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Advertisers Pass on Superbowl and Wait For Oscars to Launch New CampaignsMore and more advertisers have traded in the football for the sequined dress as the environment in which they choose to launch new advertising campaigns. It's the Oscars over the Superbowl for many advertisers this year. Pepsi, J.C. Penny, Yahoo, AOL, and others will use the March 23 Academy Awards broadcast as the platform from which they will launch their new campaigns. [via Chicago Tribune] The PUMA Ad: Here We Go Again...With Nokia This TimeThe uptight reactions to the latest round of spoofs ads just won't stop. Now Nokia is upset with a video clip, mentioned here earlier, that is circulating the Internet showing a cat getting stuck on a ceiling fan, spinning around, slamming against the wall, and concluding with a reveal that shows the whole stunt being recorded with a Nokia video phone. Cease and Desists anyone? [via Courier Mail] More Miller Catfight Ads...with Guys This could so easily have been predicted. You all remember the Miller Light Cat Fight Ads that aired earlier this year. Well, now there are more. And this time they will feature guys removing their tops and displaying the typical six pack (hey now there's a pun). View the spot here. Apparently, Miller received 2,500 complaint from the original Cat Fight spot so what do they do? They come out with a "guy" version. Or, should I say, a version for the ladies. In the spot, two guys are about to start fighting but then they get all "sensitive". One of the guys says, "I'd really like to start communicating better."  Oh please...can't they just beat the shit out of each other like the girls did in the mud wrestling spot? Now that would, at least, be "equal" time. Even as Miller gets all politically correct on us, they know what the guys want to see so there will also be a new Catfight spot featuring Kitana Baker, the Playboy centerfold who was one of the catfighters in the first ad. Get your TiVos ready.[via USA Today] Joe Millionaires's Paul Hogan Featured in Taco Bell AdsSeems as thought the "stars" of Joe Millionaire are not really the stars. It's butler, Paul Hogan, who seems to be getting all the post-show play. First, he gets a gig on the Anna Nicole Smith Show. Now he has a deal with Taco Bell to appear in a spot promoting the chain's Steak Quesadilla. The began airing March 16. More... Sharon Stone to Star in AOL SpotAOL will feature Sharon Stone in an ad, created by BBDO, for its Broadband service. The spot will air beginning with a placement in the March 23 Academy Awards Show on ABC. Attention PUMADo you think you can stop this: PUMA's Response to the Best Ad Campaign in a Long Time: StopSo there's an ad campaign racing around the web that has absolutely everyone talking about it and what does the advertiser do? They send a cease and desist letter trying to hush the millions of FREE mentions they are getting all over the web. You can't talk about shoes this week without mentioning PUMA. So the ads are a bit risque and, of course fake, but what more could a company want then the entire web talking about their company? Apparently they want us to shut up as illustrated in the letter from PUMA below:
Re: Unauthorized PUMA Image Dear Sir or Madam: It has come to PUMA��s attention that an unauthorized, sexually suggestive and Please be advised that such offensive image was created without our knowledge or Further, your use of the offensive image infringes upon the trademark rights of PUMA in Based on the foregoing, PUMA demands that you IMMEDIATELY cease and desist Your prompt attention to this matter is appreciated. Sincerely, PUMA Gawker's Response to PUMA: Open Letter to PUMA Wired to Publish Special UNWired EditionIt had to happen sooner or later. With the proliferation of WIFI (wireless), Wired Magazine is putting out an entire issue focusing on un-wired technology. It just might even be time for them to change their name. Anna Kournikova's New Adidas TV AdHere is a still from the new Adidas television ad starring tennis star, Anna Kournikova. The ad follows the concept of the famous Marilyn Monroe scene in the 1955 movie, The Seven Year Itch. The ad debuted in the UK on March 11. 
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