Oh yes, indeed. Life is most certainly more "interesting" when you tell the truth. That's the premise of this "The Truth" campaign for Ireland-based bank, RaboDirect. In these trying financial times, people want honesty, transparency and the brital truth. And that's what they get in this video campaign for the bank.
WTF? What is wrong with Joan River's face? Could it be any more stretched out? Damn. It looks like it hurts! Whatever. If it weren't for her freakishly manipulated face, there'd be no reason to watch her in this Celebrity Apprentice Guess That Stain video for All detergent. Lame. Lame. Lame.
Daughter Melissa, on the other hand, at least has a real face (well, accept maybe for those lips) in her role as the laundry fairy in a second version All's Rivers & Rivers videos. Still. Lame. Lame. Lame.
Again, just our opinion. You can check them out here and let us know.
Ariel Waldman, and ton of other people - sent in this gem for us all to appreciate. It's ever so similar to another piece of work for a similar product but we just can't seem to locate that in the archives. Update: Thanks to commenter Chris, here's what I couldn't find. And yea. They are both similar because they are both for Wilkinson.
So what the hell are we talking about? Gardening, of course. More specifically, mowing the lawn. But not the kind of lawn you'd use a Cub Cadet or a John Deere to mow. Nope. This kind of lawn requires something from Wilkinson.
In this PSA for Women's Aid, Kiera Knightley gets together with her Atonement director Joe Wright to create this two minute video about domestic violence. Shot as if a scene within a movie, Knightley, who has just returned home from the set, turns to the camera and says, "Sorry, we didn't agree to that. That wasn't in the script," as she's hit by her boyfriend/husband.
Bikinis. Cheerleaders. Baby oil. And a slip and slide. What's not to love about that combination? Not much but this is advertising we're talking about here so there's gotta be a product in here somewhere. Hmm. Where is it? Oh, there it is. Yogisip, a South African drinkable yogurt. Yea, there it is.
So what does a drinkable yogurt have to do with girls in bikinis throwing themselves down a slip and slide? When the baby oil and water supply run out, you will have your answer. Watch.
And watch the hundreds of other videos submitted to this video competition which asks people to show how the drink keeps them going all day long.
It's a sad fact infomercials work. They scream at you. They assault you with cheesy graphics. They pummel you over and over again with a call to action.
Know what else is a sad fact? That the Catholic Church has to use the shtick to get people to confess their sins during Holy Week. Yes, the Catholic Dioceses of Brooklyn and Rockville Center has kooked up with the Forza Migliozzi agency to create Soul Wow which aims to fill confessional booths in Brooklyn, Queens, and Long Island Monday, April 6.
Parts of this look fake. Parts look real. You decide. For Samsung LED technology, The Viral Factory Director James Rouse teamed with the Baaa-Studs sheepherders to create something akin to Carlton Draught's It's A Big Ad or British Airways ad of the same ilk.
A team of sheepherders working with film crew create images of the Mona Lisa, the video game Pong and a fireworks display.
Key question. Does this make you want to buy a TV or become a sheepherder.
Ray Ban's promoting a technicolor melange of plastic Aviators with a Cutwater-orchestrated ad called "Drill," where a big plastic drill with crayons strapped to the front of it wreaks havoc on a sedate canvas.
It's a fun watch. We wouldn't mind seeing it again and again, all over network TV. (Not nearly as engaging as "Super Chameleon" though.) Kinda reminds us of the Nano Chromatic campaign.
What do you get when you combine a keynote with some new technology from LG? This ridiculous video highlighting the company's new language filtering, happy time feature and cartooner. Right. Funny. Sort of. But definitely different.
We've seen all manner of antics from agencies vying for accounts but we really like this one from Boston's Captains of Industry. In a video, Founder and Creative Director Ted Page sits down to tell inform us if his agency doesn't win a solar energy account in 2009, he will literally eat his shorts on camera and post the video to YouTube.