Okay. Just imagine for a sec that 24 were -- work with us here -- a French New Wave film.
Beautifully-coiffed, but crucially helpless, blonde in bath towel: Millions of people are going to die ... and we only have 24 hours to save them!
Blase half-dressed hubby: Yeah, but, oh, it's Saturday. Then he lifts a copy of The Stranger back up to his face and adds, 24 hours is tons of time. I could do save them in two.
The lady over-protests, as women are wont to do, so he gets all existentialist on her ass: Aren't we all going to die eventually?
Outfitted with Brigitte Bardot knockoffs, abstract antiheroes and -- in the instances of 8 Kilometres -- a painfully mod '60s style battle of linguists, Stella Artois re-imagines three contemporary action flicks in the style of old-school French cinema. The videos are best seen with the stunna shades off, a glass of vermouth, and an extra-long unfiltered cigarette, held in that special way.
Remember the glory days of the drum solo? No? Of course you don't. You'd have to be...OMG... *old* to have witnessed the greatness that once was. And no one in advertising old. No matter. Just watch this decidedly different Hellacopters drum solo video created by Jung von Matt Stockholm for Icehotel
Last week at ad:tech Paris I got to hang out with VP-Strategy Robin Sloan of Current TV. We built rapport over Extremely Important Stuff: why the universe needs Battlestar Galactica, how you (or, well, I) can't get a good burrito in Paris, and whether the talking space ship in Flight of the Navigator would look as cool today as it did when we were weebies.
Anyway, at some point I randomly said, "Can I take video of you talking?" or something to that effect, and he was all, "Cool," and by some strange juju I managed to catch him saying some pretty agreeable stuff about the media industry: what it needs (in the context of the perfect conference) and where it's headed.
Wait, what? So here's the deal. Everyone knows Spike Jonze has adapted the famed children's book, Where the Wild Things Are, into a movie. What everyone might not know is that another famed children's book, Everyone Poops, is also being made into a feature length film. OK, not really but check out the trailer here.
Continuing his efforts to land his agency a solar account by the end of the year, Captains of Industry Co-Founder Ted Page visits his doctor to discuss the side effects of eating cotton shorts, which he's promised to do if his agency doesn't get a solar account.
In an unscripted video, Page visits Dr. Glenn Rothfeld during which time the doctor talks about the after effects of eating cotton shorts, the fact it could cause a bezoar (hairball), the benefits of cooking the shorts Cajun-style prior to consuming and the fact super models often times consume cotton balls to keep their weight down.
Yesterday, Barbarian Group celebrated the fifth birthday of Subservient Chicken, it's brilliant creation which allowed people to type instruction into a website and make a guy dressed in a chicken suit do stuff. It was for Burger King and was done in partnership with Crispin Porter + Bogusky.
In a long blog post on the Barbarian Group website, Co-Founder Rick Web discusses how thw Subservient Chicken idea was born, who was involved in its creation, how it was sold to Burger King, how it was produced, how it was launched, how it spread, how it spawned copycats, the awards it won and how it impacted marketing.
Kudos to TBG and CPB for great work. It will forever have its iconic place in the annals of marketing history.
On her new Current show Target Women, Sarah Haskins wonders where men learned to treat women so badly. In a hilarious analysis of Carl's Jr. advertising, Haskins arrives at only logical conclusion; it's unequivocally the burger chain's fault.
Haskin's dubs Carl's Jr. advertising Douchebaggery 101: Embracing Your Inner Douche and proceeds to tear down the chain's ad campaign while explaining how it make men...well...douchebags.
Special bonus: Haskins tries to wash a car Paris Hilton-style with decidedly less grace provong the point all advertising is fake anyway.
The best line in the video comes when Haskins describes guys as, "Good natured DoucheBros who eat fries like they're at a DoucheBag party about to win the award for DoucheKing of the Douche-O-Trons." Wow.
Oh yes, indeed. Life is most certainly more "interesting" when you tell the truth. That's the premise of this "The Truth" campaign for Ireland-based bank, RaboDirect. In these trying financial times, people want honesty, transparency and the brital truth. And that's what they get in this video campaign for the bank.
WTF? What is wrong with Joan River's face? Could it be any more stretched out? Damn. It looks like it hurts! Whatever. If it weren't for her freakishly manipulated face, there'd be no reason to watch her in this Celebrity Apprentice Guess That Stain video for All detergent. Lame. Lame. Lame.
Daughter Melissa, on the other hand, at least has a real face (well, accept maybe for those lips) in her role as the laundry fairy in a second version All's Rivers & Rivers videos. Still. Lame. Lame. Lame.
Again, just our opinion. You can check them out here and let us know.
Ariel Waldman, and ton of other people - sent in this gem for us all to appreciate. It's ever so similar to another piece of work for a similar product but we just can't seem to locate that in the archives. Update: Thanks to commenter Chris, here's what I couldn't find. And yea. They are both similar because they are both for Wilkinson.
So what the hell are we talking about? Gardening, of course. More specifically, mowing the lawn. But not the kind of lawn you'd use a Cub Cadet or a John Deere to mow. Nope. This kind of lawn requires something from Wilkinson.