like Britney Spears. Just like Christina Aguilera. Just like just like Miley Cyrus. And just like every other starlet who, at one point or another, decides she needs to "grow up," "become and adult," "shed her childhood" and show the world that she's no longer a little girl but a sexed-up super hottie who's ready to take on the world.

With her new single, What the Hell, Avril Levigne is now part of the "I'm not a child anymore" club. Of course, Levigne never really was of the child star ilk what with her so-called punk approach to music and decided avoidance of Disney.

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by Steve Hall    Jan-25-11    
Topic: Brands, Celebrity, Video

Ray-Ban Endorses Idiotic Behavior on Subway


As Copyranter properly surmises, only total douchebags wear sunglasses on the subway. Which pretty much sums up this latest Ray-Ban entry from Cutwater who, you may remember, has done all kinds of crazy videos for the brand.

This one has a guy doing the equivalent of walking backwards on an escalator except on a subway. Real? Fake? We really don't care anymore.

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by Steve Hall    Jan-19-11    
Topic: Video

Intel Core i5 Solves All Your Bourne Identity Desktop Problems


Does your desktop every get so full of windows, your computer slows to a crawl? Adding the the problem is the fact you need all these windows to get your work done. You don't want to waste time opening and closing programs when, if you had a computer powerful enough, you wouldn't have to.

Which is the point of this new video created by Venables Bell & Partners for Intel called The Chase. Directed by Smith & Foulkes and shot in Prague by Bourne Identity cinematographer Oliver Wood, the film features female action hero who escapes her pursuers by jumping through a collection of programs on a computer desktop.

We like the work. It tells a story. And a story that's directly related to the product being sold: a processor that can make your desktop fast enough to do all the work you have to do using all the programs you need to have open.

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by Steve Hall    Jan- 6-11    
Topic: Video

Imagineer Steals LEGO Bricks From Kids to Fulfill Imagination


LEGO is out with a video called The Brick Thief which, as the title indicates, is about the thief who steals LEGO bricks from unsuspecting children through magical doorways. As the thief's imagination conjurs LEGO creations, he "borrows" the bricks needed to bring his machinations to fruition.

While the message of stealing from a child to fulfill one's imagination is questionable, the overall tone of the video is quite pleasant and does a nice job sharing one of the best features of LEGO: the use of one's imagination to create one masterpiece of the mind after another.

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by Steve Hall    Jan- 4-11    
Topic: Brands, Creative Commentary, Video

Maria Sharapova Tapped For Google Demo Slam


Who wouldn't jump at the chance to hang with Maria Sharapova? Certainly not Jonny Watson and Dan Harrison from Dare who were offered 90 minutes of the Russian tennis babe's time to come up with a video to promote Google's Search by Voice technology. The resulting video became part of Google's Demo Slam which allows the public to vote for their favorite Google product demo.

Sharapova, being the famous beauty she is, and the pair's Whack A Guy With A Tennis Ball approach has garnered the video 156,000 views and the number four slot in the Demo Slam competition.

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by Steve Hall    Dec-23-10    
Topic: Celebrity, Tools, Video

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