OK. OK. Everyone else is writing about it. We will too. The Last Agency on Earth. OK. No doubt you've seen it already. It's pretty funny and very insightful. The basic message" Adapt of die. Not a new message. One that's been delivered over and over and over again throughout time. The problem? No one listens to the message. No one looks back in time, analyzes others' mistakes and makes definitive course corrections to insure the same mistakes don't happen...well...over and over and over again. Take heed.
The Viral Factory is seeding a video and flash website that aim to call attention to World Wide Fund's Earth Hour this Saturday when, for one hour, people are asked to turn their lights off to save energy.
There are two versions of the video. Both are animated and take you through a guy's daily activities. The website, using you computer's camera senses whether or not it's light out and changes what you see.
- Warren Buffet does Axl Rose in Geico annual meeting video.
- Chocolate pudding brand unleashes it's inner David Lynch.
- It's O'Dell vs. Hall on SXSW Suckage.
- YouTube and Viacom: like two nursery school kids fighting in the sandbox.
- More Vulva hotness.
- Purina Bark in the Park work angers Copyranter. And not because the work's not good.
- Near naked hot dudes cursing in their underwear. No, seriously. It's a new Calvin Klein campaign.
- Let's do the SXSW High Five!
- Foursquare was all the rage at SXSW this year. And they had a killer party with Ashton Kutcher in attendance. Now a new, location-based app, CauseWorld, allows you to check in to a box of Tampax. And other products. For charity. So it's all OK.
- YouTube now offers something else to distract us from the video we are viewing: ad overlays.
- In partnership with LookBook, American Apparel has figured out how to pimp itself without resorting to near naked teens in underwear.
Six months ago, two dudes from Twenty Three Engagement Marketing created a Facebook fan page using Alex Bogusky's name. They then created a ransom video offering to hand over the fan page if Bogusky would buy one share of the company for $1. yesterday, Bogusky bit and tweeted he'd agree to the offer.
The agency, which bills itself as being "six months old and ready to conquer the world," is drawing up an agreement which will inure Bogusky has no "creative superiority" over the shop. Hmm. As if he'd actually care but, hey, the dudes might as well cover their asses while they can.
File under stupidity.
As we recover from our post-SXSW stupor, we're playing catch up on the idiocy we've missed since partying ourselves into oblivion on sixth street. Here's a Lynx parody entitled The Specs Effect. It's from Specsavers and, yea, it's got a lot of bikinied girls running towards a doofus spraying himself with body spray and donning a pair of glasses so scary, he scares off the sea of bottyliciousness.
Several years ago when Facebook opened itself to the masses after having been exclusive to those with a .edu email address, I asked a college-aged student what she thought of the move. Her answer? "Creepy."
That icky feeling is now represented in a Back of the Class video in which the hair band laments the fact "My Mom's on Facebook."
Almost 200,000 people have viewed the hilarity.
An organization, I Am Not Ashamed, aims to create the world's first video bible. With a campiagn supported by print, online, outdoor and social networking, the organization is asking people to submit video of themselves reading passages from the bible. The goal will be to cobble together all the submissions into one searchable video compendium of the Bible.
So if you see random people citing bible verse on a street corner, don't immediately assume they are homeless kooks or religious freak with nothing better to do than shove their views down other's throats.
- In 2010 32.5 percent of the $368 billion marketers plan to spend will go towards digital with 30.3 percent spent on print.
- GlaxoSmith Kline wistfully tricks us into cervical cancer awareness.
- Make the Logo Bigger writes, "First P&G gave mom props during the Olympics, now Dove looks like they're seconding the motion during the Oscars. (Or maybe mom only gets the love during events beginning with O? (Came. Out. Wrong.)"
- Like that trick where you pull the table cloth out from under the dishes? Then you'll love this grand scale version from BWW.
- Alright. Alright. Alright. We'll link to your stupid snailpaper video. Now can you please stop sending us three emails a day?
- Chat Roulette gets augmented with advertising.
Good God! Who knew squash could be so hot? Directed by Jonathan Leder, this promotional video for Jacques Magazine features a very hot looking Michea slapping the ball around the court. As she runs across the court bending perfectly for the upskirt shot, her ample breasts bounce unrestrained underneath her pink top which can't conceal the affect the excitement of the game has had on them. And if that weren't enough, at one point she looks as if she's about to have an earth shattering orgasm. All from playing squash.
We think we'll be taking up the sport soon.