Covent Garden London, 50 undercover actors, 7 hidden cameras, 3 bananas. 1 song, 1 club, 1 cause. Yea, That's about all you need to know about this orchestral flashmob PSA for England's Help for Heroes. Oh wait. It's just a promotion for some rugby team. Oh well.
So...let's have a pillow fight. Yea, that's it. And why not? After all, pillow fights are fun. Especially when there's a lot of feather-filled pillows. And the pillows break open. And you film the thing. In slow motion. With zoom shots. And an oh-so-uber-cool throbbing soundtrack. And you stage the thing between two hot girls. In lingerie. In a bedroom. On a bed. With a third girl. Who has an ejaculating squirt gun. With pump action. That shoots water over a girl's chest. Which is gratuitously zoomed in upon. In...slow motion.
And when that isn't enough, you add a fourth girl. With two pies. Filled with cream. That end up all over the four girls. Along with the feathers. Which makes the girls look like they just appeared in a bukkake flick.
And the you ruin the whole thing by actually showing the advertised product.
- Eastpak backpacks will save your skateboarding ass.
- Diapers.com will help office babies manage their poop. Seriously.
- Iron Man 2 has an interactive trailer.
- WongDoody is out with a new campaign for FullTiltPoker.
- Despite his apology, Pittsburgh Steelers' Ben Roethlisberger has been booted as spokesman for Big Ben's Beef Jerky.
Hmm. It's like Transporter. Except worse. OK, let's not rush to judgment here. We've only seen the trailer so far for Skinny and Stink Digital's Dark Ride, a "full filmic experience" (that's a new one) which will launch May 13 in...uh...an internet connection near you.
There's driving. There's driving backwards. There's driving sideways. There's a narrator with a foreign accent. There's darkly lit shots. There's bad dialog. All that's missing is a movie announcer dude intoning. "In a world..."
Oh yea, and it's for a car. A Lexus. A Lexus CT 200h to be exact.
Well here's a good one. It's the Wizard of Oz for those with ADD. Wait. Those with ADD who love dogs. Or is it those with ADD who are dogs? We're confused.
Anyway, Andrew Lloyd Webber is on the hunt for a Dorothy and Toto for his West End show and this video promotes the BBC show Over the Rainboq...which is all about Andrew Lloyd Webber, yes, hunting for a new Dorothy and Toto.
If you're going to make a spoof, at last try to make it funny. This one from Landline is lame. In act, it's beyond lame. And it's embarrassing. These guys can do much, much better. We've seen it. This is just beyond bad. The Jimmy Kimmel spoof makes this one look like the work of a kindergartner.
And this one from Someecards is equaly as bad.
Latching on to the popularity of Chatroulette, Publicis France created a look-a-like video chat service, Do You Chat, that, for a few minutes, looks very much like the actual Chatroulette. That is until a wife beater-wearing dickhead walks in and begins to beat the crap out of a girl on camera. The work was done for Neither Whores Nor Submissives.
Following the beating, the chat window fills with:
> In this case, you can't help her.
> But if it happens to your sister, your neighbor or a friend, there is something you can do.
> Contact your local organization.
> Ni putes ni soumises, french organization against domestic violence.
It's a powerful message and it's delivered in a unique manner.
Well what's more funny than a pompous politician getting his nuts bit by a dog? Well, a lot actually, but this bit from NAMCO for Dead to Rights featuring "MP Duncan Gurney" talking about violent video games is perfect for gaming's target audience: adolescent boys who obsess over bathroom humor. Oh, and everyone else who like to see a dick get his due.
Now this is funny. Not because it's actually funny but because it could become our reality. What with the proliferation of technology and the tendencies of people to enjoy living in an Idiocracy, this Stark Expo spoof featuring a company called Accutech, while totally fake, isn't far off from a very possible future.
After all, who really enjoys "performing repetitious ergonomically challenging tasks" such as, oh , lifting a coffee cup to one's lips?
Women's Professional Soccer is calling attention to the league's second Kick-Off Week in April with gigantic building-side projections featuring star players Abby Wambach (Washington Freedom), Natasha Kai (Sky Blue FC) and Megan Rapinoe (Chicago Red Stars). The large format projections will be seen in Washington D.C., New Jersey and Chicago for three nights leading up to their home openers on April 10, April 11 and April 17, respectively.