This Bed Delivers an Erection of Another Kind

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Certain things happen in bed. Sometimes they happen with a partner in bed and sometimes they happen when you are alone in bed. Sometimes these things involve sleep. Other times they involves, well, things other than sleep. But, at some point, these things have to stop and you actually have to get out of your bed in order to start your day. Alas, some people have great difficult with this.

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by Steve Hall    Aug-16-13    
Topic: Video



This MINI Countryman Will Display Your Vine Videos

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As part of its Not Normal campaign, MINI has launched MINI Art Beat, a "synthesized digital design, music and interactive social media" effort that has resulted in a MINI Countryman custom-fitted with high-resolution LEDs. MINI Art Beat gives fans a chance to stream a live animation directly onto the MINI as it takes its night cruises - so both urban passers-by and online viewers can watch.

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by Steve Hall    Aug- 8-13    
Topic: Social, Video



Bebo Relaunches With 'Ballsy' Spoof Video

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Established in 2005 by Michael and Xochi Birch, sold to Yahoo! in 2008 for $850 million and recently bought back by its founders for $1 million, Bebo is back. Yesterday, the site relaunched with a "ballsy" video featuring founder Michael Birch.

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by Steve Hall    Aug- 8-13    
Topic: Brands, Video



Vitamin Water Makes Light of Homeless With CollegeHumor Prank Video

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On behalf of Vitamin Water, CollegeHumor orchestrated a prank in which a panhandler enters a subway car and begins do quite the opposite of begging for money. He regales subway passengers with stories of his increasing success and the fact that he's not holding an empty latte cup to fill with money, he just refuses to litter. The humor escalates to the point the entire subway car is giving the man high fives.

The stunt is part of the brand's Make Boring Brilliant campaign. The boring, in this case, is, of course, the lowly panhandler seen all day every day as one makes one's way through the city. What's not boring, of course, is that fact that some of these panhandlers are good folks who have simply fallen on bad fortune and are desperately doing whatever they can to survive. We're not sure poking fun at that situation is the best marketing move a brand could make.

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by Steve Hall    Aug- 2-13    
Topic: Video



This Incredibly Boring McCann Germany Video is Voiced by an Englishman and Features A Photographer Who Can't Comb His Hair

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Well the headline pretty much sums up what you'll see in this McCann Germany case study video featuring work they did for Studious Reisen, an entity that aims to highlight the hidden and lost treasures of the world. We're sure the effort is worthy. We're just having trouble getting excited about a campaign that aims to "awaken" a person's "inner travel."

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by Steve Hall    Aug- 2-13    
Topic: Video



Mercedes-Benz Wants to Have Sex With Automotive Servicemen

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Cheesy is really the only word that can be used to describe this Mercedes-Benz Service song sung by Patricia Meeden. Cheesy still photography. Cheesy lyrics that proclaim double entendres like a 40-year-old woman trying to pick up an 18-year-old dude. And cheesy strategic thinking from a brand one normally associates with upstanding elegance, not veiled bathroom humor from a 14-year-old boy telling "smell my finger" jokes to his best friend between classes.

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by Steve Hall    Aug- 2-13    
Topic: Brands, Video, Worst



Toshiba and Intel Offer Up Moustache and Unibrow Hilarity With 'The Power Inside' Social Film

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Going in a completely different direction than they did with Intel + Toshiba's The Beauty Inside, Pereira & O'Dell is out with The Power Inside, a hilarious new content marketing film directed by Will Speck and Josh Gordon and starring Harvey Keitel.

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by Steve Hall    Jul-25-13    
Topic: Brands, Social, Video



Vegas Nightclub Promotes With Vine-Like, Double Entendre-Laden Videos

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O'Keefe Reinhard & Paul, working (according to the press release) "with the subtlety of a jackhammer" for Las Vegas nightclub, The Act, has crafted a series of double entendre-laden, Vine-like (love that new descriptor?) videos to promote the club.

Three videos include the headlines, "We trim the green, you putt the birdie," "We mix the frosting, you lick the spoon" and "We oil the trumpet, you blow the notes."

And yes, the double entendres are exactly what you think they would be.

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by Steve Hall    Jul-24-13    
Topic: Video



Social Media Causes Low Self Esteem Among Teenage Girls

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- A new study finds too much social media usage causes low self esteem in teenaged girls? How about in us grownups who can't stand reading about the latest and greatest accomplishments of their peers?

- Joe Jaffe's Evol8tion has acquired Bob Knorpp's Beancast podcast. Bob will continue the podcast and become SVP Chief Analyst of Evol8tion's BrandWatch product.

- A grounded viewpoint on inbound marketing that doesn't trash inbound marketing.

- This is just funny. To promote the 2013 Wiener Nationals (a dog race), Orange County-based DGWB shot a promo using GoPro cameras.

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by Steve Hall    Jul-23-13    
Topic: Agencies, Research, Social, Video



'The Roominator' Saves Man's Job And Marriage

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In perhaps, one of the most ingenious uses of a fake product to sell a real product, Portal A is out with The Roominator, a fake video conferencing product used to sell a real video conferencing solution from Blue Jeans Network.

Comedian Hasan Minhaj plays the role of an office worker whose boss is threatening to fire him if he doesn't close a deal on a video conference call. To make matters more stressful, Minhaj's character receives a call from his wife who is in labor.

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by Steve Hall    Jul-22-13    
Topic: Video








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