Most Don't Feel Advertising Should be Stopped during War
In a poll conducted by Ad Age, 67% of marketers felt that the traditional habit of cancelling advertising during war time is outmoded. Granted, the question was biased and the survey was among those who make their living from advertising but hey, we can all be happy that at least we, those in the ad industry, want to see schedules run.
Now if only Ad Age had done a survey that actually mattered. Oh, like one that surveyed how consumers felt on the subject. Who cares what our industry thinks.
by Steve Hall Mar-24-03 Click to Comment